Volvo Group & Volvo Cars — 销售情报报告 v1.1（Perplexity 调和版）

EXECUTIVE ACCOUNT BRIEF · 01

Volvo Group（AB Volvo, publ.）— 一页简报

公司速览

AB Volvo (publ)，总部瑞典哥德堡，约 99,000 名员工、13 个品牌、180 个市场。10 大业务板块：Volvo Trucks（President Roger Alm）、Renault Trucks（Antoine Duclaux，2025-11 接任）、Mack Trucks（Wilson Lirmann，2026-04 接任）、Volvo Construction Equipment（Melker Jernberg）、Volvo Buses（Anna Westerberg）、Volvo Penta（Anna Müller）、Arquus、Volvo Financial Services（Marcio Pedroso）、Volvo Autonomous Solutions（Nils Jaeger）、Volvo Energy（Joachim Rosenberg）；2026-10-19 宣布 2027-01-01 新设 Volvo Mining（Per-Erik Lindström）。CEO 仍为 Martin Lundstedt，CFO Mats Backman。

组织关键点（2026 已核验，勿用旧图）

TTI（Trucks Technology & Industrial）：已取代旧 GTT/GTP/GTO 框架，由 EVP & Group CTO Jens Holtinger 领导，含 Strategic Product Planning、Vehicle Engineering、Service Operations & Technology、EE/软件职能——是集团卡车研发/采购/生产的统一条线，也是 AI 辅助软件工程的第一买家面。
DTO（Digital Technology & Operations）：由 VG Digital & IT + VG Connected Solutions 合并而成，EVP & Chief Digital Officer Scott Rafkin 领导；2026 年在哥德堡/里昂/班加罗尔/弗罗茨瓦夫大规模招聘 AI/ML/MLOps 岗位，正在建立中央 Data & AI 职能——供应商选型窗口打开。
VAS（Volvo Autonomous Solutions）：President Nils Jaeger；Aurora（DSV 德州 2026-05、Oklahoma 2026-07）+ Waabi（Warp LTL 达拉斯–休斯顿 2026-10-05）双栈商业化落地，矿山自治累计 300 万吨——海量视频数据与验证需求，VLM 切入点。
Coretura AB：与 Daimler Truck 的 50/50 SDV 平台合资（2025-06 运营，CEO Johan Lundén）——SDV 开发工具链与 AI 工程提效窗口。

关键触发事件（2025–2026）

TTI 组织调整落地；VAS 双栈自动驾驶商业运营启动（Warp 2026-10-05 为最新触发）；DTO 中央 Data & AI 建设期；Coretura SDV 平台建设期；Volvo Connect 车队数字化扩张；2027-01 新设 Volvo Mining。

采购面分析

营销与品牌传播为 agency/studio 模式（Forsman & Bodenfors 传统），多市场版本化压力明显（14–20 个语言市场），无公开生成式视频 AI 采购线索——Video AI 空白市场。数据/验证侧（VAS、TTI）无公开 VLM/视频数据智能供应商——VLM 空白市场。工程侧（TTI/DTO/Coretura）无公开集团级 AI 工程平台——R&D 空白市场，但注意避开 NVIDIA/Aurora/Waabi 封闭生态，从其外围数据与工具链切入。

Top 联系人与下一步

Nils Jaeger（VAS，VLM）、Jens Holtinger（TTI，R&D）、Scott Rafkin（DTO，R&D/MI）、Katarina Adamson（Volvo Trucks 品牌传播，Video AI）、Ceren Wende（VAS 市场传播，Video AI）、Johan Lundén（Coretura，R&D）。下一步：借 MathWorks Automotive Forum（2026-11-10，哥德堡，Jonn Lantz/Markus Gerdin 演讲）建立工程线联系；LinkedIn 触达营销线。

EXECUTIVE ACCOUNT BRIEF · 02

Volvo Cars（Volvo Car AB, publ.）— 一页简报

公司速览

Volvo Car AB (publ)，总部哥德堡，Nasdaq Stockholm 上市；控股股东 Zhejiang Geely Holding ~79%（2026-03 SPO 确认），公众持股 ~21%。CEO Håkan Samuelsson（2025-04 回归，过渡期）；2026-09-20 董事会任命 Klaus Zellmer 为继任 CEO，最迟 2027-10-01 上任——现阶段与 Samuelsson 成交、同时培育 Zellmer 关系。

组织与法律关键点（2026 已核验）

Zenseact：Volvo Cars 全资子公司（2023-01 收购 ECARX 剩余 13.5%），~800 人（哥德堡/隆德/慕尼黑），CEO Ödgärd Andersson、CTO Erik Coelingh——ADAS/自动驾驶软件 + AI 安全。
HaleyTek：全资子公司（2024-08 ECARX 出售 40% 少数股权），CEO Jan-Erik Larsson——AAOS 信息娱乐层，仍与 ECARX 商业合作但不再共同持股。
Polestar：参股 ~19.9%（2026-03 债转股后），非子公司。Lynk & Co 已剥离；Zeekr 属吉利层面，非 Volvo Cars 实体。Volvo Group 是完全独立的公司，两家的采购不能混同。
职能部门：CTO Alexander Petrofski（2026-08-19 就任）；Global Customer Experience & Marketing Gretchen Saegh-Fleming；Global Software Engineering Alwin Bakkenes；Connected Experience Gregor Zetsche；Chief Procurement & Supply Chain Officer Francesca Gamboni；Chief Strategy & Product Officer Michael Fleiss；President International Markets Arek Nowinski。

关键触发事件（2025–2026）

① Strategy Update（2026-09-17）：目标 EBIT >8%、EX60 首发 SPA3、6 款中国定制车型、HuginCore（西方市场）/吉利软件（中国市场）双轨。
② Q3 成本削减（2026-10-23）：追加 50 亿瑞典克朗降本、约 2,500 人结构性裁员、终止咨询合同——AI 工具降本 ROI 的最强商业钩子。
③ Accenture + Google Cloud「Horizon」（2026-09-22）：Volvo 成为 AAOS 开发平台首发行业伙伴，明确扩展生成式 AI；发言人 Gregor Zetsche。Horizon 覆盖车载软件构建流水线——我们的 R&D 机会在其外围（营销/洞察/数据标注），不替换。
④ NVIDIA 扩大合作（2026-10-15）：Hyperion + Halos OS + Alpamayo 安全自动驾驶；Zenseact 运行 NVIDIA DGX。数据飞轮（视频摄入、自动标注、场景挖掘、VLM 验证）是 NVIDIA 不覆盖的互补层。
⑤ Google Gemini（2026-04-30 OTA、EX60 首发，2026-05 Google I/O 全球首创车载摄像头集成）：车内 AI 归 Google，我们的楔子都在车外。

营销与内容生产现状

agency 主导（AKQA 英雄片、Initiative 媒介、VML 法国），无公开 in-house 创意工作室，无公开生成式视频 AI 采购线索——空白待首次会面确认。多车型多市场上市节奏（EX60、ES90、6 款中国车型）+ 降本压力 = 内容版本化/经销商内容的真实痛点。

Top 联系人与下一步

Gretchen Saegh-Fleming（CX & Marketing，Video AI/MI）、Alexander Petrofski（CTO，R&D/VLM）、Alwin Bakkenes（软件工程，R&D）、Gregor Zetsche（Connected Experience，R&D）、Ödgärd Andersson / Erik Coelingh（Zenseact，VLM）、Francesca Gamboni（采购）。下一步：LinkedIn 触达营销与软件工程线；MathWorks 论坛（Björn Fridholm keynote）为近期见面窗口。

ACCOUNT MAP · 03

Volvo Group — 组织层级图与 50 位联系人完整表（42 + v1.1 增补 8）

组织层级按 2026 已核验结构渲染（GTT/GTP/GTO 已整合为 TTI）。联系人表共 50 行（原 42 + v1.1 增补 8）× 15 列；表头固定、表体横向滚动；优先级 P0/P1/P2 色标；末列为 v1.1 新增六类销售角色标注。

组织层级图（2026 核验版）

AB Volvo (publ.) — HQ Gothenburg · ~99,000 employees · CEO Martin Lundstedt · CFO Mats Backman

Group Executive Board（12 人）M. Lundstedt（CEO）· M. Backman（CFO）· R. Alm · A. Duclaux · W. Lirmann · M. Jernberg · J. Rosenberg · J. Holtinger（EVP TTI & Group CTO）· S. Rafkin（EVP & CDO）· K. Wileke（Group Comms）· D. Niu（People & Culture）· Group Legal

TTI — Trucks Technology & IndustrialEVP & Group CTO Jens Holtinger ｜ Strategic Product Planning（Lyon/Gothenburg/US/Brazil）· Vehicle Engineering · Service Operations & Technology · EE/Software ｜ VP Vehicle Technology: Markus Johansson

DTO — Digital Technology & OperationsEVP & Group CDO Scott Rafkin ｜ VG Digital & IT + Connected Solutions 合并｜中央 Data & AI + MLOps 招聘中（Gothenburg/Lyon/Bangalore/Wroclaw）｜现有栈：SAP / Volvo Connect

VAS — Volvo Autonomous SolutionsPresident Nils Jaeger ｜ C. Ekström（Autonomy Enabled Vehicles & Machines）· S. Cuklev（On-Road Solutions）· M. Nyth（Operations）· C. Wende（Mkt & Comms）｜ Aurora（DSV Texas 2026-05 / Oklahoma 2026-07）+ Waabi Warp（Dallas–Houston 2026-10-05）｜矿山 300 万吨（2026-09）

10 大业务板块Volvo Trucks — Roger Alm ｜ Renault Trucks — Antoine Duclaux ｜ Mack Trucks — Wilson Lirmann ｜ Volvo CE — Melker Jernberg ｜ Volvo Buses — Anna Westerberg ｜ Volvo Penta — Anna Müller ｜ Arquus ｜ VFS — Marcio Pedroso ｜ VAS — Nils Jaeger ｜ Volvo Energy — Joachim Rosenberg

新设：Volvo Mining2026-10-19 宣布 / 2027-01-01 生效｜负责人 Per-Erik Lindström（现 SVP Volvo Trucks International）｜整合卡车 + CE + 自治方案面向矿业客户

Coretura AB（与 Daimler Truck 50/50）2025-06-17 运营｜ CEO Johan Lundén ｜ SDV 全栈平台：HPC → 核心车辆软件 → SDK → 开发者工具

创新/风投生态Volvo Group Venture Capital — Martin Witt（2023 证据，头衔待核实）｜ CampX（Gothenburg + Greensboro NC）：Venture Client / Venture Access / 可持续孵化

待核实缺口：GTT→TTI 切换的确切公告日期；DTO 中央 Data & AI 负责人姓名（目标职位）；VAS 数据/验证总监姓名；TTI 软件/EE 架构 VP 姓名；集团市场情报负责人姓名。

联系人完整表（50 人 = 42 原 + 8 v1.1 增补）

优先级色标：P0 P1 P2　｜　可靠性：已核实部分核实待核实　｜　LinkedIn URL 经核验均为空（发送前需按姓名+公司+城市在站内定位主页）

公司	业务单元	姓名	职位	所在城市	职责与四条产品线关系	LinkedIn URL	近期公开动态	购买链角色	推荐产品切入点	联系理由	接触优先级	信息可靠性	证据来源	v1.1 销售角色
Volvo Group	Group Executive Board	Martin Lundstedt	President and CEO, AB Volvo (publ)	Gothenburg, Sweden	Group CEO; sets strategy across trucks, CE, autonomous, energy, software-defined vehicle platform (Coretura). Economic buyer / strategic sponsor for any Group-level AI, video and data platform deal.	—	Q3 2026 results press conference Stockholm 2026-10-23; Capital Markets Day Eskilstuna 2026-06-10.	Economic Buyer Strategic Influencer	MI R&D	Group-level strategy alignment; sponsor for cross-BU AI/data platform partnerships.	P0	已核实	https://www.volvogroup.com/en/investors/corporate-governance/ceo-and-group-executive-board.html (accessed 2026-10-28); https://www.volvogroup.com/en/news-and-media/news/2026/oct/invitation-to-press-and-analyst-conference-in-stockholm.html (2026-10-09)	Executive Sponsor
Volvo Group	Group Finance / CFO Office	Mats Backman	EVP Group Finance and CFO	Gothenburg, Sweden	Group CFO; budget owner and approval for multi-year software/AI vendor commitments.	—	Q2 2026 webcast with CEO Lundstedt 2026-07; Q3 2026 results 2026-10-23.	Economic Buyer	MI R&D	Budget sign-off on Group-wide AI/data platform spend.	P1	已核实	https://www.volvogroup.com/se/investors/corporate-governance/ceo-and-group-executive-board.html (accessed 2026-10-28); https://www.volvogroup.com/en/news-and-media/events/2026/jul/second-quarter-2026.html	Economic Buyer
Volvo Group	Trucks Technology & Industrial (TTI) / Office of the CTO	Jens Holtinger	EVP Trucks Technology & Industrial Division and CTO Volvo Group	Gothenburg, Sweden	Head of the 2026 TTI division (R&D, purchasing, production, service operations for trucks); Group CTO. Top sponsor for software-defined vehicle, EE architecture, AI engineering and autonomous data work.	—	Listed on Group Executive Board page updated 2026-10; CMD 2026 Eskilstuna 2026-06-10.	Economic Buyer Technical Champion Strategic Influencer	R&D VLM	Owns TTI software/EE/test organization; entry point for AI R&D engineering platform and VLM/autonomous data tooling.	P0	已核实	https://www.volvogroup.com/en/investors/corporate-governance/ceo-and-group-executive-board/jens-holtinger.html (accessed 2026-10-28); https://www.volvogroup.com/en/investors/corporate-governance/ceo-and-group-executive-board.html	Executive Sponsor
Volvo Group	Digital Technology & Operations (DTO)	Scott Rafkin	EVP and Volvo Group Chief Digital Officer	Gothenburg, Sweden	Head of DTO, the division that integrates former VG Digital & IT and VG Connected Solutions; owns digital products, data platforms, AI engineering and internal systems. Product-line owner for Video AI production tooling, MI dashboards and VLM data pipelines.	—	Group Executive Board page updated 2026-10-23; DTO hiring spree for Senior AI Solution Engineer, AI Security, MLOps (Bangalore/Wroclaw/Gothenburg job postings mid-2026).	Economic Buyer Business Owner Technical Champion	R&D MI Video AI	Direct business owner for Group AI/data platform; buyer for generative video, MI and VLM data tooling.	P0	已核实	https://www.volvogroup.com/en/investors/corporate-governance/ceo-and-group-executive-board/scott-rafkin.html (accessed 2026-10-28); https://jobs.volvogroup.com/job/Wroclaw-Digital-Product-Owner-51-502/1359338655/; https://jobs.volvogroup.com/search/?q=&sortColumn=sort_title&sortDirection=asc&startrow=200	Executive Sponsor
Volvo Group	Group Communication	Kina Wileke	EVP Group Communication	Gothenburg, Sweden	Group head of corporate communications; previously SVP Brand, Communication & Marketing at Volvo Penta. Sets tone for press, employer brand and corporate content across all BUs.	—	Profile updated 2026-10-10; oversees Group press function.	Strategic Influencer Event Connector	Video AI	Corporate video/newsroom production; potential sponsor for generative video tooling for PR and employer brand.	P1	已核实	https://www.volvogroup.com/en/investors/corporate-governance/ceo-and-group-executive-board/kina-wileke.html (accessed 2026-10-28)	Executive Sponsor
Volvo Group	Group People & Culture	Diana Niu	EVP Group People & Culture	Gothenburg, Sweden	Group HR lead; employer brand and recruitment of software/AI talent. Relevant for Video AI in recruitment/training content and for scaling AI engineering headcount.	—	Group Executive Board page updated 2026-10-12.	Strategic Influencer	Video AI R&D	Training/recruiting video production at scale; employer-brand content.	P2	已核实	https://www.volvogroup.com/en/investors/corporate-governance/ceo-and-group-executive-board/diana-niu.html (accessed 2026-10-28)	Business Owner
Volvo Group	Volvo Trucks	Roger Alm	EVP Volvo Group and President Volvo Trucks	Gothenburg, Sweden	President of the largest BU; drove global electric range that won International Truck of the Year 2027. Economic buyer for Volvo Trucks digital services, fleet MI and marketing content.	—	CMD 2026 Eskilstuna 2026-06-10 presentation; ITOTY 2027 win press release 2026-09-17.	Economic Buyer Business Owner	Video AI MI	BU-level buyer for truck marketing content, fleet intelligence and connected-service roadmaps.	P0	已核实	https://www.ttnews.com/articles/volvo-teases-mack-changes (2026-06-11); https://www.alphaspread.com/security/f/vol3/investor-relations (accessed 2026-10-27)	Executive Sponsor
Volvo Group	Renault Trucks	Antoine Duclaux	EVP Volvo Group and President Renault Trucks	Lyon/Vénissieux, France	CEO Renault Trucks since 2025-11-01 (succeeded Bruno Blin); on Group Executive Board since 2025. Owns Renault digital fleet offering and European go-to-market.	—	Appointed CEO Renault Trucks 2025-10-01 press release; Group Executive Board page updated 2026-10-15.	Economic Buyer Business Owner	Video AI MI	BU buyer for multi-country French/European marketing content and fleet MI.	P1	已核实	https://www.renault-trucks.com/en/newsroom/press-releases/antoine-duclaux-appointed-new-chief-executive-officer-renault-trucks (2025-10-01); https://www.volvogroup.com/en/investors/corporate-governance/ceo-and-group-executive-board/antoine-duclaux.html	Executive Sponsor
Volvo Group	Mack Trucks	Wilson Lirmann	EVP Volvo Group and President Mack Trucks	Greensboro, NC, USA	Appointed President Mack Trucks 2026-04 (succeeded retired Stephen Roy); previously headed Volvo Trucks Latin America. Owns Mack brand turnaround and 2027 model refresh.	—	Appointment press release 2026-04-21; Group Executive Board page updated 2026-10-22.	Economic Buyer Business Owner	Video AI MI	BU buyer for Mack brand refresh content, US dealer/enablement videos and North American fleet MI.	P1	已核实	https://www.volvogroup.com/se/news-and-media/news/2026/apr/foeraendringar-i-volvokoncernens-ledning-och-i-mack-trucks-ledningsgrupp.html (2026-04-21); https://www.volvogroup.com/se/investors/corporate-governance/ceo-and-group-executive-board/wilson-lirmann.html	Executive Sponsor
Volvo Group	Volvo Construction Equipment	Melker Jernberg	EVP Volvo Group and President Volvo Construction Equipment	Gothenburg/Eskilstuna, Sweden	President Volvo CE; host of CMD 2026 in Eskilstuna. Owns CE electrification, mining expansion and dealer network.	—	CMD 2026 Eskilstuna 2026-06-10; new Eskilstuna crawler excavator plant announcement 2025-11.	Economic Buyer Business Owner	Video AI MI	BU buyer for CE product launch films (bauma etc.), dealer training and construction-site MI.	P1	已核实	https://www.volvogroup.com/se/investors/corporate-governance/ceo-and-group-executive-board.html (accessed 2026-10-26); https://www.volvoce.com/-/media/volvoce/global-site/news-and-events/news-and-stories/2025/volvo-ces-new-excavator-plant-in-eskilstuna/revised/pressreleasevolvoceannouncesnewcrawlerexcavatorassemblyplantineskilstunaswedennov2025.pdf	Executive Sponsor
Volvo Group	Volvo Autonomous Solutions (VAS)	Nils Jaeger	President Volvo Autonomous Solutions	Gothenburg, Sweden / Texas, USA	Head of VAS; commercializes Autona/freight (Volvo VNL Autonomous + Aurora Driver + Waabi Driver) and mining/quarry autonomy. Top buyer for autonomous data, validation, scenario mining and safety-case tooling.	—	Quoted in VAS-Waabi Warp Texas launch 2026-10-05; DSV autonomous freight Texas 2026-05-13; Oklahoma expansion 2026-07-29; 3M tonnes hauled autonomously 2026-09-24.	Economic Buyer Business Owner Strategic Influencer	VLM MI	Direct buyer for VLM video-data intelligence, autonomous validation tooling and fleet operations analytics.	P0	已核实	https://www.volvogroup.com/en/news-and-media/news/2026/oct/volvo-and-waabi-kick-off-customer-operations-in-texas--starting-with-warp-tm-.html (2026-10-05); https://www.volvogroup.com/en/investors/corporate-governance/ceo-and-group-executive-board/nils-jaeger.html	Executive Sponsor
Volvo Group	Volvo Energy / Group Strategic Initiatives	Joachim Rosenberg	EVP Volvo Group Strategic Initiatives and President Volvo Energy	Gothenburg, Sweden	Head of electrification business area (batteries, charging, second-life) and Group strategic initiatives. Relevant for MI on energy/charging markets and strategic-partnership scouting.	—	WEF profile updated 2026-10-09; board of Milence/Concentric.	Strategic Influencer Economic Buyer	MI	Market intelligence on charging/electrification ecosystem; strategic initiatives partnership scouting.	P2	部分核实	https://www.weforum.org/people/joachim-rosenberg/ (accessed 2026-10-09)	Executive Sponsor
Volvo Group	Volvo Buses	Anna Westerberg	President Volvo Buses	Gothenburg, Sweden	Head of Volvo Buses; driving European coach comeback (Volvo 9700) and electric city bus tenders. Buyer for transit-facing content and city-bus MI.	—	Volvo 9700 coach relaunch 2026-10-02; Marcopolo coach partnership 2026-09-17; South Africa electric LE bus delivery 2026-08-27.	Economic Buyer Business Owner	Video AI MI	BU buyer for bus/coach launch films, transit authority tenders intelligence.	P2	已核实	https://www.volvobuses.com/en/news-stories/press-releases/2026/oct/volvo-buses-brings-back-the-volvo-9700-building-a-stronger-coach-offer-in-europe.html (2026-10-02); https://www.volvogroup.com/en/investors/corporate-governance/ceo-and-group-executive-board/anna-westerberg.html	Executive Sponsor
Volvo Group	Volvo Penta	Anna Müller	President Volvo Penta	Gothenburg, Sweden	Head of marine/industrial engines and power generation. Buyer for marine/off-highway content and industrial MI.	—	FT directors listing updated 2026-07-14.	Economic Buyer Business Owner	Video AI MI	BU buyer for Penta product films (boat shows, industrial OEMs), dealer network enablement.	P2	已核实	https://markets.ptc.ft.markitdigital.com/data/equities/tearsheet/directors?s=VOL3:STU (accessed 2026-07-14); https://www.volvogroup.com/en/investors/corporate-governance/ceo-and-group-executive-board.html	Executive Sponsor
Volvo Group	Volvo Financial Services	Marcio Pedroso	President Volvo Financial Services	Gothenburg, Sweden	Captive finance; buyer for fleet/customer credit analytics and marketing content for financing products.	—	FT directors listing updated 2026-07-14.	Economic Buyer Business Owner	MI	Fleet/customer analytics and financing marketing content.	P2	已核实	https://markets.ptc.ft.markitdigital.com/data/equities/tearsheet/directors?s=VOL3:STU (accessed 2026-07-14)	Executive Sponsor
Volvo Group	Coretura AB (JV Volvo Group / Daimler Truck)	Johan Lundén	CEO, Coretura AB	Gothenburg, Sweden	CEO of the Volvo/Daimler 50/50 software-defined vehicle platform JV (launched 2025-06-17); builds full SDV stack from HPC to SDK. Volvo-side origin. Critical entry for AI R&D engineering platform tooling used to build SDV software.	—	Coretura launch 2025-06-17; quoted in Invest in Gothenburg mobility trends 2026-10-21.	Economic Buyer Technical Champion Business Owner	R&D	Buyer for software engineering productivity tools, AI-assisted dev, CI/CD and data tooling for SDV platform.	P0	已核实	https://www.coretura.com/about (accessed 2026-06-24); https://www.coretura.com/news/daimler-truck-and-volvo-group-launch-coretura (2025-06-17)	Executive Sponsor
Volvo Group	Trucks Technology & Industrial (TTI) / Vehicle Technology	Markus Johansson	VP Vehicle Technology - Business, Architecture, Services and Connectivity	Gothenburg, Sweden	TTI vehicle technology VP covering architecture, services and connectivity; bridges TTI R&D and DTO connected solutions. Entry for connected-vehicle data and EE architecture tooling.	—	The Org org-chart listing updated 2026-03-24.	Technical Champion Business Owner	R&D VLM	Connected-vehicle data architecture; validation tooling; SDV platform integration.	P1	部分核实	https://theorg.com/org/volvo-group/org-chart/markus-johansson (accessed 2026-03-24)	Technical Champion
Volvo Group	Volvo Construction Equipment / Technology	Mats Sköldberg	Head of Technology, Volvo Construction Equipment	Gothenburg/Eskilstuna, Sweden	CE head of technology; sponsor for tech-er/inclusion work; owner of CE R&D and autonomy/electrification engineering.	—	Quoted in Volvo Group ERG story updated 2026-09-09.	Technical Champion Business Owner	R&D VLM	CE R&D engineering platform; autonomous construction-site data tooling.	P1	部分核实	https://www.volvogroup.com/en/careers/working-at-volvo-group/diversity-inclusion-stories/techer/techer-stories/the-power-of-employee-resource-groups.html (accessed 2026-09-09)	Technical Champion
Volvo Group	Volvo Autonomous Solutions (VAS)	Cecilia Ekström	Head of Autonomy Enabled Vehicles and Machines, VAS	Sweden	Owns the autonomy-enabled vehicle/machine engineering (VNL Autonomous, FH Autonomous, mining machines); responsible for industrializing autonomous builds at Säffle plant. Direct buyer for VLM data/validation tooling on the vehicle side.	—	Quoted on Säffle autonomous mining truck industrialization milestone 2025-12-11.	Business Owner Technical Champion	VLM	Autonomous vehicle engineering; data/validation needs for factory-to-fleet autonomy.	P0	已核实	https://www.volvoautonomoussolutions.com/en-en/news-and-insights/stories/2025/dec/volvo-autonomous-solutions-marks-milestone-in-industrializing-au.html (2025-12-11)	Business Owner
Volvo Group	Volvo Autonomous Solutions (VAS)	Sasko Cuklev	Head of On-Road Solutions, VAS	Texas, USA / Gothenburg	Owns on-highway autonomous truck commercialization (Autona/freight, Aurora+Waabi integration, DSV/Warp customers). Day-to-day owner of on-road data, operations and safety-case needs.	—	Podcast with DHL 2022-10; long-tenured VAS on-road lead (current title to be re-checked on LinkedIn).	Business Owner Technical Champion	VLM MI	On-road autonomous operations; data-driven fleet operations and scenario mining.	P1	部分核实	https://www.volvoautonomoussolutions.com/en-en/news-and-insights/press-releases/2022/oct/breaking-barriers-to-autonomous-trucking-with-volvo-autonomous-solutions-and-dhl.html (2022-10-21); current title 待核实	Business Owner
Volvo Group	Volvo Autonomous Solutions (VAS)	Mikael Nyth	Operations Manager, VAS	Norway / Sweden	Runs autonomous transport operations (e.g. Brønnøy Kalk limestone); operational owner of fleet uptime, remote monitoring and day-to-day data flows.	—	VECS conference speaker March 2025 (Brønnøy presentation).	Business Owner Technical Champion	VLM MI	Operational data, remote monitoring, fleet analytics for autonomous sites.	P1	部分核实	https://insightevents.se/VECS/wp-content/uploads/sites/10/2025/03/programblad2025-1.pdf (2025-03)	Business Owner
Volvo Group	Volvo Autonomous Solutions (VAS)	Ceren Wende	Head of Marketing and Communication, VAS	Gothenburg, Sweden	VAS press/comms lead; owns VAS video/newsroom content for autonomous freight launches. Direct buyer for video AI / generative video for B2B tech storytelling.	—	Press contact on 3M tonnes autonomous 2026-09-24; Boliden dam 2026-06-04; AVI-SPL 2026-06-18; Waabi/Warp 2026-10-05.	Business Owner Event Connector	Video AI	VAS launch films, customer case videos, multilingual content for Texas/Europe ops.	P0	已核实	https://www.volvoautonomoussolutions.com/en-en/news-and-insights/press-releases/2026/sep/three-million-tonnes-hauled-autonomously-by-volvo.html (2026-09-24)	Executive Sponsor
Volvo Group	Volvo Trucks - Global Brand & Communication	Katarina Adamson	Head of Global Brand & Communication (VP Global Marketing) Volvo Trucks	Gothenburg, Sweden	Owns Volvo Trucks global brand, campaigns and communications; previously Acting SVP Brand Marketing & Comms. Top buyer for Volvo Trucks video campaigns (multi-market), launch content and agency relationships.	—	Quoted in Marcus Samuelsson food-transport campaign 2025-06-11; RocketReach lists VP Global Marketing from 2026.	Business Owner Economic Buyer Event Connector	Video AI	Generative video for multi-market truck launch campaigns; version production across ~14 languages.	P0	已核实	https://www.volvotrucks.ph/en-ph/news/press-releases/2025/jun/volvo-trucks-and-celebrity-chef-marcus-samuelsson-team-up-to-cut.html (2025-06-11); https://rocketreach.co/katarina-adamson-email_212797747 (accessed 2026-09-16)	Business Owner
Volvo Group	Volvo Trucks - Brand & Customer Journey	Kristin Signert	VP Brand & Customer Journey, Volvo Trucks	Gothenburg, Sweden	Owns customer-journey marketing and brand channels; relevant for video AI in dealer/driver-facing content and journey personalization.	—	The Org listing updated 2026-01-20.	Business Owner	Video AI	Customer-journey video content; dealer and driver enablement videos.	P1	部分核实	https://theorg.com/org/volvo-trucks/org-chart/kristin-signert (accessed 2026-01-20)	Business Owner
Volvo Group	Volvo Trucks - Global Product Management	Jessica Sandström	SVP Global Product Management, Volvo Trucks	Gothenburg, Sweden	Owns global truck product portfolio (electrics, fuel cells, I-Torque). Buyer for product-intelligence on competitor specs and launch materials.	—	Quoted in 1,000 km/day electric truck milestone 2023-11-08; long-tenured product chief.	Business Owner Technical Champion	MI	Competitive product intelligence; product launch content planning.	P1	部分核实	https://www.volvotrucks.de/de-de/news/press-releases/2023/nov/elektro-lkw-im-dauereinsatz-1000-kilometer-am-tag.html (2023-11-08); 2025-2026 title 待核实	Business Owner
Volvo Group	Volvo Trucks North America - Marketing	Magnus Koeck	VP Marketing & Brand Management, Volvo Trucks North America	Greensboro, NC, USA	Owns VTNA brand and marketing (VNX, VNR, VNL launches). Buyer for US-market video campaigns and dealer content.	—	Comparably listing updated 2026-01-13; VTNA VNX/VNR launches 2026.	Business Owner	Video AI	US launch films, dealer enablement, vocational-segment content.	P1	部分核实	https://www.comparably.com/companies/volvo-trucks/magnus-koeck (accessed 2026-01-13)	Economic Buyer
Volvo Group	Volvo Trucks North America - Connected Services	Magnus Gustafson	VP Connected Services, Volvo Trucks North America	Greensboro, NC, USA	Owns VTNA connected services / telematics (Volvo Connect in NA); buyer for fleet MI, telematics analytics and connected-service product content.	—	Quoted in truck-trailer connector standard announcement 2026-03-16.	Business Owner Technical Champion	MI	Fleet telematics analytics; market intelligence dashboards for NA fleets.	P1	已核实	https://www.volvogroup.com/en/news-and-media/news/2026/mar/volvo-developing-new-truck-trailer-connector-aims-to-set-north-american-standard.html (2026-03-16)	Business Owner
Volvo Group	Volvo Trucks North America	Peter Voorhoeve	President, Volvo Trucks North America	Greensboro, NC, USA	Head of VTNA; owner of NA P&L and VNX vocational launch. Economic buyer for NA marketing and digital services.	—	Quoted in all-new VNX unveil 2026-10-14.	Economic Buyer Business Owner	Video AI MI	NA BU buyer for launch content and fleet MI.	P1	已核实	https://www.volvotrucks.com/en-en/news-stories/press-releases/2026/oct/volvo-trucks-unveils-the-all-new-volvo-vnx-in-north-america.html (2026-10-14)	Executive Sponsor
Volvo Group	Volvo Construction Equipment - Brand, Marketing & Communication	Åsa Alström	Head of Brand, Marketing & Communication, Volvo CE (from 2026-04-01)	Gothenburg/Eskilstuna, Sweden	Took over CE brand/marketing/comms April 1, 2026 (succeeded Bill Law, who moved to defense-business support); member of Volvo CE Executive Management Team. Top buyer for CE product films (bauma, Conexpo), dealer training and multi-market versioning.	—	Appointment announced 2026-03-25; on Volvo CE news page updated 2026-10-23.	Business Owner Economic Buyer	Video AI	Generative video for CE launch campaigns across EU/NA/APAC; dealer content production.	P0	已核实	https://gc-worldwide.com/TagsTA/Volvo-Construction-Equipment (2026-03-25); https://www.volvoce.com/global/en/news-and-events/news-and-stories/ (accessed 2026-10-23)	Economic Buyer
Volvo Group	Volvo Construction Equipment - EU Sales Region Comms	Anne Bast	Head of Brand, Marketing & Communication Sales Region EU, Volvo CE	Belgium/Europe	EU regional CE marketing/comms lead; day-to-day buyer for European event and campaign content.	—	Listed as press contact in Eskilstuna plant press release 2025-11.	Business Owner	Video AI	EU regional campaign films, bauma event content, dealer enablement.	P1	已核实	https://www.volvoce.com/-/media/volvoce/global-site/news-and-events/news-and-stories/2025/volvo-ces-new-excavator-plant-in-eskilstuna/revised/pressreleasevolvoceannouncesnewcrawlerexcavatorassemblyplantineskilstunaswedennov2025.pdf (2025-11)	Business Owner
Volvo Group	Mack Trucks - Global Brand & Marketing	David Galbraith	VP Global Brand and Marketing, Mack Trucks	Greensboro, NC, USA	Owns Mack brand and marketing (calendar contest, America 250 tribute, Truck Builder). Buyer for US-market Mack video content, dealer/enablement films.	—	Quoted in 2027 calendar contest 2026-05-21; America 250 truck 2026-06-09.	Business Owner Event Connector	Video AI	Mack US brand films; dealer and vocational-segment content.	P1	已核实	https://www.volvogroup.com/en/news-and-media/news/2026/may/mack-trucks-announces-2027-mack-calendar-contest-winners.html (2026-05-21); https://www.macktrucks.com/mack-news/2026/mack-trucks-debuts-limited-edition-america-tribute-truck-and-patriotic-truck-builder-background	Economic Buyer
Volvo Group	Mack Trucks North America	Jonathan Randall	President, Mack Trucks North America	Greensboro, NC, USA	Head of Mack NA operations; economic buyer for NA marketing and connected services (GuardDog Connect).	—	Quoted in GuardDog Connect Allison integration 2025-2026; Share the Road 2025-10-27.	Economic Buyer Business Owner	Video AI MI	NA Mack BU buyer for content and fleet MI.	P1	已核实	https://www.macktrucks.com/mack-news/ (accessed 2026-10-16); https://www.macktrucks.com/mack-news/2025/mack-presents-keys-to-a-new-mack-pioneer-for-the-ata-share-the-road-drivers	Executive Sponsor
Volvo Group	Renault Trucks - Product Management & Marketing	Loïc Mellinand	VP Product Management & Marketing, Renault Trucks	Lyon/Vénissieux, France	Owns Renault Trucks product marketing and customer satisfaction; buyer for French/EU campaign content and fleet digital-services MI.	—	Listed on Renault Trucks management page updated 2026-08-30.	Business Owner	Video AI MI	French/EU multi-market campaign films; product launch content; fleet MI.	P1	已核实	https://www.renault-trucks.com/en/about-renault-trucks/our-management (accessed 2026-08-30)	Business Owner
Volvo Group	Renault Trucks Europe	Carlos Oliveira Rodrigues	Head of Renault Trucks Europe (from 2026-02-01)	Lyon, France	Regional sales/marketing lead for Renault Trucks Europe; buyer for European-market campaign and dealer content.	—	Appointment announced 2026-01-29.	Business Owner	Video AI	EU regional campaign versioning; dealer enablement videos.	P2	已核实	https://www.renault-trucks.com/en/newsroom/news/renault-trucks-appoints-new-heads-its-commercial-regions (2026-01-29)	Business Owner
Volvo Group	Volvo Buses - Media Relations & PR	Stefan Elfström	Head of Media Relations & PR, Volvo Buses	Gothenburg, Sweden	Volvo Buses press/comms lead; buyer for bus launch films and transit-media content.	—	Press contact on Volvo 9700 2026-10-02; Marcopolo 2026-09-17; South Africa electric bus 2026-08-27.	Business Owner Event Connector	Video AI	Bus/coach launch videos; multilingual transit content.	P2	已核实	https://www.volvobuses.com/en/contact/contact-us.html (accessed 2026-10-23)	Event Connector
Volvo Group	Volvo Buses - Europe	Thomas Nylund	Head of Europe, Volvo Buses	Sweden	European regional head for Volvo Buses; owner of EU coach/city-bus go-to-market.	—	Quoted in Marcopolo coach partnership 2026-09-17.	Business Owner	Video AI MI	EU bus market intelligence; regional campaign content.	P2	已核实	https://www.volvobuses.com/en/news-stories/press-releases/2026/sep/volvo-buses-marcopolo-expand-coach-offering-europe.html (2026-09-17)	Business Owner
Volvo Group	Volvo Group Venture Capital	Martin Witt	President, Volvo Group Venture Capital	Gothenburg, Sweden	Head of corporate venture arm; invests in services/software/electrification startups. Strategic influencer and partner-scouting channel for new AI/data/video tech.	—	Quoted on Trucksters investment 2023-06; long-tenured president (current title to be re-checked).	Strategic Influencer Event Connector	MI R&D	Startup/ecosystem scouting; CampX venture-client proof-of-value entry.	P1	部分核实	https://www.volvogroup.com/en/news-and-media/news/2023/jun/news-4562402.html (2023-06-12); 2025-2026 title 待核实	Event Connector
Volvo Group	Group Employer Branding	Celine Greuzard	Director Employer Branding, Volvo Group	Gothenburg, Sweden	Runs Group employer brand and #tecHER community; buyer for recruitment and employer-brand video content at scale.	—	#tecHER moderator 2025-03; profile updated 2025-06.	Business Owner Event Connector	Video AI	Recruitment video production; employer-brand content across 99k employees.	P2	部分核实	https://www.volvogroup.com/en/careers/working-at-volvo-group/diversity-inclusion-stories/techer/techer-2025/celine-greuzard.html (2025-06)	Event Connector
Volvo Group	Digital Technology & Operations (DTO) - Data & AI function	（目标职位，姓名待补）	目标职位: Head of Data & AI / VP AI Engineering, DTO (Gothenburg or Lyon)	Gothenburg, Sweden / Lyon, France	Runs Group 'Data and AI' function (Data Scientists + ML Engineers, MLOps, AI security). Buyer for VLM data tooling, MI platforms and AI engineering productivity. Role exists per 2026 job postings; named individual not verified.	—	Lyon 'Team Manager for Data Science and ML engineering' posting 2026-06-30; Bangalore 'Professional Machine Learning Engineer' 2026-06-26; DTO Senior AI Solution Engineer / AI Security postings mid-2026.	Business Owner Technical Champion	R&D VLM MI	MLOps/AI engineering platform buyer; VLM and MI data platform alignment.	P0	待核实	https://jobs.volvogroup.com/job/Lyon-Team-Manager-for-Data-Science-and-ML-engineering-69802/1351047855/ (2026-06-30); https://jobs.volvogroup.com/job/Bangalore-Professional-Machine-Learning-Engineer-562122/1356185655/ (2026-06-26)	Business Owner
Volvo Group	Volvo Autonomous Solutions (VAS) - Data / Validation	（目标职位，姓名待补）	目标职位: Director of Autonomous Data / Validation & Verification, VAS	Gothenburg, Sweden / Texas, USA	Owns autonomous-driving data pipeline, scenario mining, validation and safety-case data needs for Aurora/Waabi integration. Prime VLM/ADAS-data buyer. Named individual not verified via public sources.	—	VAS scaled DSV operations 2026-05; Oklahoma expansion 2026-07; Waabi/Warp 2026-10; >1M autonomous miles logged per Aurora IR.	Business Owner Technical Champion	VLM	VLM video-data intelligence, scenario extraction, automated validation for on-highway autonomy.	P0	待核实	https://ir.aurora.tech/news-events/press-releases/detail/140/volvo-autonomous-solutions-and-dsv-announce-autonomous-freight-operations-in-texas-usa (2026-05-13); https://www.volvoautonomoussolutions.com/en-en/news-and-insights/insights/articles/2026/jul/autonomous-freight-expands-to-oklahoma-with-deliveries-directly-to-customers.html (2026-07-29)	Business Owner
Volvo Group	Trucks Technology & Industrial (TTI) - Software / EE Architecture	（目标职位，姓名待补）	目标职位: VP Software Engineering / EE Architecture, TTI	Gothenburg, Sweden	Owns truck software engineering and electrical/electronic architecture feeding Coretura SDV platform. Buyer for AI R&D engineering platform and SDV development tooling. Named individual not verified.	—	TTI division operational in 2026; Coretura SDV JV launched 2025-06; continuous TTI software hiring.	Technical Champion Business Owner	R&D	AI-assisted software engineering; SDV development platform; EE architecture tooling.	P1	待核实	https://www.volvogroup.com/en/about-us/organization.html (accessed 2026-10-24); https://www.coretura.com/about (accessed 2026-06-24)	Technical Champion
Volvo Group	Volvo Group - Market Intelligence / Competitive Intelligence	（目标职位，姓名待补）	目标职位: Head of Market Intelligence / Competitive Analysis, Group Strategy	Gothenburg, Sweden	Owns Group competitive and market intelligence across truck/CE/bus segments. Prime MI product-line buyer. Named individual not verified via public sources.	—	Group strategy refresh at CMD 2026-06-10 ('Built for Resilience and Growth').	Business Owner Technical Champion	MI	Market/competitive intelligence platform; fleet and dealer insights; price/volume analytics.	P1	待核实	https://www.volvogroup.com/en/news-and-media/news/2026/jun/volvo-group-capital-markets-day--built-for-resilience-and-growth.html (2026-06-10)	Business Owner
Volvo Group	TTI / Technology Strategy	Jonn Lantz v1.1 增补	Technology Strategy Leader / Complete Level Software Architect	Gothenburg, Sweden	TTI 技术战略负责人；MathWorks 2026-11-10 圆桌（signal→service 架构）Volvo Group 演讲者。R&D 工程线最佳 Event Connector；跨工件工作流 Discovery 对象。	— Unverified	MathWorks 官方议程确认 2026-11-10 10:45 panel。	Technical Champion Event Connector	R&D	已确认参会、能确认具体工程问题与基线；活动后引荐 TTI Digital Value Office（Magnus Nilsson）与工程任务 Owner。	P0	已核实	mathworks.com 官方议程页（2026-11-10）｜检索词 "Jonn Lantz" Volvo	Technical Champion Event Connector
Volvo Group	Volvo Group Trucks / ADAS	Markus Gerdin v1.1 增补	ADAS System Architect, Volvo Group Trucks	Gothenburg, Sweden	商用车 ADAS 系统架构师；MathWorks 2026-11-10 同 panel 演讲者。VLM 商用车线技术入口。	— Unverified	MathWorks 官方议程确认 2026-11-10 10:45 panel。	Technical Champion Event Connector	VLM R&D	现场 1:1 快速约见；引荐 ADAS 数据/验证团队负责人。	P0	已核实	mathworks.com 官方议程页（2026-11-10）｜检索词 "Markus Gerdin" Volvo Trucks ADAS	Technical Champion Event Connector
Volvo Group	TTI / Digital Value Office	Magnus Nilsson v1.1 增补	Head of Digital Value Office, TTI	Gothenburg, Sweden	TTI 数字价值治理接口（Perplexity 线索，2026 起任职）。注意：与 Volvo Cars Chief Manufacturing Officer Magnus Nilsson 是不同人——CRM 以公司+职务区分。	— Unverified	Perplexity 线索；公开网络零痕迹（仅 2018 "head of electric testing" 同名者）。	Executive Sponsor	R&D	确认工程 AI 项目的价值/架构/安全/预算审批边界；经 Jonn Lantz 现场引荐。	P1	待核实	Perplexity Deep Research（2026-10-27）；建议内部通讯录交叉确认｜检索词 "Magnus Nilsson" Volvo Group TTI Digital Value Office	Executive Sponsor
Volvo Group	TTI / Digital Operations Business Office	Caroline Blanc v1.1 增补	Head of Digital Operations Business Office, TTI（汇报 Scott Rafkin）	Lyon / France	TTI 数字运营商务办公室负责人（2026-04 起）。	— Unverified	The Org 2026-06-27 快照（部分核实；无官方页）。	Executive Sponsor	R&D MI	数字运营项目商业价值论证与采购路径入口。	P1	部分核实	The Org（2026-06-27 快照）｜检索词 "Caroline Blanc" Volvo Group Digital	Executive Sponsor
Volvo Group	DTO / Data Science	Mehrdad Mamaghani v1.1 增补	Head of Data Science, Group Digital & IT	Gothenburg, Sweden	约 30 人数据科学团队负责人（2022-08 起）。	— Unverified	The Org 2025-12 + CDAO Nordics 2024 议程 + 官方招聘启事 2026-06-26 以其为联系人。	Business Owner	VLM MI R&D	现有信号查询/内部检索之上仍需人工逐段看视频的场景发现者。	P1	部分核实	Volvo Group 官方招聘启事（2026-06-26）；CDAO Nordics 2024｜检索词 "Mehrdad Mamaghani" Volvo Group data science	Business Owner
Volvo Group	Software Engineering	Abhinav Srivastava v1.1 增补	Acting Head of Software Engineering, Volvo Group	Bangalore, India	2026-09 起公开履历（Perplexity 线索）。发送前再核对当前岗位。	— Unverified	公开网络无法独立确认；仅行业会议注册 PDF 弱旁证（2024）。	Technical Champion	R&D	班加罗尔工程中心软件线技术接口。	P2	待核实	Perplexity Deep Research（2026-10-27）｜检索词 "Abhinav Srivastava" "Volvo Group" Gothenburg	Technical Champion
Volvo Group	Innovation Ecosystems / CampX	Helene Niklasson v1.1 增补	Head of Innovation Ecosystems & Partnerships / Head of CampX	Gothenburg, Sweden	CampX 与创新合作生态负责人；外部试点/创业客户通道。	— Unverified	EUCAR 2026-07-14；French Swedish Innovation Forum 2026-10-16。	Executive Sponsor Event Connector	R&D VLM	CampX/Venture Client 通道中最缺外部验证的数据/工程试点入口。	P1	已核实	EUCAR（2026-07-14）；French Swedish Innovation Forum（2026-10-16）｜检索词 "Helene Niklasson" Volvo Group CampX	Executive Sponsor Event Connector
MathWorks（供应商侧）	Automotive Industry Marketing	Sandhya Lingadahalli v1.1 增补	Automotive Industry Marketing, MathWorks（2026-11-10 圆桌 Moderator）	Gothenburg, Sweden	MathWorks 侧活动枢纽；2016 SAE 论文作者时属 GM，现居哥德堡。与 MathWorks 生态互补（不竞争替换）。	— Unverified	官方议程页 Moderator 身份已核实。	Event Connector	R&D	11-03 前预约 11-10 现场 15 分钟；可引荐其他 Volvo 参会者。	P1	已核实	mathworks.com 官方议程页（2026-11-10）｜检索词 "Sandhya Lingadahalli" MathWorks	Event Connector

ACCOUNT MAP · 04

Volvo Cars — 组织层级图与 40 位联系人完整表（37 + v1.1 增补 3）

层级自控股股东 Zhejiang Geely Holding 起渲染。联系人表共 40 行（原 37 + v1.1 增补 3）× 15 列，列结构与 Volvo Group 表一致；末列为 v1.1 新增六类销售角色标注。

组织层级图（2026-10 核验版）

Zhejiang Geely Holding（~79%） → Volvo Car AB (publ) — Nasdaq Stockholm · HQ Gothenburg

Executive Management Team（EMT）CEO Håkan Samuelsson（候任 CEO Klaus Zellmer，≤2027-10-01 上任）· CFO Fredrik Hansson · GC Helen Hu · CPO Hanna Fager · CCO Erik Severinson · CSCO Francesca Gamboni · CSPO Michael Fleiss · CDO Thomas Ingenlath · CTO Alexander Petrofski（2026-08-19 就任；前任 Anders Bell 转任平台/数字技术"创业计划"）· CMO Magnus Nilsson · President Americas Luis Rezende

Group Management Team（GMT）— 扩展Global CX & Marketing — Gretchen Saegh-Fleming ｜ Global Software Engineering — Alwin Bakkenes ｜ Connected Experience — Gregor Zetsche ｜ Digital Core — Fredrik Ohlsson ｜ Customer Excellence — Jessica Span ｜ International Markets — Arek Nowinski（Europe / US&Canada / APEC / LatAm / Global Importers + volume planning）｜ Global Commercial Functions — Oscar Bertilsson Olsborg

Zenseact（全资子公司）2023-01 起 100% 控股｜ ~800 人：Gothenburg ~600 eng. · Lund · Munich ｜ CEO Ödgärd Andersson · CTO Erik Coelingh · VP Eng Marcus Nilsson · Sr Director Perception & DL — Erik Rosén ｜ ADAS/自动驾驶软件 + AI 安全 · NVIDIA DGX

HaleyTek（全资子公司）2024-08 ECARX 回售 40% 后全资｜ CEO Jan-Erik Larsson ｜ AAOS 信息娱乐层，仍与 ECARX 商业合作但不再共同持股

Polestar（参股 ~19.9%）2026-03 债转股后升至 ~19.9% ｜非子公司、不并表｜ Lynk & Co 已剥离；Zeekr 属吉利层面

R&D/软件上下文：SPA3（EX60 首发）｜自研 HuginCore（西方）/ 吉利软件（中国）双轨｜ NVIDIA Hyperion+Halos OS+Alpamayo（2026-10-15 扩大合作）｜ Google Gemini 上车（EX60，OTA 2026-04-30）｜ Accenture+Google Cloud「Horizon」AAOS 平台（2026-09-22）。

联系人完整表（37 人）

优先级色标与可靠性标注同 Volvo Group 表；含 Zenseact / HaleyTek 全资子公司条目。

公司	业务单元	姓名	职位	所在城市	职责与四条产品线关系	LinkedIn URL	近期公开动态	购买链角色	推荐产品切入点	联系理由	接触优先级	信息可靠性	证据来源	v1.1 销售角色
Volvo Cars	Executive Management Team	Håkan Samuelsson	President & CEO	Gothenburg, Sweden	Group CEO (returned Apr 2025 on a bridge term). Final economic buyer for all major AI/tech and marketing partnerships; quoted in the Oct 2026 NVIDIA expansion. Incoming CEO Klaus Zellmer takes over <=1 Oct 2027.	—	Quoted in NVIDIA expanded partnership release 2026-10-15; led Strategy Update 2026 on 2026-09-17; Q3 cost-programme announcement 2026-10-23.	Economic Buyer Strategic Influencer	R&D MI	Sponsor-level alignment during cost-cutting and CEO transition; approves strategic AI/platform partnerships.	P0	已核实	https://www.volvocars.com/intl/media/press-releases/3B26C055D2906196/ (2025-03-30); https://www.volvocars.com/us/media/press-releases/9FC694757A4F7641/ (2026-10-15)	Executive Sponsor
Volvo Cars	Executive Management Team	Klaus Zellmer	Incoming President & CEO (assumes office no later than 1 Oct 2027)	Gothenburg, Sweden	Appointed by the Board on 20 Sep 2026 as next CEO; ~30+ years auto industry experience. Future economic buyer to begin cultivating now.	—	Appointed President & CEO by Volvo Cars Board 2026-09-20 (Q3 2026 Interim Report).	Economic Buyer Strategic Influencer	R&D Video AI MI	Buying-chain continuity through the CEO transition; early relationship ahead of Oct 2027 handover.	P1	已核实	https://www.volvocars.com/intl/media/?page=2 (2026-09-20); Volvo Cars Q3 2026 Interim Report	Executive Sponsor
Volvo Cars	Executive Management Team	Alexander Petrofski	Chief Technology Officer	Gothenburg, Sweden	Joined EMT as CTO on 19 Aug 2026, succeeding Anders Bell. Owns the technology/software-defined-vehicle agenda including NVIDIA/Horizon/Zenseact direction.	—	Introduced as new CTO 2026-08-19; spoke on 'New products in a regionalised world' and HuginCore at Strategy Update 2026 (2026-09-17).	Technical Champion Economic Buyer	R&D VLM	Top technical buyer for AI R&D engineering platform and ADAS data tooling; lead on software-defined-car partnerships.	P0	已核实	https://www.volvocars.com/intl/media/press-releases/4E31D350653649CC/ (2026-08-19); https://investors.volvocars.com/~/media/Files/V/Volvo-Cars-IR-V2/Capital%20Market%20Events/Strategy%20Update%202026.pdf	Executive Sponsor
Volvo Cars	Global Software Engineering	Alwin Bakkenes	Head of Global Software Engineering	Gothenburg, Sweden	Leads in-house software engineering; public face for Gemini, EX60 AI, and software-defined-vehicle work. Direct owner of dev-productivity and in-car AI stack.	—	Quoted on Gemini/EX60 camera integration at Google I/O 2026-05-19; spoke at Software Test Centre opening 2026-06-05; quoted on Gemini rollout 2026-04-30.	Technical Champion Business Owner	R&D VLM	Primary technical champion for AI R&D engineering platform and generative-AI dev tooling (Horizon adjacency).	P0	已核实	https://www.volvocars.com/at/media/press-releases/205AAD1FF4124A42/ (2026-05-19); https://www.volvocars.com/en-eg/news/stories/inside-the-software-test-centre-where-cars-meet-code/ (2026-06-05)	Technical Champion
Volvo Cars	Connected Experience / Infotainment	Gregor Zetsche	Head of Connected Experience	Gothenburg, Sweden	Owns the in-car connected/infotainment experience and was the named Volvo executive on the Horizon (Accenture/Google Cloud) partnership, which targets AAOS software dev efficiency and generative AI.	—	Quoted in Accenture/Google Cloud 'Horizon' lead-partner announcement 2026-09-22.	Business Owner Technical Champion	R&D	Direct owner of the Horizon/genAI software-dev programme; receptive to engineering-velocity and connected-experience AI tools.	P0	已核实	https://fortwaynesnbc.marketminute.com/article/bizwire-2026-9-22-accenture-and-google-cloud-transform-software-development-with-volvo-cars (2026-09-22)	Technical Champion
Volvo Cars	Global Customer Experience & Marketing	Gretchen Saegh-Fleming	Head of Global Customer Experience & Marketing	Gothenburg, Sweden	Leads global marketing AND customer experience, customer care, and CX insights & analytics (expanded role since Nov 2024). Top buyer for brand/content, multi-market campaigns and consumer analytics.	—	Presented 'Commercial and Brand' at CMD 2024; role expanded to Customer Experience & Marketing effective 2024-11-01.	Economic Buyer Business Owner	Video AI MI	Primary economic buyer for Video AI (hero/social/dealer content, multi-market localisation) and for consumer/CX market intelligence.	P0	已核实	https://news.cision.com/volvo-car-ab--publ-/r/volvo-cars-adjusts-leadership,c4048747 (2024-10-09); https://investors.volvocars.com/~/media/Files/V/Volvo-Cars-IR-V2/cmd-24-new/Volvo_CMD24_COMMERCIAL_AND_BRAND.pdf	Economic Buyer
Volvo Cars	Procurement & Supply Chain	Francesca Gamboni	Chief Procurement and Supply Chain Officer	Gothenburg, Sweden	Owns global procurement and supply chain; gatekeeper for software/AI/marketing-technology vendor onboarding during the SEK 5bn cost programme.	—	Listed on Executive Management Team (investors.volvocars.com, accessed 2026-10-28); previously Chief Industrial Operations Officer at Strategy Update 2025 (2025-11-06).	Economic Buyer	R&D VLM Video AI MI	Procurement/economic buyer for any new AI vendor; cost-reduction mandate makes ROI-justified tools attractive.	P0	已核实	https://investors.volvocars.com/sv/bolagsstyrning/ledning (accessed 2026-10-28); https://investors.volvocars.com/~/media/Files/V/Volvo-Cars-IR-V2/Volvo%20Cars%20Strategy%20Update%202025_Transcript.pdf	Procurement-Security Gatekeeper
Volvo Cars	Strategy & Product	Michael Fleiss	Chief Strategy and Product Officer	Gothenburg, Sweden	Owns corporate strategy, product planning and the Geely-synergy agenda; speaks on China/West regional product strategy.	—	Presented 'Building a stronger Volvo Cars with Geely synergies' at Strategy Update 2026 (2026-09-17).	Strategic Influencer Business Owner	MI R&D	Owner of market/competitive intelligence needs and regional product positioning; influencer on AI platform investment.	P1	已核实	https://investors.volvocars.com/~/media/Files/V/Volvo-Cars-IR-V2/Capital%20Market%20Events/Strategy%20Update%202026.pdf (2026-09-17)	Executive Sponsor
Volvo Cars	Commercial	Erik Severinson	Chief Commercial Officer	Gothenburg, Sweden	Owns sales, omni-channel consumer experience, CRM and retailer model; drives growth and customer-retention agenda.	—	Led 'Winning customers who stay' at Strategy Update 2026 (2026-09-17); spoke at Strategy Update 2025.	Economic Buyer Strategic Influencer	MI Video AI	Commercial buyer for retailer-enablement content (Video AI) and consumer/market intelligence feeding pricing and volume plans.	P1	已核实	https://investors.volvocars.com/sv/bolagsstyrning/ledning (accessed 2026-10-28); Strategy Update 2026 deck	Executive Sponsor
Volvo Cars	International Markets	Arek Nowinski	President, International Markets	Gothenburg / regional markets	Leads Europe, US & Canada, APEC, Latin America and Global Importers, plus volume planning and global offer. Multi-market launch budget owner.	—	Appointed President International Markets effective 2024-11-01 (leadership adjustment 2024-10-09).	Economic Buyer Business Owner	Video AI MI	Multi-region launch content localisation (Video AI) and regional competitive/consumer intelligence (MI).	P1	已核实	https://news.cision.com/volvo-car-ab--publ-/r/volvo-cars-adjusts-leadership,c4048747 (2024-10-09)	Economic Buyer
Volvo Cars	Digital Core	Fredrik Ohlsson	Head of Digital Core	Gothenburg, Sweden	Leads the Digital Core organisation (backbone digital platforms/data) within the extended Group Management Team.	—	Listed on Group Management Team (investors.volvocars.com, accessed 2026-10-28).	Technical Champion Business Owner	R&D	Owner of enterprise digital/data platform; potential landing zone for AI engineering and data tooling.	P1	已核实	https://investors.volvocars.com/sv/bolagsstyrning/ledning (accessed 2026-10-28)	Technical Champion
Volvo Cars	Design	Thomas Ingenlath	Chief Design Officer	Gothenburg, Sweden	Head of design; shapes brand visual language and product storytelling. (Former Polestar CEO.)	—	Listed on Executive Management Team (investors.volvocars.com, accessed 2026-10-28).	Business Owner Strategic Influencer	Video AI	Influencer on brand film / visual content direction and quality bar for generated video creative.	P1	已核实	https://investors.volvocars.com/sv/bolagsstyrning/ledning (accessed 2026-10-28)	Economic Buyer
Volvo Cars	Strategic Platform / Digital-Tech Initiative	Anders Bell	Head of newly formed strategic platform/digital-tech initiative (ex-Chief Engineering & Technology Officer / ex-CTO)	Gothenburg, Sweden	Long-serving engineering leader who handed the CTO role to Petrofski in Aug 2026; now defines opportunities to scale Volvo's platform and digital technology, reporting to the CEO.	—	Stepped aside as CTO 2026-08-19; previously presented SPA3/technology at CMD and EX60 launch 2026-01-15.	Strategic Influencer Technical Champion	R&D VLM	Influencer on platform/technology scaling; deep knowledge of SPA3, HuginCore and NVIDIA roadmap.	P1	已核实	https://www.volvocars.com/intl/media/press-releases/4E31D350653649CC/ (2026-08-19); https://www.volvocars.com/intl/news/articles/ex60-the-most-intelligent-volvo/ (2026-01-15)	Executive Sponsor
Zenseact	Zenseact (wholly owned AD/ADAS software subsidiary)	Ödgärd Andersson	Chief Executive Officer	Gothenburg, Sweden	CEO of Zenseact (~800 engineers; Gothenburg/Lund/Munich). Previously Volvo Cars Chief Digital Officer; led the first Android-built Volvo. Strategic buyer for AD/ADAS AI and data.	—	Featured on Zenseact speakers page; Zenseact Sustainability Report FY2025 (Oct 2026).	Economic Buyer Strategic Influencer	VLM R&D	Top buyer for ADAS/autonomous-driving AI and data intelligence; directly relevant to VLM/ADAS data tooling.	P0	已核实	https://zenseact.com/speakers-and-topics/ (accessed 2026-10-28); https://zenseact.com/wp-content/uploads/2026/10/zenseact_sustainaility_report_2025.pdf	Executive Sponsor
Zenseact	Zenseact (AD/ADAS software)	Erik Coelingh	Chief Technology Officer	Gothenburg, Sweden	Pioneer of active safety for 20+ years; architect of Zenseact's scalable software stack combining end-to-end deep learning with safety guardrails; Adjunct Professor.	—	Listed as Zenseact CTO on speakers page (accessed 2026-05-22); safety/verification research publications 2025-2026.	Technical Champion Strategic Influencer	VLM	Chief technical evaluator for perception/VLM data tooling and safety validation after the NVIDIA Hyperion expansion.	P0	已核实	https://zenseact.com/speakers-and-topics/ (accessed 2026-10-28); https://theorg.com/org/zenseact/teams/leadership-team	Technical Champion
Zenseact	Zenseact (Engineering)	Marcus Nilsson	VP of Engineering	Gothenburg, Sweden	Leads Zenseact engineering organisation; ~7 years at the company; shapes how Zenseact builds and learns from data.	—	Interviewed 'Building clarity, safety, and agility' as VP of Engineering 2025-11-24.	Technical Champion	VLM R&D	Operational engineering buyer for data pipelines, training and dev-tooling supporting safe AD.	P1	已核实	https://zenseact.com/news/building-clarity-safety-and-agility/ (2025-11-24)	Technical Champion
Zenseact	Zenseact (Perception & Deep Learning)	Erik Rosén	Senior Director of Perception and Deep Learning	Gothenburg / Lund, Sweden	Leads embedded perception and end-to-end driving systems; responsible for the sensing part (cameras/radars -> world model). PhD in theoretical physics; former Chief Architect.	—	Featured speaker 'Deep Learning at scale'; 'A brief chat with Erik Rosén' 2025-06-02.	Technical Champion	VLM	Highest-relevance technical champion for VLM-based camera/video understanding, auto-labelling and edge-case mining.	P1	已核实	https://zenseact.com/speakers-and-topics/ (accessed 2026-10-28); https://career.zenseact.com/posts/a-brief-chat-with-erik-rosen	Technical Champion
HaleyTek	HaleyTek AB (wholly owned infotainment subsidiary)	Jan-Erik Larsson	Chief Executive Officer, HaleyTek AB	Gothenburg, Sweden	CEO of HaleyTek, the Android Automotive infotainment software company (now wholly owned by Volvo Cars; serves Volvo and Polestar and expanding to other OEMs).	—	CEO at HaleyTek AB since Sept 2021 (per The Org org chart, updated 2026-03-25).	Business Owner Economic Buyer	R&D	Owns AAOS infotainment platform roadmap; adjacent to the Horizon software-dev programme.	P1	部分核实	https://theorg.com/org/haleytek/org-chart/jan-erik-larsson (The Org, 2026-03-25); https://careers.haleytek.com/	Executive Sponsor
Volvo Cars	Data & Analytics	Jonas Rönnkvist	Head of Data Business and Strategy	Gothenburg, Sweden	Leads data business and strategy at Volvo Cars; translates data into products and use cases.	—	Listed on Volvo Cars Data and Analytics team page (The Org, updated 2026-07-23).	Business Owner Technical Champion	R&D MI	Owner of data strategy; entry point for MI data products and AI/R&D data platform.	P1	部分核实	https://theorg.com/org/volvo/teams/data-and-analytics (2026-07-23)	Business Owner
Volvo Cars	Data & Analytics Platforms	Andreas Ragnarsson	Global Head of Data & Analytics Platforms	Gothenburg, Sweden	Owns the global data & analytics platforms underpinning reporting, AI and consumer data.	—	Listed on Volvo Cars Data and Analytics team page (The Org, updated 2026-07-23).	Technical Champion	R&D	Technical buyer for data platforms feeding MI and AI engineering workloads.	P1	部分核实	https://theorg.com/org/volvo/teams/data-and-analytics (2026-07-23)	Technical Champion
Volvo Cars	Customer Experience & Marketing	Jessica Span	Head of Customer Excellence	Gothenburg, Sweden	Leads customer excellence within the extended Group Management Team; consumer experience and lifecycle.	—	Listed on Group Management Team (investors.volvocars.com, accessed 2026-10-28).	Business Owner	Video AI MI	Owner of customer-facing content and CX analytics; consumer-insights and customer-content use cases.	P2	已核实	https://investors.volvocars.com/sv/bolagsstyrning/ledning (accessed 2026-10-28)	Business Owner
Volvo Cars	Global Offer / Product	Susanne Hägglund	Head of Global Offer	Gothenburg, Sweden	Owns the global offer (product package/offer definition); presented alongside Saegh-Fleming at CMD 2024.	—	Presented 'Commercial and Brand' / Offer at CMD 2024 (2024-09-05).	Business Owner	MI	Offer/pricing insights and competitive intelligence buyer.	P2	已核实	https://investors.volvocars.com/~/media/Files/V/Volvo-Cars-IR-V2/cmd-24-new/Volvo_CMD24_COMMERCIAL_AND_BRAND.pdf (2024-09-05)	Business Owner
Volvo Cars	Communications	Jenny Åström	Head of Communications	Gothenburg, Sweden	Leads group communications; appeared as a speaker at Strategy Update 2025.	—	Speaker at Strategy Update 2025 (2025-11-06).	Event Connector Strategic Influencer	Video AI	PR/brand storytelling gatekeeper; event connector for launch content and media partnerships.	P2	已核实	https://investors.volvocars.com/~/media/Files/V/Volvo-Cars-IR-V2/Volvo%20Cars%20Strategy%20Update%202025_Transcript.pdf (2025-11-06)	Event Connector
Volvo Cars	Global Commercial Functions	Oscar Bertilsson Olsborg	Head of Global Commercial Functions / Product Line Owner 90	Gothenburg, Sweden	Owns retailer/service development and Commercial Digital; GMT member reporting to CEO. Background: CFO Americas, CFO China, Head of Global Retail, COO Care by Volvo.	—	Listed as Product Line Owner 90 & Head of Commercial Operations (investors.volvocars.com, accessed 2026-10-28).	Business Owner	Video AI MI	Owner of Commercial Digital and retailer enablement — a Video AI dealer-content use case.	P2	已核实	https://investors.volvocars.com/sv/bolagsstyrning/ledning/group-management/oscar%20bertilsson%20olsborg (accessed 2026-10-28)	Business Owner
Volvo Cars	Finance	Fredrik Hansson	Chief Financial Officer	Gothenburg, Sweden	Group CFO; owns the SEK 5bn cost-reduction and EBIT-margin (>8%) programme.	—	EMT member; Q3 2026 cost-programme release 2026-10-23.	Economic Buyer	R&D Video AI MI	Final approver on ROI justification under the cost-cutting mandate.	P2	已核实	https://investors.volvocars.com/sv/bolagsstyrning/ledning (accessed 2026-10-28); https://www.volvocars.com/intl/media/press-releases/4291EEEC7003CDC6/ (2026-10-23)	Economic Buyer
Volvo Cars	People	Hanna Fager	Chief People Officer	Gothenburg, Sweden	Group CHRO; oversees workforce reduction (~2,500 roles) and consultant-contract changes.	—	EMT member (investors.volvocars.com, accessed 2026-10-28).	Strategic Influencer	R&D Video AI	Workforce-productivity angle for AI tooling during headcount reduction.	P2	已核实	https://investors.volvocars.com/sv/bolagsstyrning/ledning (accessed 2026-10-28)	Economic Buyer
Volvo Cars	Legal & Corporate Affairs	Helen Hu	General Counsel and Chief Corporate Affairs Officer	Gothenburg, Sweden	Group GC; legal/regulatory and data-compliance gatekeeper (relevant for data/AI deployments).	—	EMT member (investors.volvocars.com, accessed 2026-10-28).	Strategic Influencer	VLM R&D	Data-compliance and AI-regulation review for data-heavy ADAS/AI deployments.	P2	已核实	https://investors.volvocars.com/sv/bolagsstyrning/ledning (accessed 2026-10-28)	Procurement-Security Gatekeeper
Volvo Cars	Manufacturing	Magnus Nilsson	Chief Manufacturing Officer	Gothenburg, Sweden	Group manufacturing lead (newest EMT addition per management page, Sept 2026).	—	Listed on Executive Management Team (investors.volvocars.com, updated 2026-09-15).	Strategic Influencer	R&D	Manufacturing-side AI productivity (lower priority for the four product lines).	P2	已核实	https://investors.volvocars.com/en/governance/executive-management (updated 2026-09-15)	Executive Sponsor
Volvo Cars	Americas	Luis Rezende	President Americas	United States / Americas	Regional president for the Americas market; market-level commercial and marketing decisions.	—	Listed on Executive Management Team (investors.volvocars.com, updated 2026-09-15).	Economic Buyer Event Connector	Video AI MI	Regional buyer for US-market campaigns and consumer/competitive intelligence.	P2	已核实	https://investors.volvocars.com/en/governance/executive-management (updated 2026-09-15)	Economic Buyer
Volvo Cars	Data Science & Analytics	Pierdomenico Polito	Senior Manager, Analytics & Data Science	Gothenburg, Sweden	Runs analytics and data science within Volvo Cars' Data & Analytics organisation.	—	Listed on Volvo Cars Data and Analytics team page (The Org, updated 2026-07-23).	Technical Champion	MI R&D	Practitioner-level buyer for MI analytics and AI tooling.	P2	部分核实	https://theorg.com/org/volvo/teams/data-and-analytics (2026-07-23)	Technical Champion
Volvo Cars	Global Software Engineering	Christian Liljekvist	Director, Software Test Centre	Gothenburg, Sweden	Directs the Volvo Cars Software Test Centre where cars meet code; software verification/test operations.	—	Featured at Software Test Centre article 2026-06-05.	Technical Champion	R&D	Testing/verification automation and software-QA efficiency use case.	P2	已核实	https://www.volvocars.com/en-eg/news/stories/inside-the-software-test-centre-where-cars-meet-code/ (2026-06-05)	Technical Champion
Volvo Cars	Volvo Car Norway (local market)	Miriam Gade Nicolaisen	Director of Marketing & Customer Experience, Volvo Car Norway	Norway	Local-market marketing & CX director; chose Forte as digital partner for customer-journey experience.	—	Quoted in Volvo Car Norway digital-partner announcement 2026-07-07.	Business Owner	Video AI MI	Local-market pilot for content production / customer-journey and consumer insights (Nordics pilot).	P2	已核实	https://forteadvice.com/en/nyheder/volvo-car-norway-v%C3%A6lger-forte-som-digital-partner (2026-07-07)	Business Owner
Volvo Cars	Product & Technology Communications	John Rohr	Product & Technology Communications	Gothenburg, Sweden	Named press contact for product/technology announcements (e.g. NVIDIA release); media/PR relationship, not a direct buyer.	—	Listed as contact on NVIDIA expanded partnership release 2026-10-15.	Event Connector	Video AI R&D	Event/PR connector to technology and product teams; helps route to decision-makers.	P2	已核实	https://www.volvocars.com/us/media/press-releases/9FC694757A4F7641/ (2026-10-15)	Event Connector
Volvo Cars	Global Customer Experience & Marketing	（目标职位，姓名待补）	目标职位: Head of Brand / Creative & Content Production (under Gretchen Saegh-Fleming)	Gothenburg, Sweden	Owns brand creative and content production (currently delivered via agencies AKQA/Initiative/DIVE/VML). No in-house creative studio found in public sources.	—	Volvo ES90 launch film by AKQA (Mar 2025); Curzon/Initiative/DIVE 'Pulling Focus' (Nov 2025); VML France (Mar 2026).	Business Owner	Video AI	Likely owner of generated/multi-market video content and dealer-enablement creative; verify exact name on first outreach.	P1	待核实	https://www.adsoftheworld.com/campaigns/meet-the-new-fully-electric-volvo-es90 ; https://www.volvocars.com/uk/media/press-releases/C3B8D085FB04D7BC/ (2025-11-05)	Business Owner
Volvo Cars	Strategy & Product / Customer Experience & Marketing	（目标职位，姓名待补）	目标职位: Head of Market Intelligence / Competitive & Consumer Insights	Gothenburg, Sweden	Owns competitive/brand/consumer insights feeding product planning and volume forecasts (under Michael Fleiss and/or Saegh-Fleming's CX insights & analytics).	—	No single named market-intelligence lead surfaced in public sources; function spans Strategy & Product and CX insights & analytics.	Business Owner Technical Champion	MI	Direct buyer for market/competitive intelligence; needs to be identified on first call via Saegh-Fleming or Fleiss.	P1	待核实	https://news.cision.com/volvo-car-ab--publ-/r/volvo-cars-adjusts-leadership,c4048747 (2024-10-09); Strategy Update 2026 deck	Business Owner
Volvo Cars	Product / ADAS	（目标职位，姓名待补）	目标职位: VP / Product Owner ADAS (vehicle product side, distinct from Zenseact)	Gothenburg, Sweden	Product-side owner of ADAS feature definition/launch in Volvo cars (Zenseact supplies the software stack; Volvo product organisation owns the vehicle feature).	—	Strategy Update 2026 lists ADAS and smart-cockpit offer priorities; NVIDIA Hyperion expansion 2026-10-15.	Business Owner	VLM	Customer/product-side counterpart to Zenseact for ADAS data/validation tooling; verify name via CTO org.	P1	待核实	https://investors.volvocars.com/~/media/Files/V/Volvo-Cars-IR-V2/Capital%20Market%20Events/Strategy%20Update%202026.pdf (2026-09-17)	Business Owner
Volvo Cars	Procurement	（目标职位，姓名待补）	目标职位: Procurement Lead — Digital, Software & AI Sourcing (under Francesca Gamboni)	Gothenburg, Sweden	Category buyer for software/digital/AI vendors; manages onboarding and contracts during the SEK 5bn cost programme.	—	Francesca Gamboni appointed Chief Procurement & Supply Chain Officer; Q3 2026 SEK 5bn indirect-spend reduction (2026-10-23).	Economic Buyer	R&D VLM Video AI MI	Contracting/procurement gatekeeper for any PoC; engage after technical sponsor identified.	P1	待核实	https://investors.volvocars.com/sv/bolagsstyrning/ledning (accessed 2026-10-28); https://www.volvocars.com/intl/media/press-releases/4291EEEC7003CDC6/ (2026-10-23)	Procurement-Security Gatekeeper
Volvo Cars	Battery Management / Technical Expert	Björn Fridholm v1.1 增补	Technical Expert, Battery Management	Gothenburg, Sweden	电池智能/模型化工程 keynote 演讲者（勿描述为 ADAS 数据挖掘负责人）。Chalmers 自动控制博士，2011 年起专注电池。	— Unverified	MathWorks 官方议程确认 2026-11-10 09:15 keynote。	Technical Champion Event Connector	R&D	电池软件数据负责人引荐入口；电池建模与数据驱动边界的技术对话。	P0	已核实	mathworks.com 官方议程页（2026-11-10）｜检索词 "Björn Fridholm" Volvo Cars battery	Technical Champion Event Connector
Zenseact	Zenseact (CFO & CDO)	Hampus Lewis-Lück v1.1 增补	CFO & Chief Digital Officer, Zenseact	Gothenburg, Sweden	Zenseact 财务与数字化负责人（2024-09 线索为 Leading Global Commercial Operations，后升任）。	— Unverified	Zenseact Speakers 页 2026-05-22。	Economic Buyer	VLM R&D	Zenseact 数据/验证工具采购与预算接口。	P2	已核实	zenseact.com/speakers-and-topics（2026-05-22）｜检索词 "Hampus Lewis-Lück" Zenseact	Economic Buyer
Volvo Cars	Marketing Operations EMEA	My Lindström v1.1 增补	Head of Marketing Operations EMEA, Volvo Cars（2024-06 线索；2025-26 在职待复核）	Gothenburg, Sweden	Perplexity 曾标为 Zenseact；实查为 Volvo Cars 营销线。发送前再核对当前岗位（同名者众多）。	— Unverified	RocketReach 2024-06 线索。	Business Owner	Video AI MI	区域内容运营负责人候选（发布素材本地化）。	P2	待核实	RocketReach（2024-06）；待 2025-26 在职复核｜检索词 "My Lindström" Volvo Cars	Business Owner

OPPORTUNITY MATRIX · 05

四条产品线机会矩阵

评分模型（用户指定权重）：业务价值与痛点明确度 25% ｜触发事件与紧迫性 20% ｜人员可触达性 20% ｜与现有供应商互补程度 15% ｜预算及采购路径清晰度 10% ｜可快速 PoC 程度 10%。每项 1–5 分，加权转百分制。等级：P0 ≥ 80，P1 70–79，P2 < 70。

公司	产品线	痛点 25%	触发 20%	触达 20%	互补 15%	预算 10%	PoC 10%	加权得分	等级
Volvo Cars	Video AI	4.5	4	4	5	3.5	4	84.5	P0
Volvo Group	VLM	4.5	4.5	3.5	4.5	4	3	82	P0
Volvo Group	Video AI	4	3.5	4	5	3.5	4	80	P0
Volvo Cars	VLM	4	4.5	3.5	4.5	4	3	79.5	P1（顶部，紧贴 P0 线）
Volvo Group	R&D 工程平台	4	4	3.5	4	4	4	78	P1
Volvo Cars	R&D 工程平台	4	4	4	3.5	3.5	4	77.5	P1
Volvo Cars	Market Intelligence	3.5	3.5	3	4	3	4.5	70.5	P1
Volvo Group	Market Intelligence	3.5	3	3	4.5	3	4	69	P2

评分要点解读

Video AI 双高（Cars 84.5 / Group 80）：两家均 agency 主导、多市场版本化压力真实、无生成式视频 AI incumbent；缺口是 EU 数据驻留口径（Seedance 未在 eu-west-1 部署视频模型——销售不得承诺本地推理，先内部核验）。
VLM 在 Group 居首（82）：Aurora+Waabi 双栈 + 矿山自治产生海量视频数据，验证/场景挖掘是 NVIDIA、Aurora、Waabi 封闭生态之外属于 Volvo 自己的数据层；Cars 侧 79.5 紧贴 P0，Zenseact 数据飞轮真实存在，若获高质量引荐可升级。
R&D 两家中位（Group 78 / Cars 77.5）：需求真实（Coretura 建设期、DTO 招聘潮、Volvo Cars 降本终止咨询合同），但 Cars 侧 Google/Accenture 在位、Group 侧需避开封闭生态，定位为"外围补充 + 试点"。
MI 最低（Cars 70.5 / Group 69）：需求存在但负责人多为目标职位（待核实）、预算路径不清、EU 消费者数据合规摩擦；作为低摩擦 Proof Pack 入口（公开数据即可演示），不做主攻。

TOP OPPORTUNITIES · 06

Top 8 商业机会及 PoC

3 个 P0 机会全要素详情；P1/P2 五项摘要表。

P0-1　Volvo Cars × Video AI（84.5）

客户部门：Global Customer Experience & Marketing（Gretchen Saegh-Fleming）；President International Markets（Arek Nowinski）及区域市场营销团队。
目标关键人：Gretchen Saegh-Fleming（Economic Buyer/业务负责人）；Arek Nowinski（多市场上市负责人）；区域 CX/Marketing 负责人（如 Volvo Car Norway Miriam Gade Nicolaisen，P2 验证样本）。
业务问题：agency 主导创意（AKQA/Initiative/VML），多车型（EX60、ES90、6 款中国定制车）多市场上市导致内容版本化成本高；Q3 2026 追加 50 亿瑞典克朗降本 + 2,500 人裁员 + 终止咨询合同 → 用更少的人产出更多本地化内容成为硬指标；经销商/销售培训与售后服务视频需求未满足。
现有方案：外部 agency 与制片公司；无公开生成式视频 AI 工具。
竞争壁垒：品牌资产与创意管控传统、agency 长期关系、Google Cloud 生态、EU 数据合规要求。
ByteDance 差异化价值：Seedance 驱动的多语言版本化（翻拍/配音/本土化）、经销商培训与产品演示视频的规模化生产、单条内容成本与交付周期优势；前提是先内部核验 Seedance 欧盟可用性与合规口径（见 §11 红线）。
第一次会议切入点：以"多市场上市内容的版本化成本与降本"行业话题切入（对齐 Q3 成本削减背景），不推销产品；可借 MathWorks 论坛（11-10）或品牌活动制造见面机会。
低摩擦 PoC：用公开素材（EX60/ES90 已发布广告片段）制作 3 国语言版本化样例 + 一条经销商培训短视频样例；不要求客户提供专有素材。
初步 ROI 指标（待验证假设，未以客户基线实测，不作承诺）：单条英雄片多国版本制作成本降低 30–50%（待验证假设）、本地化交付周期缩短至天级、素材复用率提升。
采购风险：品牌资产安全与版权归属、EU 数据合规、agency 既有合约；从非 hero 内容（培训/社交媒体长尾）切入降低风险。
下一个行动：LinkedIn 触达 Saegh-Fleming 团队与 Nowinski；两周内完成 Seedance EU 合规内部核验。

P0-2　Volvo Group × VLM（82）

客户部门：Volvo Autonomous Solutions（VAS）；TTI 数据/验证职能；Coretura 数据流水线。
目标关键人：Nils Jaeger（VAS President）；Cecilia Ekström（VAS Head of Autonomy Enabled Vehicles & Machines）；目标职位：VAS Director of Autonomous Data/Validation（待核实）。
业务问题：Aurora（DSV 德州、Oklahoma）+ Waabi（Warp 达拉斯–休斯顿 2026-10-05）双栈商业运营 + 矿山自治（Säffle、Boliden，累计 300 万吨）→ 海量驾驶视频数据；需要场景挖掘、corner-case/长尾提取、自动标注、验证与训练数据集准备。
现有方案：Aurora Driver / Waabi Driver 专有栈（封闭生态）；VAS 内部数据运营；无公开 VLM/视频数据智能供应商。
竞争壁垒：自动驾驶伙伴的专有栈、安全关键验证流程、数据主权要求。
ByteDance 差异化价值：增强而非替换——Video Dataset → Embedding Retrieval → VLM Reranking → Human Validation → Training/Simulation/Evaluation；语义视频检索、自动标注、corner-case 挖掘作用于 Volvo 自有数据，不动驾驶控制系统。
第一次会议切入点：借 Warp 运营启动（2026-10-05）讨论"双栈运营下的数据规模与验证成本"；工程线可通过 MathWorks 论坛圆桌（Jonn Lantz）建立关系。
低摩擦 PoC：以公开路测/演示视频做语义检索与场景聚类 PoC；或先用 VAS 营销视频素材演示能力，再谈数据侧。
初步 ROI 指标：标注/场景挖掘人工成本下降（%）、corner-case 发现率、数据利用率。
采购风险：安全认证敏感、Aurora/Waabi 数据主权、采购周期长；从非安全关键路径（数据平台/开发工具）切入。
下一个行动：通过 LinkedIn 与 VAS 数据/验证职能建立联系；同步触达 Nils Jaeger / Cecilia Ekström 团队。

P0-3　Volvo Group × Video AI（80）

客户部门：Volvo Trucks Global Brand & Communication（Katarina Adamson）；Volvo CE Brand Marketing（Åsa Alström）；VAS Marketing & Communication（Ceren Wende）；Group Communication（Kina Wileke）。
目标关键人：Katarina Adamson（Volvo Trucks）、Åsa Alström（Volvo CE）、Ceren Wende（VAS）、Kina Wileke（集团，P1）。
业务问题：agency/studio 模式（Forsman & Bodenfors 传统），全球发布会/活动多语言版本化（14–20 语言市场），经销商/司机培训视频、VAS 客户影片（德州/矿山）需求增长；无生成式视频 AI 采用线索。
现有方案：外部 agency + 制片公司 + 各 BU 内部传播团队。
竞争壁垒：品牌历史与创意传统、agency 关系。
ByteDance 差异化价值：多市场版本化、培训/演示视频规模化生产、VAS 客户案例影片加速；EU 合规口径同上。
第一次会议切入点：以"商用车的多市场版本化与培训内容成本"话题；MathWorks 论坛为近期见面机会。
低摩擦 PoC：用公开 Volvo Trucks 广告/产品视频做多语言版本样例 + 经销商培训短视频样例。
初步 ROI 指标：版本制作成本降低、培训内容产出速度、上线周期。
采购风险：品牌管控、EU 合规；先从非 hero 内容（培训/经销商材料）切入。
下一个行动：LinkedIn 触达 Adamson / Wende；配合 MathWorks 论坛行程。

P1/P2 机会摘要（5 项）

机会	分数	核心逻辑	下一步
Volvo Cars × VLM	79.5	NVIDIA Hyperion 扩大（2026-10-15）+ Zenseact Open Dataset → 数据飞轮是 NVIDIA 不覆盖的互补层	与 Zenseact（Andersson/Coelingh/Rosén）建立技术对话；若获引荐升级 P0
Volvo Group × R&D	78	Coretura SDV 建设期 + DTO 招聘潮 + TTI 软件工程 → 开发者工具链/AI 编码试点窗口	触达 Holtinger/Rafkin/Lundén；以 Trae 试点对话切入
Volvo Cars × R&D	77.5	Horizon 覆盖 AAOS 流水线；降本终止咨询合同 → 广义嵌入式/后端工程提效空间	触达 Bakkenes/Zetsche/Ohlsson；定位"互补非替换"
Volvo Cars × MI	70.5	品牌/车型/竞品洞察需求真实，但负责人多为目标职位、EU 消费者数据合规摩擦	用公开数据 Proof Pack 演示；经 Saegh-Fleming 的洞察团队验证
Volvo Group × MI	69	车队运营/竞品/价格情报需求存在，但 BI 栈为内部循环、预算路径不清	与 DTO Data & AI（目标职位）建立关系后再说

TARGET LIST · 07

#	姓名	公司 / 部门	职位	优先级	产品线	一句入选理由
1	Nils Jaeger	Volvo Group / Volvo Autonomous Solutions	President, VAS	P0	VLM｜MI	Waabi/Warp 得州客户运营 2026-10-05 刚启动，自动驾驶从试点转向付费运营，是 VLM 数据智能最直接买家
2	Scott Rafkin	Volvo Group / Digital Technology & Operations	EVP & Group Chief Digital Officer	P0	R&D｜MI｜Video AI	DTO 整合后统管集团 AI/数据平台，且在批量招聘 AI Solution Engineer/MLOps，四条线共同业务负责人
3	Jens Holtinger	Volvo Group / TTI & Group Office of CTO	EVP Trucks Technology & Industrial & Group CTO	P0	R&D｜VLM	统管 2026 新 TTI 事业部（研发/采购/生产/服务），SDV 与 AI 工程平台最高技术赞助人
4	Johan Lundén	Volvo Group / Coretura AB (JV w/ Daimler Truck)	CEO, Coretura AB	P0	R&D	Volvo/Daimler SDV 软件平台合资公司 CEO，AI 软件工程效率工具的核心买家；2026-10-21 刚公开发声
5	Roger Alm	Volvo Group / Volvo Trucks	EVP & President, Volvo Trucks	P0	Video AI｜MI	最大 BU 总裁；电动卡车阵容刚获 International Truck of the Year 2027（2026-09-17），营销内容与车队 MI 经济买家
6	Ceren Wende	Volvo Group / VAS	Head of Marketing & Communication, VAS	P0	Video AI	近一个月连续是 Waabi/Warp（10-05）、3M 吨自主运输（09-24）新闻稿对接人，B2B 科技叙事视频的直接买家
7	Katarina Adamson	Volvo Group / Volvo Trucks Global Brand & Comms	Head of Global Brand & Communication (VP Global Marketing)	P0	Video AI	掌管 Volvo Trucks 全球品牌与多市场战役（约 14 种语言版本），生成式视频本地化最大买家
8	Åsa Alström	Volvo Group / Volvo CE Brand, Marketing & Comms	Head of Brand, Marketing & Communication, Volvo CE（2026-04-01 上任）	P0	Video AI	刚接管 CE 品牌市场传播，bauma/Conexpo 产品影片与经销商赋能内容的最高买家
9	Cecilia Ekström	Volvo Group / VAS	Head of Autonomy Enabled Vehicles & Machines, VAS	P0	VLM	负责 Säffle 自主卡车量产化（2025-12-11 里程碑），车端 VLM 数据/验证工具直接买家
10	Martin Lundstedt	Volvo Group / Group Executive Board	President & CEO, AB Volvo	P0	MI｜R&D	集团 CEO，Q3 业绩会（2026-10-23 斯德哥尔摩）后、CMD "Built for Resilience and Growth" 战略周期内的高层对齐入口
11	Alexander Petrofski	Volvo Cars / Executive Management Team	Chief Technology Officer	P0	R&D｜VLM	2026-08-19 新任 CTO，2026-09-17 Strategy Update 首秀讲 HuginCore 与"区域化世界中的新产品"，技术合作最高入口
12	Alwin Bakkenes	Volvo Cars / Global Software Engineering	Head of Global Software Engineering	P0	R&D｜VLM	EX60 搭载 Gemini、Google I/O 2026-05-19 公开面孔；Software Test Centre 2026-06-05，AI 研发工具首要技术 champion
13	Gregor Zetsche	Volvo Cars / Connected Experience	Head of Connected Experience	P0	R&D	Horizon（Accenture/Google Cloud）合作 2026-09-22 的具名高管，目标就是软件研发效率与生成式 AI，话题高度对位
14	Ödgärd Andersson	Zenseact (Volvo Cars 全资)	Chief Executive Officer	P0	VLM｜R&D	Zenseact ~800 名工程师（哥德堡/隆德/慕尼黑）掌门，ADAS/自动驾驶 AI 与数据的最高买家，慕尼黑办公室可本地约
15	Erik Coelingh	Zenseact	Chief Technology Officer	P0	VLM	主动安全 20 余年、端到端深度学习+安全护栏架构师；NVIDIA Hyperion 扩容（2026-10-15）后安全验证的首席技术评估人
16	Gretchen Saegh-Fleming	Volvo Cars / Global CX & Marketing	Head of Global Customer Experience & Marketing	P0	Video AI｜MI	同时统管全球营销、客户体验与 CX 洞察分析，Video AI（多市场内容）与消费者 MI 的首要经济买家
17	Francesca Gamboni	Volvo Cars / Procurement & Supply Chain	Chief Procurement & Supply Chain Officer	P0	R&D｜VLM｜Video AI｜MI	SEK 5bn 成本削减计划（2026-10-23）下所有新 AI/软件供应商 onboarding 的采购把关人，ROI 叙事天然契合
18	Håkan Samuelsson	Volvo Cars / Executive Management Team	President & CEO	P0	R&D｜MI	NVIDIA 扩容合作（2026-10-15）具名引述者；成本削减+CEO 过渡（Zellmer 2027-10 前接任）期的战略赞助人
19	Erik Rosén	Zenseact / Perception & Deep Learning	Senior Director, Perception & Deep Learning	P1	VLM	"Deep Learning at scale" 讲者，负责摄像头/雷达→世界模型感知，VLM 视觉理解与自动标注技术匹配度最高
20	Michael Fleiss	Volvo Cars / Strategy & Product	Chief Strategy & Product Officer	P1	MI｜R&D	2026-09-17 Strategy Update 讲"与吉利协同做强 Volvo Cars"，市场/竞争情报与区域产品定位的拥有者

个性化英文 Reachout 消息（20 条目 + Bonus 3 条）

以下全部英文文案仅为建议稿。未经本人确认前，不得据此发送任何 LinkedIn 邀请、私信或邮件。签名统一用 [YOUR NAME] 占位，发送前替换。每条目 8 项：① 联系理由与商业背景 ② 最适合讨论的 ByteDance 能力 ③ LinkedIn Connection Request ④ Follow-up Message ⑤ Opening Question ⑥ 见面形式建议 ⑦ 若对方不负责采购，可引荐方向 ⑧ 联系优先级与建议动作时间。

1. Nils Jaeger — President, Volvo Autonomous SolutionsP0　Volvo Group · VLM｜MI

1) 联系理由与商业背景VAS 刚在 2026-10-05 与 Waabi 启动得州 Warp 客户运营，叠加 2026-05 DSV 自主货运、2026-07 俄克拉荷马扩张、2026-09-24 累计自主运输 300 万吨，业务正从示范运营转入付费商业化。Nils 是 on-road 自主货运（Aurora+Waabi 双路线）的商业与数据需求最高负责人，对路测视频数据挖掘、场景提取与车队运营分析有直接预算。

2) 最适合讨论的 ByteDance 能力VLM（视觉-语言模型用于路测视频数据智能、场景挖掘）+ Market Intelligence（车队运营分析）。

3) LinkedIn Connection Request（≤250 字符）

Hi Nils — following VAS kicking off Waabi's Warp customer operations in Texas on Oct 5. Moving from pilots to paid hauls is where on-road autonomy gets interesting. Good to connect. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Nils. The Texas milestone caught my attention — going from DSV pilot lanes to a named customer product like Warp, at the same time you passed three million tonnes hauled autonomously, is a real shift in how autonomous freight is measured. From outside the industry I'm curious how teams like yours think about the data side now: when operations scale across Texas and Oklahoma, where does the bottleneck sit — in fleet uptime, in extracting scenarios from ever-larger driving data, or in the safety case? We work on video-data understanding for large fleets and I'd value your read before assuming. What's the constraint that keeps you up at this stage?

5) Opening Question

Now that Warp is running as paid customer operations rather than pilots, where is the binding constraint — fleet uptime, scenario mining from driving data, or the safety case itself?

6) 见面形式建议适合 Coffee Meeting / 现场活动见面。常驻哥德堡（往返得州），可借 2026-11-10 MathWorks 论坛前后的哥德堡行程约咖啡；其条线也关注 Intelligent Vehicle Expo 2027-06 斯图加特。

7) 若对方不负责采购，可引荐方向VAS 数据/验证负责人（JSON 中为待核实目标职位 "Director of Autonomous Data / V&V"）、Sasko Cuklev（Head of On-Road Solutions）、Ceren Wende（市场传播，见 #6）。

8) 联系优先级与建议动作时间P0，最高优先。建议 2026-10-29～11-04 发送邀请（趁 Warp 发布热度两周内），目标 11-10 哥德堡行程内约到 30 分钟。

2. Scott Rafkin — EVP & Group Chief Digital Officer, DTOP0　Volvo Group · R&D｜MI｜Video AI

1) 联系理由与商业背景DTO 是 2026 年整合原 Digital & IT 与 Connected Solutions 的新事业部，统管数字产品、数据平台、AI 工程与内部系统，Scott 是集团 AI/数据平台的业务 owner。中期招聘信息显示 DTO 在哥德堡/弗罗茨瓦夫/班加罗尔密集招聘 Senior AI Solution Engineer、MLOps、AI Security，说明平台建设正在加码。

2) 最适合讨论的 ByteDance 能力AI R&D Engineering Platform（主）+ Market Intelligence + Video AI（DTO 为四线共同 buyer）。

3) LinkedIn Connection Request（≤250 字符）

Hi Scott — following the DTO build-out and the AI engineering hiring across Gothenburg, Wroclaw and Bangalore. How a newly integrated digital org sequences its data bets is worth a conversation. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Scott. What stands out from outside is that DTO is not just an IT consolidation — it's a single home for digital products, data platforms and connected services, at exactly the moment the group is hiring AI Solution Engineers and MLOps people on three continents. I'm interested in the organisational question more than the product one: when one division owns both the customer-facing connected stack and the internal data foundation, how do you sequence what gets built first — shared data infrastructure, or the AI use cases that pull through? We work on engineering productivity and data tooling for large software orgs, and your sequencing logic would be genuinely useful. What are you deprioritising this year?

5) Opening Question

With DTO now owning both the connected-vehicle stack and the internal data platform, what are you deliberately deprioritising to make the AI build-out land?

6) 见面形式建议适合 Coffee Meeting / 技术交流。哥德堡总部，可在 11-10 论坛周或 Lindholmen 创新生态活动约；层级高，建议先线上 20 分钟再定现场。

7) 若对方不负责采购，可引荐方向DTO 下 Data & AI 负责人（待核实目标职位 "Head of Data & AI / VP AI Engineering"）、Magnus Gustafson（VTNA Connected Services）、Group CFO 办公室 Mats Backman。

8) 联系优先级与建议动作时间P0。建议 11 月第一周发送邀请，11-10 哥德堡周争取一次 30 分钟会面；此人是四线共同入口，值得排最前。

3. Jens Holtinger — EVP Trucks Technology & Industrial & Group CTOP0　Volvo Group · R&D｜VLM

1) 联系理由与商业背景Jens 是 2026 新成立的 TTI 事业部（卡车研发、采购、生产、服务）负责人兼集团 CTO，是 SDV、EE 架构、AI 工程与自动驾驶数据工作的最高赞助人。他的条线正是 2026-11-10 MathWorks 论坛圆桌（信号架构→服务导向架构迁移）的 Volvo Group 技术主线。

2) 最适合讨论的 ByteDance 能力AI R&D Engineering Platform（主）+ VLM（自动驾驶数据工具）。

3) LinkedIn Connection Request（≤250 字符）

Hi Jens — following the new TTI division bringing R&D, purchasing and service under one roof. The shift to service-oriented vehicle architectures is the debate everyone in Gothenburg is having. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Jens. Standing up TTI as one organisation for engineering, sourcing and service is a bet on end-to-end software velocity, and it lines up with the service-oriented architecture debate you'll see on the MathWorks forum panel next week. My interest is the engineering-side question: when R&D and service operations share one organisation, where does AI-assisted software development create the most leverage in your view — in the build phase, in validation, or in feeding real fleet data back into engineering? We build engineering productivity tooling at scale and I'd rather learn how a truck CTO sequences it than pitch. What's working in your own software org right now?

5) Opening Question

With TTI unifying engineering and service, where does AI-assisted software development pay back fastest — build, validation, or fleet-data feedback loops?

6) 见面形式建议适合现场活动见面 / Coffee Meeting。哥德堡；11-10 MathWorks 论坛（Uni3 by Geely）同主题，可在茶歇或 reception 自然搭上话，不建议事前硬约高管。

7) 若对方不负责采购，可引荐方向TTI 软件/EE 架构 VP（待核实目标职位）、Markus Johansson（VP Vehicle Technology, Architecture/Services/Connectivity）、Jonn Lantz（TTI 技术战略，见附注数据缺口）。

8) 联系优先级与建议动作时间P0。建议 11-02～11-06 发邀请，措辞锚定服务导向架构迁移；目标 11-10 论坛现场接触。

4. Johan Lundén — CEO, Coretura ABP0　Volvo Group / Daimler JV · R&D

1) 联系理由与商业背景Coretura 是 Volvo Group 与 Daimler Truck 各持 50%、2025-06-17 成立的 SDV 软件平台合资公司，打造从 HPC 到 SDK 的全栈软件。Johan 2026-10-21 还在 Invest in Gothenburg mobility 趋势中公开发声。他是软件工程生产力、AI 辅助开发、CI/CD 与数据工具的直接买家。

2) 最适合讨论的 ByteDance 能力AI R&D Engineering Platform（AI 辅助开发 / CI/CD / 数据工具）。

3) LinkedIn Connection Request（≤250 字符）

Hi Johan — following Coretura building the full software-defined vehicle stack. Two competitors sharing one SDV base layer is an unusual engineering model. Good to connect. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Johan. What I find genuinely unusual is the operating model: two OEMs that compete on everything above the platform, jointly funding a full SDV stack from HPC down to SDK. That changes the economics of software engineering — you're optimising productivity across a much bigger engineering population than a single OEM would. From outside I'm curious how you think about dev velocity at that scale: is the bottleneck tooling, talent, or the coordination overhead between the two parent companies? We work on AI-assisted engineering for large distributed software teams, and your setup is the kind of organisation we learn the most from. How are you measuring engineering productivity a year in?

5) Opening Question

Running a shared SDV stack across two competing parents, how do you measure engineering productivity — and where does the coordination overhead bite most?

6) 见面形式建议适合 Coffee Meeting / 技术交流。哥德堡（Coretura 与 Volvo 同园）；可借 11-10 论坛周或 MobilityXlab/Lindholmen 活动约。

7) 若对方不负责采购，可引荐方向Coretura 工程/平台负责人（公开资料未具名）、Volvo 侧 TTI（Jens Holtinger）、Daimler Truck 侧对等技术负责人。

8) 联系优先级与建议动作时间P0。建议 11 月第一周发邀请，锚定"合资 SDV 平台的工程效率"，目标哥德堡行程会面。

5. Roger Alm — EVP & President, Volvo TrucksP0　Volvo Group · Video AI｜MI

1) 联系理由与商业背景Roger 掌管最大 BU Volvo Trucks，其电动化阵容 2026-09-17 赢得 International Truck of the Year 2027。作为 BU 总裁，他是卡车营销内容、车队市场情报与互联服务路线图的经济买家，也是 ITOTY 获奖传播周期的中心。

2) 最适合讨论的 ByteDance 能力Video AI（多市场卡车营销内容）+ Market Intelligence（车队/竞争情报）。

3) LinkedIn Connection Request（≤250 字符）

Hi Roger — congratulations on Volvo Trucks taking International Truck of the Year 2027. The electric range's reception across European fleets is the story to watch this year. Good to connect. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Roger — and again on the ITOTY 2027 win. An award like that matters most when it translates into fleet orders, which is where content and market signals get interesting. From outside I'm curious how you read the European electric-truck demand curve right now: is the binding constraint customer confidence, charging infrastructure economics, or total-cost messaging that actually lands with fleets? We work on video storytelling for multi-market launches and on turning scattered market signals into something structured, and your read on where demand is really sticking would sharpen my own view. What are fleets asking you about most this autumn?

5) Opening Question

Now that the electric range has ITOTY backing, what are fleets actually asking you about most — confidence, charging economics, or total cost?

6) 见面形式建议适合现场活动见面。哥德堡/布鲁克；BU 总裁层级，建议借 CMD 式行业活动或 Reuters Events Automotive Europe 2027-06（慕尼黑）这类 CMO/BU 场合接触，不建议单独强约。

7) 若对方不负责采购，可引荐方向Katarina Adamson（全球品牌传播，#7）、Jessica Sandström（全球产品管理）、Magnus Gustafson（VTNA Connected Services）。

8) 联系优先级与建议动作时间P0。建议 11 月发邀请，措辞锚定 ITOTY 与电动车队需求；本人不急于深聊，重在进入其品牌团队的引荐链。

6. Ceren Wende — Head of Marketing & Communication, VASP0　Volvo Group · Video AI

1) 联系理由与商业背景Ceren 是 VAS 市场与传播负责人，近一个月连续是 3M 吨自主运输（2026-09-24）、Boliden 大坝（2026-06）、Waabi/Warp 得州（2026-10-05）新闻稿的对接人。她是自主货运 B2B 科技叙事影片、客户案例视频与多语言内容的直接买家。

2) 最适合讨论的 ByteDance 能力Video AI（生成式视频用于 B2B 科技叙事、得州/欧洲多语言版本）。

3) LinkedIn Connection Request（≤250 字符）

Hi Ceren — following the three-million-tonne milestone and Warp going live in Texas. Telling autonomous-freight stories that land with real customers is a different craft from pilot PR. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Ceren. The last two months must have been intense — the three-million-tonne hauled milestone in September, then Warp going live as actual customer operations in Texas in October. What I'm curious about is the storytelling shift: communications around pilots tend to be forward-looking and speculative, but when a customer product is running, the narrative has to become concrete and credible across multiple markets and languages. How are you handling that transition — is in-house production keeping up, or are you leaning on agency networks for speed? We work on generative video for multi-market B2B storytelling, and I'd like to understand where the pressure actually shows up before assuming. Which market's content needs are hardest to resource?

5) Opening Question

As VAS moves from pilot PR to running customer operations, where does the storytelling bottleneck show up — production speed, localisation, or credibility with fleets?

6) 见面形式建议适合 Coffee Meeting / 现场活动见面。哥德堡；传播负责人层级适中，11-10 论坛周或行业活动约咖啡可行，也是引荐给 Nils Jaeger（#1）的好节点。

7) 若对方不负责采购，可引荐方向VAS 数字内容/客户营销执行层、Volvo Trucks 全球品牌团队（#7）、Group Communication（Kina Wileke）。

8) 联系优先级与建议动作时间P0。建议 10-30～11-04 发邀请（趁 Warp 热度），目标 11-10 周约咖啡并请其引荐 Nils Jaeger。

7. Katarina Adamson — Head of Global Brand & Communication, Volvo TrucksP0　Volvo Group · Video AI

1) 联系理由与商业背景Katarina 掌管 Volvo Trucks 全球品牌、战役与传播，此前有 Marcus Samuelsson 食物运输战役（2025-06）等多市场内容经验。她是约 14 种语言版本的卡车发布战役、生成式视频与代理商关系的最高买家。

2) 最适合讨论的 ByteDance 能力Video AI（多市场发布战役的生成式视频与本地化版本）。

3) LinkedIn Connection Request（≤250 字符）

Hi Katarina — following Volvo Trucks' global campaign work, from the Marcus Samuelsson collaboration. Scaling one hero story into a dozen market versions is where production pressure shows. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Katarina. What stands out from outside is the sheer versioning load — a global truck campaign that has to land across roughly fourteen markets, each with its own language, regulatory context and dealer network. When the electric range is also carrying the ITOTY 2027 story, the content machine is under real pressure. I'm curious how your team is structured to handle that today: do you build central hero films and localise downstream, or is each market effectively starting from its own brief? We work on generative video that compresses the versioning step, and I'd rather understand your workflow than pitch. Where does the most time disappear in your production cycle today?

5) Opening Question

With a global truck campaign split across ~14 markets, where does production time actually disappear — hero film, localisation, or dealer-level adaptation?

6) 见面形式建议适合 Coffee Meeting / 现场活动见面。哥德堡；可借 11-10 周行程或 Reuters Events Automotive Europe 2027-06 慕尼黑接触。

7) 若对方不负责采购，可引荐方向Kristin Signert（VP Brand & Customer Journey）、Magnus Koeck（VTNA Marketing）、代理商 AKQA/Initiative 对等团队。

8) 联系优先级与建议动作时间P0。建议 11 月发邀请，锚定多市场版本化生产压力；Video AI 产品线的核心目标人。

8. Åsa Alström — Head of Brand, Marketing & Communication, Volvo CEP0　Volvo Group · Video AI

1) 联系理由与商业背景Åsa 2026-04-01 起接管 Volvo CE 品牌、市场与传播（接替转岗的 Bill Law），是 CE 执行管理团队成员，掌管 bauma/Conexpo 产品影片、经销商培训与多市场版本化内容。同期沃尔沃 CE 在 Eskilstuna 新建履带式挖掘机工厂（2025-11 宣布），有大量新品与工厂叙事素材。

2) 最适合讨论的 ByteDance 能力Video AI（CE 全球发布战役影片、经销商培训与多市场版本）。

3) LinkedIn Connection Request（≤250 字符）

Hi Åsa — congratulations on taking the brand, marketing and communications lead at Volvo CE in April. With the new Eskilstuna excavator plant, content is ramping fast. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Åsa. Taking over a whole brand-and-comms organisation in April, on top of the Eskilstuna crawler excavator plant story and the build-up to major construction-equipment shows, is a lot of new narrative to produce at once. From outside I'm curious how a construction-equipment brand handles content differently from passenger trucks: your audience is dealers, operators and quarry owners, and the proof has to be site-level rather than studio-level. Is your bottleneck the volume of product films, the dealer training content, or multi-market versioning for Europe, North America and Asia? We work on generative video for heavy-equipment storytelling and I'd value your view on where production hurts most. What's the first campaign you personally want to get right?

5) Opening Question

Coming into the CE brand role mid-cycle, where does content demand outrun production most — product launch films, dealer training, or regional versioning?

6) 见面形式建议适合 Coffee Meeting。哥德堡/Eskilstuna；新任负责人，11-10 论坛周可在哥德堡约，或其 Eskilstuna 工厂行程顺访。

7) 若对方不负责采购，可引荐方向Anne Bast（CE EU 区域品牌传播）、Melker Jernberg（CE 总裁）、Mats Sköldberg（CE 技术负责人）。

8) 联系优先级与建议动作时间P0。建议 11 月发邀请，锚定新任角色 + Eskilstuna 工厂 + bauma 周期。

9. Cecilia Ekström — Head of Autonomy Enabled Vehicles & Machines, VASP0　Volvo Group · VLM

1) 联系理由与商业背景Cecilia 负责 VAS 自主车辆/机器的工程化（VNL Autonomous、FH Autonomous、矿用卡车），主导 Säffle 工厂自主卡车量产化（2025-12-11 里程碑）。她是车端 VLM 数据/验证工具、从工厂到车队自主化数据需求的直接买家。

2) 最适合讨论的 ByteDance 能力VLM（自主车辆数据/验证工具、车端视觉理解）。

3) LinkedIn Connection Request（≤250 字符）

Hi Cecilia — following the Säffle milestone industrialising autonomous mining trucks. Moving one-off builds into a real production line is where data and validation meet manufacturing. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Cecilia. The Säffle milestone matters because it's the point where autonomy stops being a research vehicle and becomes something built on a line — and that changes everything about data. When every autonomous truck that rolls out also generates fleet data, the loop between manufacturing, validation and operations gets very tight. From outside I'm curious where the data side of industrialisation bites: is it proving each build variant is safe, mining edge cases from an expanding fleet, or keeping the validation pipeline ahead of production rate? We work on video-data understanding for autonomous fleets, and your view from the vehicle side would sharpen mine. Which loop is the slowest today?

5) Opening Question

Industrialising autonomous builds at Säffle, which data loop is slowest — per-build safety proof, edge-case mining, or keeping validation ahead of production?

6) 见面形式建议适合技术交流 / Coffee Meeting。瑞典（哥德堡/Säffle）；可借 11-10 论坛周哥德堡约，或 embedded world 2027-03 纽伦堡这类技术场合。

7) 若对方不负责采购，可引荐方向Sasko Cuklev（On-Road Solutions）、Mikael Nyth（VAS 运营）、VAS 数据/验证负责人（待核实目标职位）。

8) 联系优先级与建议动作时间P0。建议 11 月发邀请，锚定 Säffle 量产化数据闭环；VLM 产品线在车端的关键 champion。

10. Martin Lundstedt — President & CEO, AB VolvoP0　Volvo Group · MI｜R&D

1) 联系理由与商业背景Martin 是集团 CEO，2026-10-23 刚在斯德哥尔摩主持 Q3 业绩会，6 月 CMD 提出 "Built for Resilience and Growth" 战略主题。他是集团层面跨 BU AI/数据平台合作的经济买家与战略赞助人——此层级 outreach 重在战略对齐，而非产品。

2) 最适合讨论的 ByteDance 能力Market Intelligence + R&D 平台（战略赞助人层面，不讨论具体产品）。

3) LinkedIn Connection Request（≤250 字符）

Hi Martin — following last week's Q3 update and the 'Built for Resilience and Growth' agenda. How industrial leaders read the software-defined shift across trucks, CE and autonomy is worth discussing. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Martin. What I take from the Q3 update and the CMD framing is that resilience now means something specific: a group spread across trucks, construction equipment, buses and autonomy, all having to become software businesses at once. From outside I'm interested in the strategic question, not any product — how an industrial CEO thinks about sequencing that across business units that move at very different speeds. Do you treat software-defined capability as one group-level bet, or let each BU pull at its own pace? We work with industrial software organisations across Europe and I find your multi-BU view genuinely instructive. How would you describe the group's own learning curve right now?

5) Opening Question

Across trucks, CE and autonomy, is software-defined capability one group-level bet you're sequencing, or is each BU allowed to move at its own pace?

6) 见面形式建议适合现场活动见面（不单独约咖啡）。哥德堡；CEO 层级建议借行业大会/投资者场合，或经 Scott Rafkin（#2）链条引荐后再定，首次只做轻连接。

7) 若对方不负责采购，可引荐方向Mats Backman（CFO）、Scott Rafkin（CDO, #2）、Jens Holtinger（CTO, #3）——绝大多数具体合作会下沉到这三位。

8) 联系优先级与建议动作时间P0（战略层）。建议 11 月发极简邀请，不期待立即深聊；目的是进入其高管雷达，为 #2/#3/#4 的对话背书。

11. Alexander Petrofski — Chief Technology Officer, Volvo CarsP0　Volvo Cars · R&D｜VLM

1) 联系理由与商业背景Alexander 2026-08-19 接任 CTO（接替 Anders Bell），2026-09-17 Strategy Update 首次以 CTO 身份讲"区域化世界中的新产品"与 HuginCore 技术议程，统管 NVIDIA/Horizon/Zenseact 方向。他是 AI R&D 工程平台与 ADAS 数据工具的最高技术买家。

2) 最适合讨论的 ByteDance 能力AI R&D Engineering Platform（主）+ VLM（ADAS 数据工具）。

3) LinkedIn Connection Request（≤250 字符）

Hi Alexander — great to hear your first Strategy Update as CTO, on HuginCore and building products in a regionalised world. The software-defined car agenda just got a clear new owner. Good to connect. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Alexander. Your first Strategy Update framed two things at once — the HuginCore technical agenda and building products for a more regionalised world. Those two actually pull in opposite directions: regionalised products want variation, while a core software platform wants standardisation. From outside I'm curious how a new CTO reconciles them in the engineering organisation — do you push more common code across regions, or build platform teams that absorb regional variation? We work on AI-assisted engineering and data tooling for car companies, and your sequencing as a new CTO would be genuinely interesting to learn from. Where are you focusing the first six months?

5) Opening Question

Balancing a common software core against regionalised products, how are you organising engineering — more shared code, or platform teams that absorb regional variation?

6) 见面形式建议适合技术交流 / Coffee Meeting。哥德堡；新 CTO 通常开放外部技术对话，11-10 MathWorks 论坛（同 SDV 主题）周是天然窗口。

7) 若对方不负责采购，可引荐方向Alwin Bakkenes（全球软件工程, #12）、Gregor Zetsche（Connected Experience, #13）、Ödgärd Andersson（Zenseact, #14）。

8) 联系优先级与建议动作时间P0。建议 11 月第一周发邀请，锚定 Strategy Update 与 HuginCore；目标哥德堡行程技术对话。

12. Alwin Bakkenes — Head of Global Software Engineering, Volvo CarsP0　Volvo Cars · R&D｜VLM

1) 联系理由与商业背景Alwin 领导沃尔沃汽车内部软件工程，是 EX60 搭载 Gemini、Google I/O 2026-05-19 相机集成、2026-06-05 Software Test Centre 开放的公开面孔。他是 AI R&D 工程平台、生成式 AI 开发工具（与 Horizon 计划相邻）的首要技术 champion。

2) 最适合讨论的 ByteDance 能力AI R&D Engineering Platform（主）+ VLM（车端视觉/Gemini 相邻）。

3) LinkedIn Connection Request（≤250 字符）

Hi Alwin — following the EX60 Gemini rollout and the Software Test Centre opening. Putting a large model inside a car, and then testing it like code, is a fast-moving engineering problem. Good to connect. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Alwin. The EX60-Gemini work at Google I/O was a clear signal that Volvo Cars treats in-car AI as an engineering platform, not a feature — and the Software Test Centre opening a few weeks later showed the other half: you need somewhere rigorous to test it. From outside I'm curious how that changes your engineering process. When a car ships with a live large model, the test centre has to verify behaviour that can't be fully scripted in advance. How is your team handling verification against generative, non-deterministic behaviour? We work on AI-assisted software engineering and video-data tooling, and your test-centre perspective would sharpen mine. Where do the hardest test cases live now?

5) Opening Question

With a live generative model shipping in the EX60, how is the Software Test Centre verifying behaviour that can't be fully scripted in advance?

6) 见面形式建议适合技术交流。哥德堡；技术 champion 层级最易深聊，可借 11-10 论坛周或 embedded world 2027-03 约。

7) 若对方不负责采购，可引荐方向Christian Liljekvist（Software Test Centre 总监）、Gregor Zetsche（Horizon, #13）、Andreas Ragnarsson（数据平台）。

8) 联系优先级与建议动作时间P0。建议 11 月发邀请，锚定 EX60 Gemini + Test Centre；R&D 产品线最对口的技术人。

13. Gregor Zetsche — Head of Connected Experience, Volvo CarsP0　Volvo Cars · R&D

1) 联系理由与商业背景Gregor 掌管车内互联/信息娱乐体验，是 2026-09-22 Accenture/Google Cloud "Horizon" 合作公告中点名的沃尔沃高管。Horizon 目标直指 AAOS 软件开发效率与生成式 AI——与 ByteDance AI 工程平台议题高度对位。

2) 最适合讨论的 ByteDance 能力AI R&D Engineering Platform（与 Horizon 计划同议题：软件研发效率 + 生成式 AI）。

3) LinkedIn Connection Request（≤250 字符）

Hi Gregor — following the Accenture and Google Cloud 'Horizon' announcement on Sept 22. A named programme to lift software-development efficiency with generative AI is a rare concrete signal. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Gregor. The Horizon partnership stood out because it's unusually specific: not a vague innovation bet, but a named programme aimed squarely at software-development efficiency and generative AI inside the connected-car stack. From outside I'm curious how you're scoping it. When a big consulting-cloud partnership takes on dev productivity, the hard part is usually not the tools but measuring whether engineering velocity actually moved — and deciding what's in-house versus partner-run. How are you thinking about that boundary in the first phase? We work on AI-assisted engineering for in-car software teams, and I'd like to learn how a programme like Horizon defines success. What does 'better velocity' look like on your dashboard?

5) Opening Question

In the Horizon programme, how do you define and measure software-development velocity — and what stays in-house versus with Accenture/Google Cloud?

6) 见面形式建议适合技术交流 / Coffee Meeting。哥德堡；议题最对位，建议 11 月即约线上 20 分钟，再定现场。

7) 若对方不负责采购，可引荐方向Jan-Erik Larsson（HaleyTek CEO, AAOS）、Alwin Bakkenes（#12）、Fredrik Ohlsson（Digital Core）。

8) 联系优先级与建议动作时间P0。建议 11 月第一周发邀请，锚定 Horizon；这是 R&D 产品线最易产生共鸣的对话起点。

14. Ödgärd Andersson — CEO, ZenseactP0　Zenseact（Volvo Cars 全资）· VLM｜R&D

1) 联系理由与商业背景Ödgärd 掌管 ~800 名工程师的 Zenseact（哥德堡/隆德/慕尼黑），此前任沃尔沃汽车首席数字官。Zenseact 是 AD/ADAS 软件主体，2026-10 发布 FY2025 可持续发展报告。她是 ADAS/自动驾驶 AI 与数据智能的最高买家，且在慕尼黑有办公室——对 base 慕尼黑的销售天然可本地约。

2) 最适合讨论的 ByteDance 能力VLM（ADAS/自动驾驶数据智能）+ R&D 工程平台。

3) LinkedIn Connection Request（≤250 字符）

Hi Ödgärd — following Zenseact's scale across Gothenburg, Lund and Munich. A safe AD stack at that engineer density is a data-intensity problem as much as an algorithm one. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Ödgärd. As someone based in Munich I've watched Zenseact's German footprint with interest — a Swedish safety-software company running a Munich engineering site is unusual. With ~800 engineers building a stack that has to combine end-to-end learning with rigorous safety guardrails, the data side becomes the constraint, not the model. From outside I'm curious how you think about the trade-off between feeding more diverse driving data into the system and keeping validation credible as the fleet grows. We work on vision-language data understanding for autonomous driving and I'd value your strategic read. Is the Munich office focused on a specific part of the stack, and how do you see the data ecosystem evolving?

5) Opening Question

As the fleet feeding Zenseact grows, how do you balance diversity of driving data against keeping the safety validation credible?

6) 见面形式建议适合 Coffee Meeting（可慕尼黑本地约）/ 技术交流。Zenseact 有慕尼黑办公室，是 20 人中少数可在慕尼黑直接约的；也可借 11-10 哥德堡论坛。

7) 若对方不负责采购，可引荐方向Erik Coelingh（CTO, #15）、Erik Rosén（感知, #19）、Marcus Nilsson（VP Engineering）。

8) 联系优先级与建议动作时间P0。建议 11 月发邀请，重点提慕尼黑本地办公；VLM 产品线的战略入口。

15. Erik Coelingh — CTO, ZenseactP0　Zenseact · VLM

1) 联系理由与商业背景Erik 是主动安全 20 余年的先驱、Zenseact 端到端深度学习 + 安全护栏可扩展软件栈的架构师、兼任教授。2026-10-15 NVIDIA Hyperion 扩容后，他是感知/VLM 数据工具与安全验证的首席技术评估人。

2) 最适合讨论的 ByteDance 能力VLM（感知/数据工具与安全验证）。

3) LinkedIn Connection Request（≤250 字符）

Hi Erik — following the NVIDIA Hyperion expansion and Zenseact's end-to-end-plus-guardrails approach. Scaling learned driving while keeping a provable safety case is the field's central tension. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Erik. Your long line of work on active safety, now applied to end-to-end learned driving with explicit guardrails, is exactly the tension everyone in this field is navigating — and the Hyperion expansion raises the compute and data stakes further. From outside I'm curious how you think about validation as the system gets more capable. When a learned model improves its average performance, does the safety case get easier, or does the tail of rare scenarios make validation harder in absolute terms? We work on video-data understanding for driving, and I'd rather hear how a safety-focused CTO frames this than assume. How has your view on validation shifted with end-to-end learning?

5) Opening Question

As learned driving gets stronger, does the safety case get easier — or does the long tail of rare scenarios make validation harder in absolute terms?

6) 见面形式建议适合技术交流。哥德堡；资深技术领袖，适合深度技术对话，可借 11-10 论坛或 AutoSens 类技术场合。

7) 若对方不负责采购，可引荐方向Erik Rosén（感知与深度学习, #19）、Marcus Nilsson（VP Engineering）、Ödgärd Andersson（CEO, #14）。

8) 联系优先级与建议动作时间P0。建议 11 月发邀请，锚定 Hyperion 扩容 + 安全验证；VLM 技术评估的关键把关人。

16. Gretchen Saegh-Fleming — Head of Global Customer Experience & Marketing, Volvo CarsP0　Volvo Cars · Video AI｜MI

1) 联系理由与商业背景Gretchen 自 2024-11 起同时统管全球营销、客户体验与 CX 洞察分析，是品牌内容、多市场战役与消费者分析的最高买家。沃尔沃内容目前经 AKQA/Initiative/DIVE/VML 等代理商产出（ES90 发布影片等），内制生成式视频与消费者 MI 空间大。

2) 最适合讨论的 ByteDance 能力Video AI（多市场品牌/经销商内容）+ Market Intelligence（消费者/CX 洞察）。

3) LinkedIn Connection Request（≤250 字符）

Hi Gretchen — following your combined remit across marketing and customer experience. Owning both the brand narrative and the consumer-insights loop is a rare organisational setup. Good to connect. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Gretchen. What's interesting about your role is the combination — global marketing on one side, and CX insights and analytics on the other. In most car companies those live in different buildings, and the brand narrative doesn't easily loop back to what consumers actually experience. From outside I'm curious how you use that: does the combined remit let content and consumer signals inform each other in near real time, or is the cycle still campaign-by-campaign? We work on multi-market video content production and on structuring consumer/market signals, and I'd like to understand how you'd want the loop tightened. Where does insight today arrive too late to shape a launch?

5) Opening Question

With marketing and CX insights under one leader, how fast can a consumer signal actually reshape content — campaign cycle, or near real time?

6) 见面形式建议适合 Coffee Meeting / 现场活动见面。哥德堡；营销线首选 Reuters Events Automotive Europe 2027-06（慕尼黑），可提前线上铺垫。

7) 若对方不负责采购，可引荐方向Head of Brand/Creative（待核实目标职位，目前靠代理商）、Jessica Span（客户卓越）、Arek Nowinski（国际市场）。

8) 联系优先级与建议动作时间P0。建议 11 月发邀请，锚定营销+CX 合并职责；Video AI 与 MI 双线的首要经济买家。

17. Francesca Gamboni — Chief Procurement & Supply Chain Officer, Volvo CarsP0　Volvo Cars · 四线通吃

1) 联系理由与商业背景Francesca 掌管全球采购与供应链，是软件/AI/营销技术供应商 onboarding 的把关人。在 2026-10-23 公布的 SEK 5bn 成本削减计划（间接支出压降）背景下，能清晰证明 ROI 的效率工具天然有吸引力。她不写代码、不做营销，但是任何 PoC 能否落地的合同关口。

2) 最适合讨论的 ByteDance 能力四线通吃（采购把关人；以 ROI/成本叙事为主，不推具体产品）。

3) LinkedIn Connection Request（≤250 字符）

Hi Francesca — following the SEK 5bn cost programme and your procurement remit. In a cost-reduction cycle, the most interesting software asks remove spend rather than add it. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Francesca. The cost programme announced on October 23 sets a clear context: new vendor conversations now live or die on whether they reduce indirect spend rather than grow it. From outside I'm curious how procurement under a mandate like that evaluates software and AI tooling — is the conversation led by the technical sponsor's use case, or by a category-level spend logic that has to see payback inside a certain horizon? We work on tooling that compresses content-production and engineering effort, and I'd rather understand your evaluation frame than sell. What evidence makes a new supplier worth your time this year?

5) Opening Question

Under the SEK 5bn programme, what evidence does a new software supplier need to bring — payback horizon, category savings, or a technical sponsor's use case?

6) 见面形式建议适合 Coffee Meeting（线上优先）。哥德堡；把关人不宜过早深触，应在技术 champion（#11/#12/#13/#16）出意向后再接触，首次轻连接。

7) 若对方不负责采购，可引荐方向采购下 Digital/Software/AI sourcing 品类负责人（待核实目标职位）、CFO Fredrik Hansson。

8) 联系优先级与建议动作时间P0（但后置接触）。建议 11 月先连接，12 月～2027 Q1 在有技术 sponsor 后再正式对话；成本削减期对话必须带 ROI。

18. Håkan Samuelsson — President & CEO, Volvo CarsP0　Volvo Cars · R&D｜MI

1) 联系理由与商业背景Håkan 以过渡任期 CEO 身份在任（继任者 Klaus Zellmer 不晚于 2027-10-01 接任）。他是 2026-10-15 NVIDIA 扩容合作的具名引述者，主导 2026-09-17 Strategy Update 与 2026-10-23 SEK 5bn 成本计划。此层级 outreach 为战略赞助人对齐，不涉及产品。

2) 最适合讨论的 ByteDance 能力Market Intelligence + R&D（战略赞助人视角）。

3) LinkedIn Connection Request（≤250 字符）

Hi Håkan — following the expanded NVIDIA partnership and the recent strategy update. Carrying both a technology expansion and a cost programme at once is a distinctive leadership balance. Good to connect. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Håkan. The same quarter brought two opposing signals: an expanded NVIDIA partnership that deepens the technology bet, and a significant cost programme that tightens spend. From outside I'm interested in how a CEO holds that line — continuing to invest in software-defined capability while actively reducing the cost base. Is the logic to concentrate technology spend where it removes cost elsewhere, or is it simply a transition-period discipline ahead of the handover? We work with European industrial software teams and I find that balance genuinely instructive. How would you describe the trade-off to someone outside the car industry?

5) Opening Question

Running an expanded technology partnership alongside a cost programme, how do you decide where continued tech investment actually removes cost?

6) 见面形式建议适合现场活动见面（不单独约）。哥德堡；CEO 层级首次仅做轻连接，重在进入雷达，具体合作下沉 #11/#12/#16/#17。

7) 若对方不负责采购，可引荐方向Alexander Petrofski（CTO, #11）、Gretchen Saegh-Fleming（营销, #16）、Francesca Gamboni（采购, #17）、Klaus Zellmer（候任 CEO，长线经营）。

8) 联系优先级与建议动作时间P0（战略层）。建议 11 月发极简邀请；过渡期 + CEO 交接期，保持长线关系而非短期诉求。

19. Erik Rosén — Senior Director, Perception & Deep Learning, ZenseactP1　Zenseact · VLM

1) 联系理由与商业背景Erik 领导嵌入式感知与端到端驾驶系统，负责摄像头/雷达→世界模型的感知部分，是 "Deep Learning at scale" 讲者、前首席架构师。他是 VLM 摄像头/视频理解、自动标注与长尾场景挖掘技术匹配度最高的 champion。

2) 最适合讨论的 ByteDance 能力VLM（视觉理解、自动标注、长尾场景挖掘）。

3) LinkedIn Connection Request（≤250 字符）

Hi Erik — following your work on deep learning at scale, from cameras and radars into a world model. Turning raw sensor data into labelled scenarios is where the field is moving. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Erik. Your talk on deep learning at scale gets at the part everyone struggles with: as the sensor fleet grows, the bottleneck shifts from training models to turning raw camera data into the labelled, mined scenarios the models actually need. From outside I'm curious how a perception lead thinks about that loop — how much of your labelling and scenario mining is still effectively manual, and where learned approaches to data discovery are starting to help. We work on vision-language models for exactly this kind of video-data understanding, and I'd value your technical view before assuming. Where does the data loop most need to speed up?

5) Opening Question

At the scale Zenseact's sensor fleet reaches, how much of scenario mining and labelling is still manual — and where would learned data discovery help most?

6) 见面形式建议适合技术交流。哥德堡/隆德；技术专家最易深聊，可借 11-10 论坛周或 AutoSens/Intelligent Vehicle Expo 2027-06 斯图加特约。

7) 若对方不负责采购，可引荐方向Erik Coelingh（CTO, #15）、Marcus Nilsson（VP Engineering）、Zenseact 数据/标注团队。

8) 联系优先级与建议动作时间P1（技术 champion，可升 P0）。建议 11 月发邀请，锚定"规模化感知数据闭环"；VLM 产品线最易产生深度技术对话的人。

20. Michael Fleiss — Chief Strategy & Product Officer, Volvo CarsP1　Volvo Cars · MI｜R&D

1) 联系理由与商业背景Michael 掌管企业战略、产品规划与吉利协同议程，2026-09-17 Strategy Update 主讲"与吉利协同做强 Volvo Cars"，讲中国/西方区域产品战略。他是市场/竞争情报需求与区域产品定位的拥有者，也是 AI 平台投资的影响者。

2) 最适合讨论的 ByteDance 能力Market Intelligence（主：竞争/区域情报）+ R&D（战略影响）。

3) LinkedIn Connection Request（≤250 字符）

Hi Michael — following your Strategy Update talk on Geely synergies. Reading competitive and regional signals across China and Europe is a genuinely hard intelligence problem. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Michael. Your Strategy Update focused on the Geely synergy agenda and on regionalised product strategy — which implies reading competitive and market signals across two very different auto ecosystems at once. From outside I'm curious how a strategy and product function structures that today: is market intelligence still assembled mostly from internal networks and syndicated reports, or are you moving toward pulling signals from across markets in a more continuous way? We work on turning scattered market and competitive signals into structured insight, and I'd value your view on where the gaps are. Which market's signals are hardest to read accurately right now?

5) Opening Question

Balancing Geely synergies with regional product strategy, which market's competitive signals are hardest to read accurately — and why?

6) 见面形式建议适合 Coffee Meeting / 技术交流。哥德堡；战略层可在 Strategy Update 类行业场合接触，建议先线上轻聊。

7) 若对方不负责采购，可引荐方向Susanne Hägglund（全球 Offer）、Head of Market Intelligence（待核实目标职位）、Gretchen Saegh-Fleming（CX 洞察, #16）。

8) 联系优先级与建议动作时间P1。建议 11 月中下旬发邀请，锚定吉利协同与区域情报；MI 产品线在战略层的入口。

Bonus 条目：三位 MathWorks 论坛确认演讲者

以下三人经 events-mathworks-deepdive.md 官方议程确认为 2026-11-10 演讲者，但不在两个联系人 JSON 中，应在论坛前通过 LinkedIn 站内按"姓名+公司"补入并联系。

Bonus-1｜Jonn Lantz — Volvo Group TTI, Technology Strategy Leader / Complete Level Software ArchitectP0 现场窗口期

1) 联系理由与商业背景Jonn 是 Volvo Group TTI 技术战略负责人、Complete Level Software Architect（2023-07 起，此前在 Volvo Cars 从事电动推进与敏捷软件开发 15 年），长期主导 CI/CD 与 AI 方向，并有 Chalmers/哥德堡大学学术合作。他将在 2026-11-10 MathWorks 论坛 10:45 圆桌"Shift North——信号架构向服务导向架构迁移"中代表 Volvo Group 发言，是近期命中率极高的现场接触对象。

2) 最适合讨论的 ByteDance 能力AI R&D Engineering Platform（CI/CD、AI 辅助嵌入式软件开发）。

3) LinkedIn Connection Request（≤250 字符）

Hi Jonn — looking forward to your Nov 10 panel on migrating from signal-based to service-oriented architectures. Your CI/CD and AI work at Volvo TTI is exactly the engineering side of that shift. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Jonn. Your November 10 panel sits on a topic I keep tracking — the migration from signal-based to service-oriented vehicle architectures, and what it does to software organisations. From outside I'm curious how a technology strategy leader who has worked on CI/CD and AI in both Volvo Cars and Volvo Group sees the human side: when the architecture becomes service-oriented, does the software team get redesigned too, or does the org lag the technology? We work on AI-assisted engineering for large embedded software teams, and your cross-company view would sharpen mine. Where does the organisation need to catch up first?

5) Opening Question

When the architecture shifts from signal-based to service-oriented, does the software organisation get redesigned with it — or does the org lag the technology?

6) 见面形式建议11-10 哥德堡 MathWorks 论坛现场可约（Uni3 by Geely）：建议 10:45 圆桌后举手提问，或在 10:15 茶歇、12:00 午餐展位、16:15 reception 当面交流；亦可会前一周通过 Sandhya Lingadahalli（MathWorks 汽车行业营销、圆桌主持）预约 10 分钟 1:1。

7) 若对方不负责采购，可引荐方向TTI 软件/EE 架构 VP（待核实目标职位）、Jens Holtinger（Group CTO, #3）、Scott Rafkin（DTO, #2）。

8) 联系优先级与建议动作时间P0（现场窗口期）。建议 11-02～11-06 发邀请并明确提及圆桌，论坛当天（11-10）现场完成首次接触；这是两周内最易约到的技术人。

Bonus-2｜Markus Gerdin — Volvo Group Trucks, ADAS System ArchitectP0 现场窗口期

1) 联系理由与商业背景Markus 是 Volvo Group Trucks ADAS 系统架构师，Linköping 大学自动控制博士（滤波/状态估计方向），2016 年起从事主动安全功能开发、2019 年起任嵌入式软件应用工程师。他将与 Jonn Lantz 同场参加 11-10 圆桌，从商用车 ADAS 视角谈架构迁移，是数据闭环与车队场景议题的对口技术人。

2) 最适合讨论的 ByteDance 能力VLM（商用车 ADAS 视频数据理解、场景挖掘）+ AI R&D Engineering Platform。

3) LinkedIn Connection Request（≤250 字符）

Hi Markus — looking forward to your Nov 10 MathWorks panel on signal-to-service architecture migration. The ADAS angle on zonal and service-oriented redesign is the part I'm most curious about. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Markus. The ADAS perspective on the November 10 panel is the one I'm most interested in — moving to service-oriented architecture changes where sensing and safety functions actually live. With your background in active safety and state estimation, I'm curious how you see the sensor-to-software boundary being redrawn under zonal architectures: do ADAS functions become more centralised, or more distributed across zones? We work on video-data understanding for commercial fleets, and your view from the truck side would be genuinely useful. How is your team drawing that boundary today?

5) Opening Question

Under zonal and service-oriented architectures, do ADAS and active-safety functions become more centralised, or more distributed across zones?

6) 见面形式建议11-10 哥德堡 MathWorks 论坛现场可约：与 Jonn Lantz 同场圆桌（10:45），建议圆桌后与 16:15 reception 集中交流；后续可在 Intelligent Vehicle Expo 2027-06 斯图加特再触点。

7) 若对方不负责采购，可引荐方向VAS（Nils Jaeger #1 / Cecilia Ekström #9）、TTI 车辆架构（Markus Johansson）。

8) 联系优先级与建议动作时间P0（现场窗口期）。建议 11-02～11-06 发邀请，11-10 现场接触；VLM 商用车线的技术入口。

Bonus-3｜Björn Fridholm — Volvo Cars, Technical Expert — Battery ManagementP0 现场窗口期

1) 联系理由与商业背景Björn 是 Volvo Cars 电池管理系统（BMS）技术专家，Chalmers 自动控制博士，2011 年起专注电池，曾就 ES90 自适应充电等公开发声。他将在 2026-11-10 论坛 09:15 发表 keynote《Battery Intelligence for the Software-Defined Vehicle: From Cell Physics to Customer Value》，是 Volvo Cars 电动化用户体验数据入口的技术面孔。

2) 最适合讨论的 ByteDance 能力AI R&D Engineering Platform（仿真驱动开发/电池数据）+ VLM（车端数据理解，相邻）。

3) LinkedIn Connection Request（≤250 字符）

Hi Björn — looking forward to your Nov 10 keynote on battery intelligence for the software-defined vehicle. From cell physics to customer value is a rare and concrete framing. — [YOUR NAME], ByteDance Automotive, Munich

4) Follow-up Message（连接成功后）

Thanks for connecting, Björn. Your keynote title — battery intelligence, from cell physics to customer value — is exactly the framing I find interesting, because it treats the battery as a software-and-data product rather than a component. From outside I'm curious how that translates: when a battery system becomes software-defined, where does the data loop connecting cell behaviour to what the customer experiences actually get closed? We work on data understanding for industrial customers, and I'd value your view on where battery data becomes a customer-facing product. What's the most interesting part of that loop for you right now?

5) Opening Question

When the battery becomes software-defined, where does the loop between cell-level physics and the customer-facing experience actually get closed?

6) 见面形式建议11-10 哥德堡 MathWorks 论坛现场可约：建议 09:15 keynote 后提问环节、10:15 茶歇与 16:15 reception 当面交流；亦可请 Sandhya Lingadahalli 或 David Sampson（MathWorks）现场引荐。

7) 若对方不负责采购，可引荐方向Alexander Petrofski（CTO, #11）、Alwin Bakkenes（全球软件工程, #12）、Anders Bell（平台/数字技术战略）。

8) 联系优先级与建议动作时间P0（现场窗口期）。建议 11-02～11-06 发邀请，11-10 keynote 后现场接触；Volvo Cars 电池/SDV 数据议题的技术入口。

v1.1 优先改写稿（Perplexity 5 条 · 建议稿未发送）

原文逐字摘自 Perplexity Deep Research §7。标注：建议稿，未发送；发送前再核对当前岗位（尤其 Gregor Zetsche 职务为二手报道）。字符约束：Connection ≤250 字符、Follow-up 70–120 词（已脚本校验）。首轮不提未经验证产品/欧洲托管/性能。原 20+3 条逐字保留不动。

v1.1-1｜Jonn Lantz — Volvo Group TTI11-10 现场

LinkedIn Connection Request（≤250 字符）

Hi Jonn, I saw you're speaking at the Gothenburg MathWorks forum on the shift to service-based architectures. I'm researching AI support for specification-to-test workflows—not toolchain replacement. I'd value connecting and comparing notes on the remaining engineering bottlenecks.

Follow-up Message（70–120 词）

Thanks for connecting, Jonn. One question I'm exploring is where AI can help between requirements, signal definitions, interfaces and tests, rather than simply generate more code. Would a 25-minute discussion of one representative workflow be useful? The aim would be to understand the existing tools and identify whether any measurable gap remains.

v1.1-2｜Nils Jaeger — Volvo VAS President数据边界优先

LinkedIn Connection Request（≤250 字符）

Hi Nils, the customer-endpoint expansion with Aurora and the Warp operation with Waabi caught my attention. I'm studying the boundary between autonomous-driving technology and transport-service operations. I'd welcome connecting to exchange views on operational evidence workflows.

Follow-up Message（70–120 词）

Thanks, Nils. The distinction I'm interested in is not another driving model, but how operational teams assemble evidence around delivery exceptions and service performance. Would a 20-minute conversation with the relevant operations lead make sense? A useful first step would be clarifying which data and workflows V.A.S. owns versus its virtual-driver partners.

v1.1-3｜Alexander Petrofski — Volvo Cars CTOCoREDaC 钩子

LinkedIn Connection Request（≤250 字符）

Hi Alexander, CoREDaC's coverage-aware data collection is a particularly interesting direction. I'm researching complementary video retrieval that is benchmarked against existing signals and tools, not a replacement for the AD stack. I'd value connecting.

Follow-up Message（70–120 词）

Thanks for connecting. CoREDaC raises a practical question: which safety-relevant situations remain difficult to retrieve using current signals and scenario metadata? If useful, I'd welcome a 25-minute discussion with the appropriate data lead about evaluation methods. No raw driving data would be needed for that first conversation.

v1.1-4｜Erik Severinson — Volvo Cars CCOMI 名义 Sponsor

LinkedIn Connection Request（≤250 字符）

Hi Erik, Volvo Cars' product push and cost focus make traceable, cross-market feedback an interesting topic. I'm exploring public-data research that supports specific product decisions rather than another monitoring dashboard. I'd welcome connecting.

Follow-up Message（70–120 词）

Thanks, Erik. A possible starting point is one model, two European markets and one clearly defined product or software question, with every material finding linked to its source. Would a 20-minute discussion with the relevant insights lead be appropriate to understand the current process and whether a short research sprint could add value?

v1.1-5｜Gregor Zetsche — Volvo Cars Head of Connected Experience（发送前再核对职务）职务待复核

LinkedIn Connection Request（≤250 字符）

Hi Gregor, the Horizon announcement's focus on global AAOS development is interesting. I'm researching specialized engineering agents that complement existing cloud and virtual-test platforms. I'd value connecting to understand what remains outside the platform's scope.

Follow-up Message（70–120 词）

Thanks for connecting, Gregor. Rather than propose another development platform, I'd be interested in one workflow that remains outside Horizon's current scope—for example, cross-artifact traceability or a particular test-preparation step. Would a 25-minute discussion be useful to establish whether there is a genuine gap before considering any trial?

（Gregor 职务证据来自二手报道，发送前再确认。）

脚本校验记录（2026-10-28）：5 条 Connection 实测 250 / 255 / 270 / 281 / 282 字符（Erik Severinson 恰好 250 达标；其余 4 条为 Perplexity 原文长度，逐字保留未改写——LinkedIn 连接备注上限 300 字符内可发，如需严格 ≤250 字符请发送前精简）；5 条 Follow-up 实测 47–53 词（低于 70–120 词目标窗口，同为原文长度），发送时可按现场讨论点适度扩写。

EVENT MAP · 09

未来市场活动地图（2026-10-27 → 2027-09-30）

目标：面对面接触 Volvo Group / Volvo Cars 关键人员。三档标注：confirmed = 官方议程确认；attended_before = 往届参加（注明年份）；possible = 推测。
v1.1 重排说明：已按"真实参会可能性 / 目标客户密度 / 可约见性"排序——仅 MathWorks 为官方议程已核验（置顶 + 深度核验框），其余 11 场均为候选（不宣称 Volvo 已确认参加）；法国覆盖缺口未验证出 Volvo/Renault 已确认参与的法国活动，法国先走 Renault Trucks 业务路径。

MathWorks Automotive Forum 深度核验框（官方活动页全文精读，2026-10-28 核验）

官方页面：mathworks.com — MathWorks Automotive Forum　｜　主办方 MathWorks　｜　地点 Uni3 by Geely, Gothenburg　｜　日期 2026-11-10（周二）09:00–16:15 CET

主题定位：北欧汽车界 SDV（软件定义汽车）工程实践——电池智能、服务导向架构迁移、大规模仿真、软件质量、AI 工程化。其他参会方：Volvo Cars、Volvo Group、Geely Tech Europe AB、Kongsberg Automotive、MathWorks。报名状态/费用：公开页未显示报名按钮与价格 → 待核实；推断报名应已开放，建议立即联系 MathWorks 活动对接人 Sandhya Lingadahalli 确认并预约 1:1。

完整议程（官方原文核对）

时间 (CET)	环节	演讲方
08:30	签到 & 咖啡	—
09:00	开场介绍	—
09:15	Keynote: Battery Intelligence for the Software-Defined Vehicle: From Cell Physics to Customer Value	Björn Fridholm, Technical Expert, Volvo Cars
09:45	Keynote: Importance of proven tools in AI-driven engineering workflows	David Sampson, Application Engineering Director, MathWorks
10:15	茶歇 networking	—
10:45	圆桌：Shift North — Key challenges in migrating from signal based to service-based architectures	Jonn Lantz (Volvo Group)、Joakim Hagberg (Geely Tech Europe AB)、Markus Gerdin (Volvo Group Trucks)；主持：Sandhya Lingadahalli, MathWorks
11:30	MATLAB & Simulink 2026b: What's New for Automotive	Lars Roqvist, MathWorks
12:00	午餐 & 展位交流	—
13:00	Actuator 开发中采用模型化方法	Engin Emekli, Director Engineering DCS, Kongsberg Automotive
13:30	China Speed: MATLAB/Simulink 加速中国 EV/SDV 创新	Robert Ter Waarbeek, MathWorks
14:15	Masterclass: CI with MATLAB & Simulink（现场实操）	Fredrik Håbring, MathWorks
15:15	Masterclass: Simulink Agentic Toolkit	Caroline Dahlgren, MathWorks
16:00	闭幕	—
16:15	Networking reception（酒水小食）	—

圆桌主题与 MathWorks 海报亮点一致：信号架构 → 服务导向架构迁移、AUTOSAR/SOME-IP、zonal/centralized 演进、OTA 与持续软件交付组织变革。

2026-11-10

MathWorks Automotive Forum confirmed 最高优先
Gothenburg（Uni3 by Geely）· 09:00–16:15 CET ｜官方链接
三位 Volvo 关键人全部官方议程确认演讲（Björn Fridholm 9:15 keynote、Jonn Lantz 10:45 圆桌、Markus Gerdin 10:45 圆桌），哥德堡本地，命中率最高的一场。建议立即报名，会前一周通过 Sandhya Lingadahalli 预约 1:1。

2026-11-09~13

electronica 2026（含 Automotive Conference） possible
Munich（Messe München）· Automotive Conference 11-09 ｜ electronica.de
全球电子元器件与汽车电子供应链最大展，间接触达 Volvo 硬件/采购团队。与 MathWorks 论坛同期异地，可串联（09 日 Munich → 10 日 Gothenburg）。

滚动举办

AI Sweden 生态活动 possible
Stockholm / Gothenburg / 线上｜ ai.se/en/event
近期实例：AI4Energy 2026-11-03–04 Stockholm；2027 全年表未全公布。嵌入瑞典应用 AI 决策圈的长线触点，与哥德堡行程叠加成本低。

2027-03-16~18

embedded world 2027 possible
Nuremberg ｜ embedded-world.eu
欧洲嵌入式系统第一展，车载软件/边缘 AI 供应商密度最高，契合 Volvo SDV 转型。值得出差：是。

2027-04-26~29

transport logistic 2027 possible
Munich ｜ transportlogistic.de
面向 Volvo Group 商用车客户生态（车队数字化、网联运输）。值得出差：有条件。

2027-06-01~02

Reuters Events: Automotive Europe 2027 possible 营销线首选
Munich ｜官方链接
欧洲 OEM CMO 闭门峰会（65% OEM、76% director+），与 ByteDance 广告销售最对口。Volvo Cars CMO 层级可能出席（名单未公布）。值得出差：是。

2027-06-02~03

Intelligent Vehicle Expo（Vehicle Tech Week Europe） possible
Stuttgart（Messe Stuttgart，与 Automotive Testing Expo 同地同期）｜官方链接
ADAS/SDV 专题深度展，与 Markus Gerdin（Volvo Group Trucks ADAS）兴趣直接对口。值得出差：是。

2027-06-08~09

18th AUTOSAR Open Conference 2027 possible
Munich ｜官方链接
服务导向架构中间件标准主场——与 MathWorks 圆桌同一议题域（Volvo Group/Cars 均为 AUTOSAR 成员）。值得出差：有条件。

2027-09-07~12

IAA Mobility 2027 attended_before 年度必到
Munich（Press Day 09-06；IAA Summit B2B 09-07 至 09-10）｜ iaa-mobility.com
欧洲最大 mobility 盛会；IAA Summit 是 B2B 约见核心窗口。Volvo Cars 参展 2021、2023；2027 参展名单未公布（possible）。值得出差：是。

2027-09-22~23

DMEXCO 2027 possible
Cologne ｜ dmexco.com
欧洲数字营销第一展，面向 Volvo Cars 数字营销/媒介团队及代理商。与 Reuters Automotive Europe 组合形成营销双触点。值得出差：有条件。

待核实

MobilityXlab / Lindholmen 创新生态活动 confirmed 合作关系
Gothenburg（Lindholmen Science Park）｜ mobilityxlab.com
Reconnect Day 通常 5 月；Lindholmen Open Day 通常秋季（2026 届为 05-27/秋季）。Volvo 工程师与合作伙伴密度最高的物理创新区；Volvo Group 为五家创始合作方之一。值得出差：是（作为常驻触点）。

待核实

Volvo 内部技术日/创新活动（邀请制）
Gothenburg ｜不对外公开（公开参照：Volvo Group Capital Markets Day 2026-06-10）
价值最高但门槛在邀请；建议以 MathWorks 论坛关系为突破口后再申请。

窗口外备注：AutoSens, InCabin & RoboSens Europe 2027（2027-10-05 至 10-07，Barcelona，auto-sens.com）超出 2027-09-30 窗口；若窗口可放宽，是欧洲 ADAS/感知工程师社区首选。每场活动的 official_url 与 evidence 见 events-map.json；标注"待核实"处日期/费用/报名状态尚未在官方页公开。

EXECUTION PLAN · 10

30/60/90 天行动计划（按周）

基准：2026-10-28（周三，哥德堡/慕尼黑时区）。前 30 天 ≈ 2026-10-28 至 2026-11-26；第 31–60 天 ≈ 11-27 至 12-26；第 61–90 天 ≈ 12-27 至 2027-01-25。所有外发动作（LinkedIn 消息、邮件、报名）须经用户确认后执行。

阶段一：前 30 天（2026-10-28 至 11-26）——建立联系、会议安排、Proof Pack 与现场活动

周	客户	对象	动作	材料	可测量结果
W1 (10/28–11/03)	两家公司	Top 20 名单（见 master-playbook.md）	① 确认 Seedance EU 合规口径（内部核验，2 周内出结论）② LinkedIn 开通/优化，发出首批 5–8 条 Connection Request（VAS、Volvo Cars 营销线）③ MathWorks 论坛报名核验	Playbook 选择总表；活动报名核验单	5–8 条邀请发出；论坛报名状态确认
W2 (11/04–11/09)	两家公司	MathWorks 演讲者 Jonn Lantz、Markus Gerdin、Björn Fridholm + 其余 Top 20	① 发完剩余 Connection Request（~12 条）② 论坛参会准备：逐人研读议程、准备 2–3 个行业问题 ③ 通过 MathWorks 对接人（Sandhya Lingadahalli）确认现场可约	论坛议程笔记；每人 1 页谈话卡	20 条邀请全部发出；论坛注册完成
W3 (11/10–11/16)	Volvo Group / Volvo Cars	论坛现场 3 位演讲者 + 其他参会 Volvo 人	参加 MathWorks Automotive Forum（11-10，Uni3 by Geely，哥德堡）：圆桌提问（Jonn Lantz：服务导向架构迁移与团队再设计）、keynote 后交流（Björn Fridholm：电池智能/SDV 数据）、reception 建立联系；48 小时内跟进新联系人	名片/数字名片；跟进邮件模板	现场建立 ≥8 个有效联系；48h 跟进全部发出
W4 (11/17–11/23)	Volvo Cars / Volvo Group	Saegh-Fleming 团队、VAS 数据/验证职能、DTO Data & AI	① 论坛跟进与首轮 Discovery 预约 ② 制作 Proof Pack：公开素材 3 国语言版本化 demo（Video AI）+ 公开数据 MI 样例 ③ VAS 数据团队技术引入	Proof Pack v1；Discovery 议程	≥3 场 Discovery 会议入册；Proof Pack 完成
W5 (11/24–11/26)	Volvo Cars	Saegh-Fleming / Nowinski 洞察与营销团队	首轮 Discovery：内容版本化痛点、agency 分工、Q3 降本下的内容预算逻辑；MI Proof Pack 演示	Discovery 记录模板；Proof Pack	1–2 场 Discovery 完成；使用场景清单 v1

阶段二：第 31–60 天（2026-11-27 至 12-26）——Discovery、技术交流、场景确认、内部技术团队介入

周	客户	对象	动作	材料	可测量结果
W6 (11/27–12/03)	Volvo Group	VAS（Jaeger/Ekström 团队）、DTO Data & AI	VLM 技术交流：视频数据智能架构（Embedding Retrieval → VLM Reranking → Human Validation）；DTO 数据平台现状与缺口	技术交流 deck（能力边界如实标注）	VAS/DTO 各 1 场技术交流；场景确认 2 个
W7 (12/04–12/10)	Volvo Group	TTI / Coretura（Lundén 团队）、Rafkin 团队	R&D 工程平台对话：开发者工具链现状、Trae 试点可行性（避开 NVIDIA/Aurora 封闭生态）；Volvo Mining（2027-01）新组织的内容/数据需求预埋	试点建议书草案	1 场 R&D 对话；试点兴趣确认
W8 (12/11–12/17)	Volvo Cars	Bakkenes / Zetsche / Ohlsson 软件工程线	软件工程效率对话：Horizon 之外的工程提效空间（广义嵌入式/后端/测试自动化）；咨询合同终止背景下的 AI 工具 ROI 论证	ROI 论证模板（不含虚构金额）	1 场软件工程对话；Sponsor 候选名单
W9 (12/18–12/24)	两家公司	各线联系人	使用场景确认汇总；识别 Sponsor（Economic Buyer/Technical Champion）；圣诞前轻量维护消息	场景确认表；Sponsor Mapping 初稿	场景清单定稿 3–5 个；Sponsor 名单 2–3 人
W10 (12/25–12/26 + 假期)	—	—	假期窗口：仅维护性问候，不做推进	—	关系保温

阶段三：第 61–90 天（2026-12-27 至 2027-01-25）——PoC、Sponsor Mapping、商务评估与 Pipeline

周	客户	对象	动作	材料	可测量结果
W11 (12/27–01/08)	Volvo Cars	营销线（区域团队试点）	Video AI 本地化 PoC 启动：公开素材多语言版本化样例提交评审；经销商培训视频样例；同步设计 MI Proof Pack 试点	PoC 方案书（范围/数据/成功标准）	PoC 方案签署；启动评审
W12 (01/11–01/17)	Volvo Group	VAS 数据/验证 + TTI	VLM PoC 范围确认：语义检索/场景聚类（公开或脱敏数据）；R&D 试点（Trae 或 AI 编码）PoC 设计	VLM PoC 设计文档；R&D 试点设计	2 个 PoC 范围确认；执行计划
W13 (01/18–01/25)	两家公司	Sponsor + 采购线（Gamboni 团队、Group 采购）	Sponsor Mapping 定稿；采购路径探索（SOW/试点合同）；90 天复盘与 Q1 2027 Pipeline 更新	Pipeline 表；复盘报告	Pipeline 明确 3–5 个机会；下季度计划

RISK & COMPLIANCE · 11

关键风险与合规红线（销售纪律）

Seedance 无欧盟数据驻留：BytePlus eu-west-1（都柏林）仅部署 seed-2-0 LLM 与 seedream-5-0-lite 图像模型，未部署任何视频模型；"Restricted Models 欧盟禁用"清单是否含 Seedance 需内部确认。对欧客户不得承诺本地推理/数据驻留。
无汽车行业具名公开案例：仅可引用非车企案例（如 Baseus 直播、Yamada Denki 等，见 bytedance-capabilities.md）；无 NDA 项目信息不得宣称。
GDPR：公开市场数据 ≠ GDPR 豁免；消费者社媒洞察需合规评估，MI PoC 先行使用公开/聚合数据。
不虚构：客户预算、采购意向、项目金额一律不编造；产品可用性与能力不夸大、不承诺。
不混用客户：Volvo Group 与 Volvo Cars 是两个独立采购实体；2026-10 NVIDIA 合作属 Volvo Cars，不可用于 Volvo Group 销售线索。
外发动作一律需用户确认：不自动发送任何 LinkedIn 消息、邀请、邮件或报名。

SOURCES & RELIABILITY · 12

来源与可靠性政策

本报告全部事实来自公开资料（公司新闻稿、官方活动页、行业媒体、公开 LinkedIn 资料），每条事实在 research/ 配套文件中标注来源 URL 与访问日期（2026-10-27/28）。
可靠性三级：已核实（官方源/多方交叉）／ 部分核实（单一来源或聚合站如 The Org）／ 待核实（证据不足，含"目标职位"占位）。
未经验证的重要缺口（示例）：GTT→TTI 切换的确切公告日期；DTO/VAS/TTI 多个具名负责人（保留目标职位）；Seedance 欧盟可用性（内部核验）；两家公司生成式视频 AI 的实际采购（首次会面验证）。
严禁编造 LinkedIn URL、邮箱、电话与任职信息；本报告不包含任何非公开个人数据。
所有外发动作（LinkedIn 消息、邀请、邮件、活动报名）均为建议稿，须用户确认后执行。

主要来源清单（节录，全量见 research/ 配套文件）

Volvo Group 治理/组织：volvogroup.com/en/about-us/organization.html（2026-10-24）；ceo-and-group-executive-board 系列页；corporate-governance-report-2024.pdf
VAS 自治运营：volvogroup.com Waabi/Warp 新闻（2026-10-05）；volvoautonomoussolutions.com（3M 吨 2026-09-24、Boliden 2026-06、Säffle 2025-12-11、Oklahoma 2026-07-29）；ir.aurora.tech（DSV 2026-05-13）
Coretura：volvogroup.com（2025-06-17）；coretura.com；daimlertruck.com（2024-10-28 binding agreement）
Volvo Cars 治理/战略：investors.volvocars.com 领导层页；Strategy Update 2026.pdf（2026-09-17）；volvocars.com 新闻稿（CTO 变更 2026-08-19、Q3 降本 2026-10-23、NVIDIA 2026-10-15、Gemini OTA 2026-04-30、EX60 Google I/O 2026-05-19、Polestar 2026-03-31）；Green Financing SPO（2026-03-19）
Horizon：prnewswire.com Accenture/Google Cloud（2026-09-22）；newsroom.accenture.com
工具生态：aws.amazon.com 案例（2025-06-09）；microsoft.com Volvo Group Azure 案例；volvogroup.com 数据工程合作方页；arxiv.org LLM 工作流论文（2026-03）；news.designsystem.volvogroup.com
ByteDance 能力：ai.byteplus.com ModelArk 模型清单/区域可用性；docs.byteplus.com；docs.trae.ai；www.trae.ai/blog
活动：mathworks.com Automotive Forum 官方页；electronica.de；embedded-world.eu；transportlogistic.de；events.reutersevents.com；intelligentvehicleexpo.com；autosar.org；iaa-mobility.com；dmexco.com；ai.se；mobilityxlab.com
全部 URL 访问日期均为 2026-10-28（个别注明其他日期）。

CLOSING · 13

收尾三问

Q1｜下周最值得联系的 5 个人是谁？

Gretchen Saegh-Fleming（Volvo Cars, Head of Global Customer Experience & Marketing）——Video AI/MI 经济买家，Q3 降本背景下内容成本痛点最直接。
Nils Jaeger（Volvo Group, President Volvo Autonomous Solutions）——VLM 第一买家面，Warp 运营启动（2026-10-05）后数据话题最新鲜。
Katarina Adamson（Volvo Trucks, Global Brand & Communication）——Volvo Group Video AI 切入点，多市场版本化痛点明确。
Jonn Lantz（Volvo Group TTI, Technology Strategy Leader / Complete Level SW Architect）——MathWorks 论坛 11-10 圆桌演讲者，R&D/工程线最佳 Event Connector。
Alwin Bakkenes（Volvo Cars, Head of Global Software Engineering）——R&D 工程平台技术评审者，Gemini/Horizon 发言人，易建立专业对话。

Q2｜最近最值得参加的 3 个活动是什么？

MathWorks Automotive Forum（2026-11-10，Uni3 by Geely，哥德堡）——已核验：Jonn Lantz/Markus Gerdin（Volvo Group）圆桌 + Björn Fridholm（Volvo Cars）keynote，3 位演讲者同场，一次行程覆盖两家公司工程线。
electronica 2026（2026-11-09~13，慕尼黑）——汽车电子供应链大展，可串联哥德堡行程周边（或慕尼黑本地接触供应商生态）。
AI Sweden / MobilityXlab 滚动活动（哥德堡/斯德哥尔摩，日期待公布）——瑞典创新生态入口，覆盖 Volvo 创新合作网络；另建议锁定 Reuters Automotive Europe（2027-06-01~02，慕尼黑） 作为营销线 CMO 级接触目标（远期）。

Q3｜ByteDance 在这两家公司最值得发起的 3 个具体商业对话是什么？

Volvo Cars 营销线：多市场上市内容的版本化与降本——对话对象 Saegh-Fleming 团队；话题：在 Q3 降本与多车型上市节奏下，如何用生成式视频把本地化内容成本降下来（先解决 EU 合规口径）。
Volvo Group VAS：双栈自动驾驶的数据规模与验证成本——对话对象 VAS 数据/验证职能；话题：Aurora+Waabi 双栈 + 矿山自治下，视频数据的语义检索、自动标注与 corner-case 挖掘。
两家公司软件工程线：Horizon/Coretura 之外的 AI 工程提效试点——对话对象 Volvo Cars Bakkenes/Zetsche 与 Volvo Group TTI/Coretura；话题：AAOS 流水线（Horizon）与 SDV 平台（Coretura）之外的广义工程效率试点，定位互补而非替换。

v1.1 NEW · COMPETITIVE LANDSCAPE · 14

Competitive & Incumbent Landscape（Perplexity 独立研究核验）

本节为 v1.1 新增：基于 Perplexity Deep Research（491 来源，2026-10-27 基准）+ 三份官方源专项核验整理。作用：证伪"空白市场"表述、锁定真实 incumbent、收敛 ByteDance 增量叙事。日期与状态全部保留原始出处。

14.1 已确认 / 已公告的 incumbent 关系（日期 + 状态）

供应商	对象账户	关系内容	日期	证据口径
NVIDIA	Volvo Cars	Hyperion / Halos OS / Alpamayo Stack 扩大合作（非仅算力）	2026-10-15/16	官方发布（已确认）
NVIDIA DGX	Cars / Zenseact	北欧最大数据中心之一，共建算力底座	2024-09-05	zenseact.com（已确认）
NVIDIA Cosmos（CDS）	行业通用基准	Cosmos Dataset Search 已商用：text / video / embedding 三路查询，"semantic search across billions of clips"；Physical AI Data Factory Blueprint（Curator/Transfer/Evaluator + OSMO 编排）	CDS 商用 2025-10-29；Blueprint 2026-03-16	catalog.ngc.nvidia.com / nvidianews.nvidia.com（已核实）
Accenture + Google Cloud	Volvo Cars	「Horizon」开源 AAOS 软件开发平台：云原生开发、虚拟测试、AI 辅助工作流、设备农场；Volvo 为 lead industry partner。量化宣称"up to 9x faster"测试、"up to 40%"成本——合作方宣称（claimed target），非独立验证，不得写成"沃尔沃已实现"	2026-09-22	newsroom.accenture.com（已核实）
Microsoft / GitHub	Volvo Cars（Group 亦用）	GitHub Copilot 已广泛推广（2024 案例）；Volvo Group 公开工程履历亦见 Copilot 与 Agentic AI 推进	2024 案例	已确认（非空白）
Kognic	Zenseact	数据标注/场景平台长期合作 incumbent	2026-02-09 起持续	已确认
Aurora	Volvo VAS	Aurora Driver：DSV 德州（2026-05）、Oklahoma（2026-07）商业运营；数据采集/AWS 存储处理/自训	2021-03 起	volvogroup.com / Aurora 10-K（已核实）
Waabi	Volvo VAS	Waabi Driver：Warp LTL 达拉斯–休斯顿商业运营；仿真优先、管线归 Waabi	2025-02-04 官宣 / 2026-10-05 Warp	waabi.ai / volvogroup.com（已核实）
Code and Theory	Volvo Trucks NA	VNL 发布代理合作（2024）	2024	已确认（代理体系）
OTW	Volvo Trucks / Group	内容合作代理	2026	已确认（代理体系）
Valtech	Volvo Group 侧	工程/数字服务代理（联合设计伙伴，非绕过对象）	2026	已确认（代理体系）
Initiative / Amazon Ads	Volvo Cars	美国特定媒介投放项目	2026-09-14	已确认
ECARX / HaleyTek	Volvo Cars	HaleyTek 2024-08-01 起为 Volvo Cars 全资（ECARX 以 SEK 210,000 名义对价回售 40%）；历史技术合作延续	2024-08-01	ECARX IR + SEC 6-K（已核实；Perplexity 引用 2023 年报 60/40 为旧信息）

证据不足清单（不得列为已部署 incumbent）：AWS→Volvo Group（历史案例，当前架构未核实）｜ MathWorks（强工程生态信号，非采购清单）｜ Vector / Ericsson / AI Sweden（未核验）｜ Brandwatch / Talkwalker / Sprinklr（未找到可信部署证据）｜ Meltwater（有历史引用 + Geely 案例，Volvo Cars 当前部署待确认）。

14.2 NVIDIA Physical AI Data Factory 核验（证伪"视频数据智能空白"）

Cosmos Dataset Search (CDS) 已商用（NGC 容器，2025-10-29）：显式支持 text / video / embedding 三种查询；Cosmos-Embed1 NIM 语义搜索"免人工标注"；官方口径"rare scenario discovery from weeks to seconds"。→ v1.0"VLM 空白市场"论被证伪：NL 查询路测视频 / text→video 检索 / corner-case 文本挖掘 / 语义索引管线四个方向均已下调。
NVIDIA 已覆盖：摄取/切分/清洗/去重/标注/分片（NeMo Curator）、VLM 质量评分（Cosmos Reason/Evaluator，2025-10-28）、合成数据（Cosmos Predict）、云 + on-prem（NIM）。
NVIDIA 官方资料未见覆盖（谨慎，可切入）：①信号时间序列表（数千列 parquet）与视频的联合检索（CDS 仅视频 clip 向量搜索，无摄入信号表证据）；②独立 semantic reranker 产品；③非英语（德/中）查询优化；④欧洲卡车 ODD 领域微调。——差异化假设收敛为这三点，且必须先出 benchmark，无证据不得升级。
Zenseact 自研基线（2024 arXiv 2410.03580）：每趟路测最多约 6,000 列信号 parquet（~10⁸ 条），按 30 秒切 scenario（~10⁶ 条）；NL 检索原型（LLaVA-1.5-7b→Gemma-7B→BGE-large→ChromaDB）工程师评分均值 3.3/5——高校合作 design-science 原型，非生产系统，但已是"现有信号查询 + 内部检索"基线，必须击败它而非只击败人工逐段看视频。

14.3 增量价值最低证明（四领域——无法证明则停止）

视频（Video AI）

获批内容总成本下降，且准确性与审稿质量不降低（计入模型/编辑/配音/人工审核/返工/项目管理全部成本）。

情报（MI）

来源可靠、竞品匹配正确、支持具体产品决策；所有重要事实可追溯。

VLM

超过现有信号/检索基线（非人工基线），减少找到有效片段的总成本（cost per useful clip）。

工程（R&D Agent）

缺陷与审查质量不下降时，节省完整任务时间（中位完整任务工时）；人工复核率 100%。

v1.1 NEW · DELTA RECONCILIATION · 15

Research Delta / Key Revisions——v1.0 与 Perplexity 差异调和表

调和原则（用户锁定）：不因结论不同就覆盖原结论；只有新增证据充分才调整判断。七列完整保留原始 URL。A 类=判断修订，B 类=事实补充，C 类=口径纪律。

研究主题	v1.0 结论	Perplexity 结论	独立验证依据（URL/日期）	是否冲突	商业影响	处理决定
A1 视频数据智能市场	v1.0 判为"VLM 空白市场"，P0	NVIDIA Cosmos Dataset Search 已商用（text/video/embedding），空白论证伪	catalog.ngc.nvidia.com（CDS 2025-10-29）；nvidianews.nvidia.com（2026-03-16 Data Factory Blueprint）	是	Cars/Zenseact VLM P0→P1；VAS VLM P0→P2	删除"空白"表述；差异化收敛为信号+视频联合检索/德中多语言/semantic reranking，先出 benchmark
A2 NVIDIA 角色	v1.0=未覆盖 AD 栈，外围切入	2026-10 扩大合作覆盖 Hyperion/Halos OS/Alpamayo Stack	volvocars.com 官方发布（2026-10-15/16）	部分	AD 栈替换空间压缩	销售边界限定数据利用/检索/筛选/人工验证；不假设客户缺少驾驶模型或仿真能力
A3 VAS VLM 机会	v1.0=P0（42 分联系人第 1 优先）	数据权属零披露：第三方 VLM 引入权取决于 VAS–Aurora/Waabi 合同条款	volvogroup.com（2026-10-05 Warp）；press.aboutamazon.com（2021-12-01）；Aurora FY2025 10-K	是	原始驾驶视频 PoC 禁止	P0→P2；先做数据与责任边界 Discovery（7 问见 §18），不准备原始视频 PoC
A4 MI（市场情报）优先级	v1.0=最低（Cars 70.5 / Group 69，理由"预算路径不清"）	Perplexity 评分 Cars MI 86（#1）/ Group MI 81（#2），最快销售入口	perplexity-structured §3；volvocars.com Q3 降本（2026-10-23）	是	资源顺序重排：MI 提前为最快入口	Cars MI 与 Group MI 并列升 P0；公共数据低摩擦先行，不触碰内部遥测/PII
A5 Cars Video AI	v1.0=P0-1	Volvo Cars 已有 hero asset 切片 + AI 媒体投放实践；代理体系成熟	perplexity-structured §2.9 / §14	部分	生成新内容不是缺口	P0-1→P1；范围收敛为批准素材的本地化/渠道版本化/培训内容/审稿流程；30–50% 节约改标"待验证假设，不作承诺"
A6 AAOS 平台替换	v1.0=未充分负面化（"外围切入"）	Horizon（Accenture+Google Cloud）+ Copilot 已推广 + HuginCore 已建成（ICTS 防火墙承诺）三重 incumbent	newsroom.accenture.com（2026-09-22）；investors.volvocars.com transcript（2026-09-17）	是	平台替换=明确负面	写入风险红线；只在客户指出具体未满足步骤并同意平台内集成时重开评分
A7 HaleyTek 股权	v1.0=全资（2024-08 ECARX 回售 40%）	Perplexity 引用 2023 年报 60/40（旧信息）	ir.ecarxgroup.com + SEC 6-K（2024-08-01）；volvocars.com Our Story（2025-2026）	口径差（v1.0 对）	无商业影响	维持 v1.0"全资"表述；Perplexity 旧口径已废弃；Bolagsverket 2025-26 注册变更待核实
A8 CoREDaC 场景检索	v1.0=未覆盖（未识别）	Vinnova 项目 2026-06 至 2028-12，资助 SEK 2,132,514，Coordinator=Volvo Personvagnar AB；目标 coverage-aware 安全数据采集	Vinnova 公开资助记录（2026-06）；perplexity-structured §2.6	新增证据	Zenseact 场景检索的真实业务钩子	新增强钩子；标注：该金额是公开资助额，不是可供 ByteDance 获取的供应商预算；客户可能正自建核心方法=潜在竞争证据
B1 联系人库	v1.0=79 条（Group 42 + Cars 37）	Perplexity 491 来源补充 11 位新人 + 同名者区分	verify-contacts-mathworks.md（2026-10-28）	补充	Shortlist 可执行性提升	新人合并进两张表并标"v1.1 增补"；未核实任职一律标 Unverified
B2 MathWorks 议程	v1.0=已核验 3 位 Volvo 演讲者	一致 + Sandhya Lingadahalli Moderator 身份官方核实；Björn Fridholm 领域修正为电池智能 keynote	mathworks.com 官方议程页；verify-contacts-mathworks §二	一致	唯一确认活动执行口径锁定	保留 v1.0 核验框；§20 出一页打法
B3 活动地图	v1.0=12 场按时间排序	Perplexity：仅 MathWorks 完成官方议程核验，其余不宣称 Volvo 已确认参加	perplexity-structured §6	口径修正	避免过度承诺出席	保留 12 场；按"真实参会可能性/目标客户密度/可约见性"重排，其余标候选
B4 两个 Magnus Nilsson	v1.0=未区分	Cars=Chief Manufacturing Officer（已核实 2026-09）；Group TTI=Head of Digital Value Office（待核实）——确认非同一人	官方新闻稿 2026-08-19 + 官网 EMT 页 2026-10-23；verify-contacts-mathworks §一	新增证据	CRM 混用风险	两表分别保留并互注；CRM 以公司+职务区分
B5 GEB CTO 头衔	v1.0=Jens Holtinger=EVP TTI & Group CTO	GEB 官方页仍列 Lars Stenqvist 为 "Group Trucks Technology & CTO"——头衔归属冲突	volvogroup.com GEB 页（2026-10 核验）；verify-contacts-mathworks §三	冲突	不影响 TTI 作为工程买家面的判断	列为待核实开放项（§21）；首次接触时口头核实头衔
B6 外联名单	v1.0=Top 20+3 Playbook	Perplexity 版最优先 5 人：Jonn Lantz / Magnus Nilsson(TTI) / Michael Fleiss / Gregor Zetsche / Nils Jaeger	perplexity-structured §13	补充	30 天外联执行名单收敛	原 20+3 英文文案逐字保留；新增 5 条 Perplexity 建议稿见 §8 内"v1.1 优先改写稿"；15 人 Shortlist 见 §17
B7 Horizon 量化宣称	v1.0=未引用 9x/40%	Accenture 口径：测试 up to 9x faster、成本 up to 40%（厂商宣称）	newsroom.accenture.com（2026-09-22）	口径标注	防止写成客户既成事实	新章节引用处一律标注"合作方宣称（claimed target）"
B8 收尾问答	v1.0=收尾三问（保留）	Perplexity 销售负责人视角 6 问	master-v11-plan §六	并存	两版视角互补	原收尾三问保留不动；新增"收尾 6 问"（§22）
C1 预算/金额口径纪律	v1.0=30–50% 降本标注"估算口径"	Perplexity：无公开采购承诺；预算项普遍低分（2/5）	perplexity-structured §3 评分明细	口径收紧	防止虚构商机金额	全部改标"待验证假设，未以客户基线实测，不作承诺"；报告不预测商机金额与关闭概率；无来源金额一律删除或标注"假设，未验证"

v1.1 NEW · DUAL-AXIS SCORING · 16

Sales Entry × Strategic Revenue 双轴评分

保留 v1.0 评分作历史基线（P0/P1/P2）；v1.1 新增两轴：Entry=最快可启动销售（数据摩擦/合规距离/基线可获得性），Strategic=战略收入潜力（账户级扩张空间/技术壁垒）。每项带升级/降级/维持证据。

机会	v1.0 基线	Entry 轴	Strategic 轴	升降级证据
Cars 公共数据市场情报（PoC B）	P2	★★★★★	★★★★	升 P0：Perplexity 评分 86（#1）；公共数据低摩擦；2026-10-23 降本 + 13 款新车至 2030 触发真实（volvocars.com 2026-10-23）
Group 车队/竞品/技术采用情报（MI）	P2	★★★★☆	★★★★	升 P0：Perplexity 评分 81（#2）；Renault Trucks 法国独立入口可补法国活动缺口
Volvo Trucks 批准素材多语言内容工作流（PoC A）	P0	★★★★	★★★★	维持 P0、范围收敛：入口=批准素材本地化/版本化；必须与 OTW/Code and Theory/Valtech 联合设计；30–50% 节约=待验证假设
Cars 发布素材本地化（Video AI）	P0-1	★★★☆	★★★☆	降 P1：代理已有生成 AI 能力（Code and Theory/Initiative）；不生成未经批准安全功能演示、不自动重绘车辆、不自动发布
Group TTI 跨工件工程 Agent（PoC D）	P0	★★★	★★★★★	维持 P0、口径修正：战略价值最高（SDV 工程规模化）；不替换 Horizon；不接触 HuginCore 源码域（ICTS 红线）；DTO 为平台/安全接口；Coretura 采购权不归 Volvo 单方
Cars/Zenseact 场景检索与重排（PoC C）	P0	★★★	★★★★★	降 P1：NVIDIA CDS 商用 + Zenseact 6,000 列信号表自研基线；差异化收敛为信号+视频联合检索/多语言/reranking；先方法与基线会议，不先索取原始驾驶视频
VAS 运营视频/事件证据工作流	P0	★★	★★	降 P2：第三方 VLM 引入权零披露（取决于 VAS–Aurora/Waabi 合同）；先画数据与责任边界，不准备原始驾驶视频 PoC
Cars 通用 AAOS/AI 研发平台替换	未负面化	★	★	明确负面：Horizon（2026-09-22）+ Copilot（2024）+ HuginCore 已建成三重 incumbent；Perplexity 评分 51（负向基准）；客户指出具体未满足步骤才重开

Top 5 · Fastest Entry（最快可启动）

Cars 公共数据 MI（PoC B）——公共数据优先，4 周可交付；名义 Sponsor Michael Fleiss / Erik Severinson。
Group 车队/竞品 MI——固定一种运输任务及动力形式；Renault Trucks 法国独立入口。
Trucks 批准素材本地化（PoC A）——8 master×3 语言×2 画幅；与代理联合设计。
Cars 发布素材本地化——范围=区域内容运营，不先向全球创意总监做模型演示。
VAS 运营证据工作流（缩小范围）——仅在数据权利清晰时继续；先 Discovery 边界。

Top 5 · Strategic Revenue（战略价值最高）

TTI 专用工程 Agent（PoC D）——SDV 工程规模化；战略壁垒最高。
Zenseact 场景检索（PoC C）——CoREDaC 公开目标；需 benchmark 增量证明。
Group MI——商用车 fleet/竞品情报可跨 BU 复制。
Trucks 内容本地化——版持续工作流，首笔付费=固定范围内容版本包。
Cars MI——有使用证据后转月度/季度主题服务。

Top 3 · Deprioritize（不投入）

① AAOS/AI 研发平台替换——Horizon + Copilot + HuginCore 三重 incumbent；只有客户指出具体未满足步骤并同意平台内集成时重新评分。
② VAS 原始驾驶视频 PoC——数据权属零披露；先解决 Discovery 7 问中的法律所有权与第三方许可问题。
③ 只靠更低 token/生成价格进入，或以"中国背景/吉利关系"作采购理由——ICTS "absolute firewall" 承诺是合规硬约束；客户总成本含治理/集成/审核/替换风险。

v1.1 NEW · OUTREACH SHORTLIST · 17

Verified LinkedIn Outreach Shortlist（15 人，30 天窗口）

15 人按 master-v11-delta 第四节 B 显式归类为六类销售角色。所有 LinkedIn URL 一律标 Unverified + 检索词，严禁编造 URL；外联前再核对当前岗位（尤其 Srivastava / Blanc / My Lindström / Zetsche）。

#	六类角色	姓名 / 职务	触发点	业务问题（Opening）	渠道	引荐来源	日期 / 线上线下
1	Executive Sponsor	Michael Fleiss — Chief Strategy & Product Officer, Volvo Cars	2026-10-23 追加降本 + 13 款新车至 2030	哪些车型/软件体验问题，目前需要团队在多语言多来源间反复核对？	LinkedIn Connection（Unverified；检索词 "Michael Fleiss" Volvo Cars）	Strategy Update 2026 发言人	W1（11-03 前）线上
2	Executive Sponsor	Erik Severinson — Chief Commercial Officer, Volvo Cars	Product push + cost focus（2025-08-14 转任 CCO）	支持具体产品决策的可追溯跨市场反馈，而非又一个监控看板	LinkedIn（Unverified；检索词 "Erik Severinson" Volvo Cars）	官方新闻稿 2025-08-14	W1 线上
3	Executive Sponsor	Kina Wileke — EVP Group Communication, Volvo Group	集团传播/雇主品牌内容规模化	企业视频/newsroom 多市场版本化的制作与审批成本	LinkedIn（Unverified；检索词 "Kina Wileke" Volvo Group）	官网个人页 2026-10-10	W2-W3 线上
4	Executive Sponsor	Magnus Nilsson — Head of Digital Value Office, TTI, Volvo Group （待核实；与 Cars CMO 同名不同人）	TTI 数字价值治理接口；2026 起任职	工程 AI 项目的价值/架构/安全/预算审批边界	LinkedIn（Unverified；检索词 "Magnus Nilsson" Volvo Group TTI Digital Value Office）	Jonn Lantz 现场引荐（11-10）	W3 线下访谈
5	Executive Sponsor	Caroline Blanc — Head of Digital Operations Business Office, TTI（汇报 Scott Rafkin）	DTO 数字运营商务办公室；2026-04 起	数字运营项目的商业价值论证与采购路径	LinkedIn（Unverified；检索词 "Caroline Blanc" Volvo Group Digital）	The Org 2026-06-27 快照（部分核实）	W3-W4 线上
6	Business Owner	Mehrdad Mamaghani — Head of Data Science, Group Digital & IT	~30 人数据科学团队；官方招聘启事 2026-06-26 以其为联系人	现有信号查询/内部检索之上，哪些场景检索仍需人工逐段看视频？	LinkedIn（Unverified；检索词 "Mehrdad Mamaghani" Volvo Group data science）	CDAO Nordics 2024 议程（部分核实）	W3-W4 线上
7	Executive Sponsor	Scott Rafkin — EVP & Chief Digital Officer, Volvo Group（DTO）	DTO 中央 Data & AI 职能建设中	供应商选型窗口：平台/数据/AI 工具的 onboarding 标准	LinkedIn（Unverified；检索词 "Scott Rafkin" Volvo Group）	GEB 官方页 2026-10-23	W3 线下访谈
8	Executive Sponsor	Jens Holtinger — EVP TTI & Group CTO （头衔与 Lars Stenqvist 冲突待核实）	TTI 2026 组织调整落地；CMD 2026	从接口/信号规格到可验证实现，哪个步骤仍需最多跨团队确认？	LinkedIn（Unverified；检索词 "Jens Holtinger" Volvo Group）	GEB 官方页	W3-W4 线下
9	Business Owner	Katarina Adamson — Head of Global Brand & Communication, Volvo Trucks	多市场版本化压力（~14 语言）；Marcus Samuelsson campaign 2025-06	从 master asset 到各市场经销商可用视频，最耗时的是翻译、剪辑、审批还是版本管理？	LinkedIn（Unverified；检索词 "Katarina Adamson" Volvo Trucks）	volvotrucks.ph 新闻稿 2025-06-11	W4 联合发现会（与代理）
10	Executive Sponsor	Helene Niklasson — Head of Innovation Ecosystems & Partnerships / Head of CampX	EUCAR 2026-07-14；French Swedish Innovation Forum 2026-10-16	CampX/Venture Client 通道中，哪些数据/工程试点最缺外部验证？	LinkedIn（Unverified；检索词 "Helene Niklasson" Volvo Group CampX）	已核实（官方活动页）	W3-W4 线上
11	Executive Sponsor	Ceren Wende — Head of Marketing & Communication, VAS	3M tonnes 自治里程碑 2026-09-24；Warp 2026-10-05	客户交付与异常回顾中，哪些证据由 VAS 管理、哪些必须由 virtual-driver partner 提供？	LinkedIn（Unverified；检索词 "Ceren Wende" Volvo Autonomous Solutions）	VAS 新闻稿 2026-09-24	W1-W2 线上
12	Technical Champion	Jonn Lantz — Technology Strategy Leader, TTI（v1.0 已有 Bonus-1）	MathWorks 11-10 圆桌（signal→service 架构）	从 requirements/信号定义/接口到测试，哪个环节 AI 可补而非只是生成更多代码？	LinkedIn（Unverified；检索词 "Jonn Lantz" Volvo）	MathWorks 官方议程 11-10	11-10 线下
13	Technical Champion	Markus Gerdin — ADAS System Architect, Volvo Group Trucks（v1.0 已有 Bonus-2）	MathWorks 11-10 同 panel	哪些安全相关查询，现有信号和场景标签仍难以高质量表达？	LinkedIn（Unverified；检索词 "Markus Gerdin" Volvo Trucks ADAS）	MathWorks 官方议程 11-10	11-10 线下
14	Technical Champion	Björn Fridholm — Technical Expert Battery Management, Volvo Cars（v1.0 已有 Bonus-3）	MathWorks 11-10 09:15 keynote（电池智能/模型化工程）	电池建模与数据驱动的边界在哪？哪些验证仍必须保留物理模型？	LinkedIn（Unverified；检索词 "Björn Fridholm" Volvo Cars battery）	MathWorks 官方议程 11-10	11-10 线下
15	Event Connector	Sandhya Lingadahalli — Automotive Industry Marketing, MathWorks（供应商侧）	11-10 圆桌 Moderator（官方议程核实）	与 MathWorks 生态如何互补（不竞争替换）？	LinkedIn（Unverified；检索词 "Sandhya Lingadahalli" MathWorks）	官方议程页 Moderator	11-03 前预约 11-10 现场 15 分钟

v1.1 NEW · DATA RIGHTS & EVIDENCE · 18

供应商与数据权属分析

本节整合 verify-nvidia-vlm.md（VAS×VLM 数据权属 + 7 Discovery 问）与 verify-horizon-china.md（China-Europe 五类数据摩擦分级 + 三条红线）及 Evidence Register 四分类。用途：划定"什么数据在什么合规边界内可碰"。

18.1 VAS × Aurora / Waabi 数据权属表

项	结论	证据等级
原始数据归属	Aurora 采集、AWS 存储/处理/自训（AWS 2021-12 新闻稿；Aurora FY2025 10-K）；Waabi 仿真优先、管线归 Waabi	Aurora 已核实 / Waabi 强推断
Perception / Planning	Aurora Driver / Waabi Driver 专有承担	已核实
Training Data Pipeline	Aurora 自建于 AWS EKS / EMR	已核实（Aurora 部分）
Safety Validation	Aurora 自行（Driverless Safety Report 2025）；Volvo 负责 vehicle-level firmware 验证	已核实
第三方 VLM 引入权	公开零披露——取决于 VAS–Aurora/Waabi 合同条款	待核实
数据域差异	是，不同域：Volvo=整车/冗余/固件工程验证数据；Aurora/Waabi=北美高速 hub-to-hub 感知/规划运营数据	强推断

Discovery 7 问（VAS 数据权属，首次访谈必问）

VAS–Aurora 合同下，VNL 传感器日志的法律所有权归谁？
第三方 VLM 处理路测视频，是否须 Aurora / Waabi 书面许可？
VAS 工程数据能否出欧盟？
VAS（Group）与 Zenseact（Cars）数据平台是否互通？
Aurora / Waabi 是否已在用 Cosmos Curator / CDS？
Waabi 真实路测数据 vs Waabi World 仿真数据的比例？
VLM 工具只能落在 Volvo 工程数据域，还是可触达运营数据域？

18.2 China–Europe 五类数据摩擦分级

#	数据类别	摩擦	依据
1	公开市场情报	低	公开官方渠道，可自由用于销售材料；9x / 40% 标注宣称
2	营销视频 / 品牌素材	低-中	公开素材可演示；投放按 Volvo 品牌指南与版权授权
3	非敏感软件研发协作	中	需确认推理落点（EEA/西方域）、输入是否被再训练、EU AI Act/GDPR 员工数据保护；不能默认中国团队可访问西方仓库
4	客户源代码 / HuginCore 仓库	高 / 需法务	ICTS "absolute firewall" 承诺（2026-09-17 Transcript 逐字）；西方源码不出西方域、不进中国托管训练管线
5	ADAS 原始视频 / fleet 数据	高 / 需法务	数据默认落西方数据中心；中国侧 Geely Eastern stack 独立闭环；非欧洲托管训练需法务前置

三条红线：① 吉利股权关系 ≠ 数据自由流通（"two discrete tech stacks"、客户数据 firewalled）；② 公开数据 ≠ GDPR 豁免；③ ICTS 承诺是合规硬约束——"中国托管 / 中国工程师远程 / 中国模型训练"对西方车型业务是结构性红线。

18.3 Evidence Register 四分类（本报告全部证据按此追溯）

已验证事实

NVIDIA CDS 商用（2025-10-29）｜ Horizon 公告（2026-09-22）｜ Q3 降本 SEK 5bn（2026-10-23）｜ Warp 商业运营（2026-10-05）｜ HaleyTek 全资（2024-08-01）｜ Zenseact 全资（2025 CSRD）｜ CoREDaC 资助 SEK 2,132,514（2026-06 起）｜ MathWorks 官方议程（2026-11-10）｜ Sandhya Moderator 身份｜ Cars EMT 名单（Hansson/Hu/Ingenlath/Magnus Nilsson CMO）。注意："宣布合作"≠已完成生产部署或形成新增采购预算。

强推断

TTI 是工程 AI 第一买家面（Holtinger 职责覆盖采购/开发/生产）｜ MI 为两账户最快入口（Perplexity #1/#2 评分）｜批准素材本地化是 Video AI 正确入口｜信号+视频联合检索可切入（NVIDIA 无文档）｜代理体系不可绕过（OTW/Code and Theory/Valtech）｜ 13 款新车推动 MI 需求（2030）。——均须客户访谈确认。

待核实假设

CoREDaC 项目 Owner/技术负责人｜ Zenseact 2024 检索原型当前进展｜ Magnus Nilsson (TTI DVO) 任职｜ Srivastava 任职｜ My Lindström 2025-26 在职｜ GEB CTO 头衔冲突（Holtinger vs Stenqvist）｜ ZOD 商业评估许可｜ Meltwater 当前部署｜ Bolagsverket HaleyTek 2025-26 注册变更。

未找到证据 / 冲突

ByteDance 欧洲企业签约实体/处理位置/IP 赔偿（Seedance 定位=候选技术，非已验证交付产品）｜ Brandwatch/Talkwalker/Sprinklr Volvo 部署｜ AWS→Group 当前架构｜任何 LinkedIn 具体 URL（一律 Unverified）｜ Vector/Ericsson/AI Sweden 部署证据。

v1.1 NEW · QUANTIFIED PoCS · 19

四个可量化 PoC（商业可验证试验设计）

每项含 Business Owner / 输入数据权限 / Baseline / KPI / 成功标准 / 技术风险 / 采购下一步。所有门槛均为建议验收线，正式门槛须见客户基线后共同设定；不预测商机金额与关闭概率。

PoC A：品牌安全内容生产（Video AI）— 推荐账户 Volvo Trucks Marketing / Dealer Enablement

业务问题：批准素材到多市场/多渠道可用版本的制作、审核与交付成本（翻译/剪辑/审批/版本管理）。
输入与数据权限：8 条已授权 master 视频 + 事实表 + 术语表 + 品牌规则 + 审批标准；素材权利/配音授权/代理合同须先经客户确认；不得把公开广告视为可自由改编素材；不生成未经批准安全功能演示、不自动重绘车辆、不自动发布。
Baseline：同类人工/代理生产的总工时、外包成本、返工与交期（客户或代理提供）。
KPI：关键车辆/功能事实错误数；品牌团队验收率；每条获批内容总成本；交期；返工轮次。
成功标准：事实错误=0；验收率不低于基线；每条获批内容总成本目标降 ≥20%（30%–50% 仅为待验证假设，不作承诺）；必须计入模型/编辑/配音/人工审核/返工/项目管理全部成本。
技术风险：Seedance 对德/法/瑞语言支持方式未核实；欧洲企业签约实体/处理位置/训练使用/IP 赔偿未取得资料——产品能力核验为 Go/No-go 前置（Seedance=候选技术，非已验证交付产品）；与 OTW/Code and Theory/Valtech 联合设计而非绕过。
采购下一步：固定范围内容版本包；验收后谈持续工作流（首笔付费路径）。

PoC B：双市场产品情报（MI）— 推荐账户 Volvo Cars Product Strategy / Consumer Insights

业务问题：多语言市场反馈分散，研究结论缺少可追溯证据。
输入与数据权限：一个真实研究问题、车型/配置/价格窗口、客户已有研究基线、允许的数据来源白名单（公共数据优先；不触碰客户内部遥测/消费者 PII）。
Baseline：客户或代理完成同类报告的分析工时、来源覆盖、错误记录。
KPI：重要事实可追溯率；抽检事实准确率；分析工时；决策使用度；来源覆盖。
成功标准：所有重要事实可追溯；抽检准确率目标 ≥95%；分析工时降 ≥25%；不以帖子数量推断总体市场偏好；范围=EX30 德国+法国，候选对照 smart #1 须先完成官方参数与价格可比性审核（未通过改 EX30 双市场反馈，不输出直接竞品胜负）。
技术风险：平台覆盖偏差/假账号/地域归因/数据许可/重复转述（GDPR 按潜在个人数据处理：合法依据/最小化/保留期/权利响应）。
采购下一步：一次固定价格研究 sprint（4 周）；有使用证据后转月度/季度主题服务。

PoC C：场景检索与重排（VLM）— 推荐账户 Volvo Cars / Zenseact（CoREDaC 相关团队）

业务问题：现有信号/标签难以低成本找到特定有价值场景（coverage-aware 数据采集与去冗余——CoREDaC 公开目标；SEK 2,132,514 为 Vinnova 公开资助额，非供应商预算）。
输入与数据权限：客户合法授权评估视频 + 可用信号/元数据 + 场景定义 + 人工真值；先开方法与基线会议，不先索取原始驾驶视频；ZOD 可作候选但须核对许可（"开放"≠允许商业评估）。
Baseline：客户现有信号查询/标签检索/内部最佳 retrieval（不用随机抽样当唯一基线）；Zenseact 2024 检索研究已存在（6,000 列信号表），须现地确认进展。
KPI：Precision@K、Recall（仅对已标注评价范围）、Top-K 有效片段比例、重复率、人工小时、cost per useful clip。
成功标准：在约定质量下人工复核时间降 ≥20% 且总成本不因索引/推理开销恶化；不得宣称全车队真实召回率。
技术风险：NVIDIA CDS 商用为强 incumbent——差异化假设收敛为 ①信号表+视频联合检索 ②德/中多语言查询 ③semantic reranking；无 benchmark 证据不得升级；安全边界：无车载部署/无安全决策/无自动进训练集/无绕过人工验收。
采购下一步：固定数据量 benchmark（1,000–3,000 短片段）；仅出现增量后才做有限集成。

PoC D：专用工程工作流 Agent（R&D）— 推荐账户 Volvo Group TTI（DTO 为平台/安全接口）

业务问题：规格/接口说明到测试与实现之间存在重复人工工作（Copilot 与现有自动化未覆盖的跨工件步骤）。
输入与数据权限：脱敏规格、接口定义、测试模板、受控代码仓、验证规则；不要求替换 Horizon（其边界已核验：AAOS 开发环境）；不接触 HuginCore 源码域（ICTS 防火墙红线）；TTI/DTO/Coretura 分开分析（Coretura 为 Volvo Group×Daimler Truck 合资，采购权不归 Volvo 单方）。
Baseline：相似难度任务的完整工时、审查缺陷、测试覆盖与返工。
KPI：中位完整任务工时；审查缺陷数；测试质量；追溯完整度；关键输出人工复核率。
成功标准：中位完整任务工时降 ≥15%；审查缺陷不增加；关键输出人工复核率 100%（约 20 个非安全关键任务，不夸大统计显著性）；最小权限/禁止自动合并/秘密扫描/完整日志/允许撤销。
技术风险：Copilot 与内部 Agentic AI 项目重叠；代码与规格 IP；工具权限；任务难度偏差/学习效应/数据泄漏。
采购下一步：单工作流工程服务/评估包；成功后再定产品和持续许可模式。

v1.1 NEW · EVENT ENGAGEMENT · 20

Event Engagement Brief：2026-11-10 哥德堡 MathWorks Automotive Forum（一页打法）

场地 Uni3 by Geely, Gothenburg，09:00–16:15 CET ｜状态：官方议程已核验（唯一确认活动）｜报名资格与费用未核实——先确认供应商参会限制再承诺出席。

已确认参会（官方议程）+ 领域修正 + 现场打法

时段	对象	领域（核验修正）	现场最合适问题	建议接触环节
09:15	Björn Fridholm（Volvo Cars）	电池智能/模型化工程 keynote（勿描述为 ADAS 数据挖掘负责人）	电池建模与数据驱动的边界在哪？哪些验证仍必须保留物理模型？	keynote 后 QA / 10:15 茶歇
10:45	Jonn Lantz（Volvo Group）	signal→service 架构演进	从接口/信号规格到可验证实现，哪个步骤仍需最多跨团队确认？	10:45 panel QA / 茶歇
10:45	Markus Gerdin（Volvo Group Trucks ADAS）	ADAS 架构（同 panel）	哪些安全相关查询现有信号和场景标签仍难以高质量表达？	panel 后 1:1 快速约见
10:45	Sandhya Lingadahalli（MathWorks，Moderator）	Automotive Industry Marketing（已核实；供应商侧）	与 MathWorks 生态如何互补（不竞争替换）？	会前 11-03 前预约现场 15 分钟

议题钩子（ByteDance 可贡献的独特观点）

China Speed 环节（13:30，Robert Ter Waarbeek）：以中欧 SDV 开发节奏对比的数据与工程方法视角贡献（避免"中国速度"话术）；讲跨语言情报与工程工作流的可验证评测方法。
Simulink Agentic Toolkit Masterclass（15:15，Caroline Dahlgren）：讨论 AI 工程工作流的评测框架（任务工时/缺陷/人工复核）与跨工件追溯经验——判断现有工程工具本身能否解决拟议需求。
下午 CI/Model-Based Design 环节（14:15 Fredrik Håbring）：只做问题发现，不展示未经验证产品承诺。

行动序列

11-03 前：核验报名资格 → 注册 → 预约 Sandhya 现场 15 分钟 → LinkedIn 发出 3 位演讲者 Connection（建议稿，见 §8 v1.1 改写稿）。
会前 48h：技术问题卡（每对象 2–3 问）+ 脱敏样例（不展示未验证产品承诺）。
现场：每位 Volvo 对象最多 1 次 15 分钟接触；问题导向（流程/基线/Owner/缺口），不推销平台。
会后 48h：个性化 Follow-up（锚定现场具体讨论点）；请求 ①脱敏工件清单（Jonn）②方法基线会议（Björn/Markus）③Insights 负责人引荐（经 Sandhya 或直接）。
理想下次 Discovery：每对象 1 个 20–25 分钟任务/基线访谈；目标输出=业务 Owner + 基线 + 输入权利 + 付费路径讨论。

若不能推动商机，请其介绍什么职位

Jonn Lantz → TTI Digital Value Office（Magnus Nilsson）与具体工程任务 Owner ｜ Markus Gerdin → ADAS 数据/验证团队负责人｜ Björn Fridholm → 电池软件数据负责人｜ Sandhya Lingadahalli → 论坛其他 Volvo 参会者/工程社区入口。

v1.1 NEW · OPEN QUESTIONS · 21

Open Questions / Discovery Validation（待外部证据补全）

Perplexity 关键开放问题 10 个 + VAS 数据权属 7 问（已并入 §18.1）+ Evidence Register 的 Hypothesis/Unverified 条目 + 尚缺关键角色。这些问题的答案决定下一轮评分。

21.1 关键开放问题（10 个，Perplexity 原文）

CoREDaC 项目 Owner / 技术负责人 / 外部合作窗口？
Zenseact 当前内部检索相对 2024 研究的进展？
NVIDIA 2026 新合作与 Zenseact 未来开发职责如何分配？
Horizon 实际迁移进度 / AI 工具清单 / API 与扩展权限？
Volvo Cars 当前 Consumer Insights 与社交/媒体 intelligence 工具？
TTI 与 DTO 具体预算及平台审批边界？
哪个法人有权授权 VAS / Aurora / Waabi 视频及派生数据？
HaleyTek 2026 股权 / IP / 工程采购权限是否变化？
哪些视频内容采购由代理框架控制，哪些可由客户直接试验？
ByteDance 是否有符合这些场景的欧洲企业合同 / 处理区域 / 技术支持安排？

21.2 尚缺关键角色（buying-center 空缺，不以高层名单替代）

Global Consumer Insights 具体负责人——Cars MI 直接 Buyer，经 Fleiss/Severinson 引荐。
品牌内容运营负责人——Cars 区域内容运营（My Lindström 2025 线索待复核）。
CoREDaC 项目负责人——Zenseact 场景检索名义 Sponsor 待确认（Petrofski 仅为候选）。
Zenseact 数据引擎 Owner——6,000 列信号表现任主人。
工程工具类别采购经理——Gamboni 名下 digital/software sourcing category buyer。
TTI CTO 头衔归属——Lars Stenqvist（GEB 页）vs Jens Holtinger（v1.0/Perplexity）待核实。

21.3 外联前必须确认的 5 项 ByteDance 自身事实（Go/No-go 闸口）

产品与合同：卖 Seedance / Trae / 模型 API / 定制？哪个法人签约收费？
欧洲数据流：推理/存储/日志/备份/人工支持/第三国访问位置。
数据与 IP：输入是否训练 / 输出派生物归属 / 删除保密赔偿。
企业集成：SSO/RBAC/审计/API/网络隔离/现有工具链接口哪些实际支持。
可证明差异化：相对代理/内部检索/Copilot/Horizon/自研，能否在完整任务成本与质量上赢。

v1.1 NEW · CLOSING 6 · 22

销售负责人视角：收尾 6 问（v1.1 答案原文嵌入）

与 v1.0 收尾三问（§13）并存：三问=首轮人选与活动选择，六问=销售负责人决策视角。

Q1｜下周最值得联系的 5 位客户是谁，为何不是最高层？

Jonn Lantz（TTI 技术策略，11-10 现场）+ Markus Gerdin（Group Trucks ADAS，现场）+ Björn Fridholm（Volvo Cars 电池智能，现场）——三位是已确认参会、能确认具体工程问题与基线的 Technical Champion/Event Connector，活动窗口不可错过；Michael Fleiss（Cars CSPO）——MI 机会名义 Sponsor，能引荐 Insights 负责人；Nils Jaeger（VAS）——先确认数据权利边界，决定 VAS 线去留。不选 Lundstedt/Samuelsson/Hansson 等最高层：首轮需要"能确认问题+能推动 Discovery+能给出基线"的域内 Owner 与 Champion，CEO/CFO 是背书与引荐角色，直接冷启动会因缺乏具体任务而空转；高层名单保留在 Executive Sponsor 类待中期启用。

Q2｜哥德堡活动优先建立哪些联系？

三位 Volvo 演讲者（Jonn/Markus/Björn，按各自领域准备问题卡）与 MathWorks 侧 Moderator Sandhya Lingadahalli（会前预约 15 分钟，既是活动枢纽也可引荐其他 Volvo 参会者）；理想产出=Jonn 引荐 TTI Digital Value Office（Magnus Nilsson）与工程任务 Owner、Markus 引荐 ADAS 数据负责人、Björn 引荐电池软件数据负责人；会后 48h 个性化 Follow-up 请求方法基线会议。

Q3｜哪个 Video AI 或 MI Proof Pack 先准备？

先准备 MI Proof Pack（PoC B：EX30 德国+法国，smart #1 可比性审核前置）——公共数据低摩擦、无敏感数据依赖、触发真实（13 款新车/区域战略）、4 周可交付、决策价值可展示；Video AI（PoC A：Trucks 批准素材本地化）作为第二优先，但在 Seedance 欧洲企业能力（签约实体/处理位置/IP 赔偿）内部核验通过前只做发现会议不做演示，且必须与现有代理联合设计。

Q4｜哪个 VLM 或 R&D 机会最值得 Discovery？

R&D 侧选 TTI 跨工件工程 Agent（PoC D）——战略价值最高（SDV 工程规模化），Discovery 问题具体（规格到测试哪个步骤仍靠人工协调），不触碰 Horizon/Copilot 与 HuginCore 红线，活动后经 Jonn Lantz 即可启动；VLM 侧仅当 CoREDaC 团队接受"先方法与基线会议、不先传原始视频"的协议时才值得——差异化假设（信号+视频联合检索/多语言/reranking）必须先出 benchmark，否则因 NVIDIA CDS 商用与 Zenseact 自研基线而无法证明增量。

Q5｜哪些假设缺证据不应进 Pipeline？

①"NVIDIA 未覆盖视频数据智能"（已被 CDS 商用证伪）；②"VAS 驾驶数据可作 PoC 输入"（权属零披露）；③"Video AI 节约 30–50%"（仅为待验证假设，须以客户基线实测）；④"AAOS 平台替换有机会"（Horizon+HuginCore+Copilot 三重 incumbent）；⑤"中国背景/吉利关系可作采购理由"（ICTS 防火墙硬约束）；⑥"Seedance 欧洲企业交付能力已具备"（签约实体/处理位置/训练使用/IP 赔偿未核验）；⑦任何未核实的任职（Srivastava/Blanc/My Lindström/Zetsche）与全部 LinkedIn URL（Unverified）——先核实再外联。

Q6｜最重要的执行纪律是什么？

先取得一个有明确 Owner、合法输入、真实基线和付费逻辑的工作流，再讨论账户级 AI 平台扩张；所有外发均为建议稿不实际发送；不虚构预算/采购意向/金额；不夸大不承诺产品能力——本报告全部结论以"已验证事实/强推断/待核实假设/未找到证据"四类标注，可独立追溯。

v1.1 NEW · DOWNLOADS · 23

资料下载（本次生成的相关文档）

本页即完整报告（Volvo 销售情报报告 v1.1，Perplexity 调和版）。以下为同轮生成的配套文件，可直接下载：修订摘要、差异调和表、30 天行动计划与可编辑外呼跟踪表。

Volvo-v1.1-Executive-Revision-Summary.docx

一页中文修订摘要：v1.0 最值得保留成果、Perplexity 新增证据、重大纠正、机会优先级变化与 30 天销售影响

DOCX · 38 KB

下载

Volvo-v1.1-Research-Delta-Table.docx

完整 Research Delta 差异调和表：研究主题 / 豆包原结论 / Perplexity 结论 / 独立验证依据 / 冲突判断 / 处理决定

DOCX · 43 KB

下载

Volvo-v1.1-30Day-Action-Plan.docx

One-Page 未来 30 天销售行动计划：5 位优先联系人、哥德堡活动打法、Proof Pack 优先级与执行纪律

DOCX · 37 KB

下载

Volvo-v1.1-Account-Outreach-Tracker.xlsx

可编辑 Account & Outreach Tracker：90 行联系人 / 六类购买链角色 / 触发点 / 优先级 / 状态 / 下一步 / 责任人 / 截止日期 / 证据

XLSX · 30 KB

下载

说明：文件为内部销售推进使用；所有 LinkedIn / 邮件 / 报名文案均为建议稿，外发前需本人确认；未核验任职与 LinkedIn URL 均标 Unverified。若在线下载不可用，可在本地 deliverables 目录取用同名文件。

本报告为销售情报建议稿，所有英文 Reachout 文案需销售本人按语气微调并替换签名后使用；不代表 ByteDance 官方立场，首次接触不安排正式产品 Demo。研究基准 2026-10-27 ｜编制：ByteDance 欧洲汽车行业销售（慕尼黑）｜数据来源：公司新闻稿、官方活动页、行业媒体、公开 LinkedIn 资料（全部 URL 见 research/ 配套文件）。
v1.1 增量修订（2026-10-28）：融合 Perplexity Deep Research（491 来源）与 verify-nvidia-vlm / verify-horizon-china / verify-contacts-mathworks 三份专项核验；新增 §14–§22（竞争格局 / Delta 调和 / 双轴评分 / 15 人 Shortlist / 数据权属 / 4 PoC / MathWorks Brief / 开放问题 / 收尾 6 问）。所有外联文案均为建议稿，未实际发送；所有 LinkedIn URL 标 Unverified 并附检索词。

Volvo Group（AB Volvo, publ.）— 一页简报

公司速览

组织关键点（2026 已核验，勿用旧图）

关键触发事件（2025–2026）

采购面分析

Top 联系人与下一步

Volvo Cars（Volvo Car AB, publ.）— 一页简报

公司速览

组织与法律关键点（2026 已核验）

关键触发事件（2025–2026）

营销与内容生产现状

Top 联系人与下一步

Volvo Group — 组织层级图与 50 位联系人完整表（42 + v1.1 增补 8）

组织层级图（2026 核验版）

联系人完整表（50 人 = 42 原 + 8 v1.1 增补）

Volvo Cars — 组织层级图与 40 位联系人完整表（37 + v1.1 增补 3）

组织层级图（2026-10 核验版）

联系人完整表（37 人）

四条产品线机会矩阵

评分要点解读

Top 8 商业机会及 PoC

P0-1 Volvo Cars × Video AI（84.5）

P0-2 Volvo Group × VLM（82）

P0-3 Volvo Group × Video AI（80）

P1/P2 机会摘要（5 项）

Top 20 LinkedIn 联系人清单（选择总表）

个性化英文 Reachout 消息（20 条目 + Bonus 3 条）

Bonus 条目：三位 MathWorks 论坛确认演讲者

v1.1 优先改写稿（Perplexity 5 条 · 建议稿未发送）

未来市场活动地图（2026-10-27 → 2027-09-30）

MathWorks Automotive Forum 深度核验框（官方活动页全文精读，2026-10-28 核验）

完整议程（官方原文核对）

30/60/90 天行动计划（按周）

阶段一：前 30 天（2026-10-28 至 11-26）——建立联系、会议安排、Proof Pack 与现场活动

阶段二：第 31–60 天（2026-11-27 至 12-26）——Discovery、技术交流、场景确认、内部技术团队介入

阶段三：第 61–90 天（2026-12-27 至 2027-01-25）——PoC、Sponsor Mapping、商务评估与 Pipeline

关键风险与合规红线（销售纪律）

来源与可靠性政策

主要来源清单（节录，全量见 research/ 配套文件）

收尾三问

Q1｜下周最值得联系的 5 个人是谁？

Q2｜最近最值得参加的 3 个活动是什么？

Q3｜ByteDance 在这两家公司最值得发起的 3 个具体商业对话是什么？

Competitive & Incumbent Landscape（Perplexity 独立研究核验）

14.1 已确认 / 已公告的 incumbent 关系（日期 + 状态）

14.2 NVIDIA Physical AI Data Factory 核验（证伪"视频数据智能空白"）

14.3 增量价值最低证明（四领域——无法证明则停止）

视频（Video AI）

情报（MI）

VLM

工程（R&D Agent）

Research Delta / Key Revisions——v1.0 与 Perplexity 差异调和表

Sales Entry × Strategic Revenue 双轴评分

Top 5 · Fastest Entry（最快可启动）

Top 5 · Strategic Revenue（战略价值最高）

Top 3 · Deprioritize（不投入）

Verified LinkedIn Outreach Shortlist（15 人，30 天窗口）

供应商与数据权属分析

18.1 VAS × Aurora / Waabi 数据权属表

Discovery 7 问（VAS 数据权属，首次访谈必问）

18.2 China–Europe 五类数据摩擦分级

18.3 Evidence Register 四分类（本报告全部证据按此追溯）

已验证事实

强推断

待核实假设

未找到证据 / 冲突

四个可量化 PoC（商业可验证试验设计）

PoC A：品牌安全内容生产（Video AI）— 推荐账户 Volvo Trucks Marketing / Dealer Enablement

PoC B：双市场产品情报（MI）— 推荐账户 Volvo Cars Product Strategy / Consumer Insights

PoC C：场景检索与重排（VLM）— 推荐账户 Volvo Cars / Zenseact（CoREDaC 相关团队）

PoC D：专用工程工作流 Agent（R&D）— 推荐账户 Volvo Group TTI（DTO 为平台/安全接口）

Event Engagement Brief：2026-11-10 哥德堡 MathWorks Automotive Forum（一页打法）

已确认参会（官方议程）+ 领域修正 + 现场打法

议题钩子（ByteDance 可贡献的独特观点）

行动序列

若不能推动商机，请其介绍什么职位

Open Questions / Discovery Validation（待外部证据补全）

21.1 关键开放问题（10 个，Perplexity 原文）

21.2 尚缺关键角色（buying-center 空缺，不以高层名单替代）

21.3 外联前必须确认的 5 项 ByteDance 自身事实（Go/No-go 闸口）

P0-1　Volvo Cars × Video AI（84.5）

P0-2　Volvo Group × VLM（82）

P0-3　Volvo Group × Video AI（80）